Nissan Roox dance video gives Chevy Volt dance some company
Joining the Chevy Volt dance in the annals of worst PR and marketing moves in the history of mankind is Nissan with its own dance video to promote the Nissan Roox.
In fairness to Nissan, this type of kooky promotional advertising is rampant in Japan so we can’t fault them for that. And hey, even if the whole thing looks like it belongs in Sesame Street, we have to give it up to the black rabbit completely thugging it up.
Take note GM. If you’re going to do something like this, bringing in furry woodland creatures to juke and jive in your dance video may lessen the impact of embarrassing yourselves, because, hey, at least that was funny.