There’s a lofty niche for fast SUVs and even Pininfarina wants onboard

Pininfarina, the company that once acted as Ferrari’s favorite coachbuilder, will soon be in the business of making cars of its own. A supercar is planned, named PF0, as well as three SUVs. The fastest of the lot, known as PF1, will use the same platform as the Rivian R1S SUV and will target Lamborghini’s Urus in terms of performance.

It’s been almost 90 years since Battista Farina funded the Pinin Farina coachbuilding company and over half a century since the company’s name was changed to Pininfarina. Many cars have featured Pininfarina bodies over the years, beyond the countless Prancing Horses, and, now, a fleet of SUVs is in the oven beside the company’s own supercar.

All of Pininfarina’s SUVs will share technology with U.S. manufacturer Rivian

Pininfarina's Upcoming Electric SUV Will Just Be a Coachbuilt Rivian SUV
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Pininfarina has been part of the Mahindra group since 2015 and the Indian company poured some $100,000,000 in what was, once, a coachbuilding institution. However, Automobili Pininfarina plans to rebound as a builder of cars, not only bodies, and they will be electric, too. The H2 concept was unveiled at this year’s Geneva Auto Show and, according to AutoGuide, "was in-part developed by Franco-Swiss company GreenGT and features a hydrogen-electric powertrain." While, apparently, Pininfarina plans to build a dozen of these track-only beasts, its first supercar, PF0, is still in the making and will use Rimac underpinnings.

Also cooking are the company’s upcoming SUVs.

These are also part of Mahindra's plan to introduce five new Pininfarina-badged cars in the next four years.

The fastest of the lot, which will bear the PF1 name, will aim to top the performance figures offered by the Lamborghini Urus, the world’s first Super SUV according to the people in Sant’Agata Bolognese.

Pininfarina's Upcoming Electric SUV Will Just Be a Coachbuilt Rivian SUV
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Pininfarina will apparently partner with Rivian who will supply their ’skateboard’ platforms. The American company already presented their own trucks, namely the R1S and the R1T, at the L.A. Auto Show. According to Rivian’s own website, these platforms feature four independent motors — with 200 horsepower available at each wheel with torque vectoring technology.

The company provides a 180 kWh battery pack (with a claimed maximum range of about 400 miles) and also promises Level 3 autonomy.

According to Autocar, who first published the news, "Rivian officials at the [L.A. Auto Show] did not confirm the news about its partnership with Pininfarina but did state that the company had been in talks with Mahindra." The British outlet added that "since this news broke, Rivian sources have said that while it is in discussions with several partners about using its technology, it has yet to enter into any formal business arrangement with another company."

Pininfarina's PF0 Electric Hypercar Wants To Redefine The Segment
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The Rivian platform is also said to be extremely versatile, offering a low center of gravity, good cornering capabilities, but also allowing for proper off-roading. The Pininfarina PF1 might not be that keen to go off the asphalt but it should be really fast on it if it wants to stand a chance against the Urus. Autocar claims that the PF1 will come with a 135-kWh battery pack, 15-kWh larger than the one planned for the PF0 supercar, and an 800-volt fast-charging system. The power of each of the four electric motors should also be increased to as much as 260 horsepower each for a total of about 1,070 horsepower. This should be enough for a 0 to 62 mph time of under 3 seconds, although the weight could be over 5,100 pounds.

In terms of looks, it's believed that the upcoming SUVs/Crossovers will feature similar styling to the PF0 supercar.

That means you could expect a light bar to run the length of the front fascia with another one at the back acting as taillights. We’ve only received, thus far, some sneak previews of the PF0 which seems to be similar to the Ferrari-badged Pininfarina ’Sergio’ concept from 2015, so it’s hard to tell at this stage how the other models will look like. What’s certain is that, with the level of performance that Pininfarina wants, they won’t be cheap. An MSRP of about $250,000 - $300,000 is to be expected.

Further Reading

2015 Ferrari Sergio Exterior High Resolution
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Read our full review on the 2015 Ferrari Sergio

Pininfarina's PF0 Electric Hypercar Wants To Redefine The Segment
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Pininfarina’s PF0 Electric Hypercar Wants To Redefine The Segment

Pininfarina Partners With Rimac For The First-Ever Pure Electric Hypercar
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Pininfarina Partners With Rimac For The First-Ever Pure Electric Hypercar

The 2020 Rivian R1T Electric Truck Middle Fingers Tesla with a 3-Second Sprint to 60 mph and 400 Mile Range Exterior
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Read our full review on the 2020 Rivian R1T Pickup

Pininfarina's Upcoming Electric SUV Will Just Be a Coachbuilt Rivian SUV
- image 807518

How Does the Rivian R1S Compete with the Tesla Model X?

Source: Autocar

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