Mitsubishi Motors to invest in South East (Fujian) Motor Co., Ltd. of China
The investment announced today is the company’s fourth equity investment in mainland China, the others being engine manufacturers Shenyang Aerospace Mitsubishi Motors Engine Manufacturing Co., Ltd. and Harbin Dongan Automotive Engine Manufacturing Co., Ltd., along with automobile manufacturer Hunan Changfeng Motor Co., Ltd.
With the expansion seen in vehicle ownership in recent years, China is regarded as a promising growth market. By making SEM a keystone production and sales unit for its vehicles, MMC is working to reinforce its operations and to further expand its sales in mainland China. Going forward, models suited to the Chinese market will be launched, and the lineup of Mitsubishi brand vehicles will be solidified.