Customer personalization has become an important part of most luxury automakers’ offerings to their clients. For obvious reasons, this key element allows customers to put their personal touches using a wide range of options on the cars they buy. Some automakers keep the options limited to a few add-ons here and there, but there are some brands like Porsche that, as Porsche GB Brand and Strategy Manager Nick Wilson puts it, “go the extra mile to give customers what they want.”

This video released by Porsche show exactly what Wilson meant by the “extra mile.” The company offers a wide range of personalization details covering its entire lineup. Whether it’s a Porsche Macan S receiving an Impulse Red exterior body with brown leather and red inserts on the dashboard or a green Boxster S with satin alloy wheels, colored air vents, and green door mirrors, every aspect of customization is available for Porsche’s discerning customers.

In 2014 alone, we’ve seen some of Porsche Exclusive’s finest works. Back in February, Porsche Exclusive unveiled the 2014 911 Turbo Lime Gold. The company followed that up with a list of hot and saucy releases, including the 2014 Cayman S Agate Grey Metallic, the Cayenne S Palladium Metallic, and the Macan S Sapphire Blue Metallic.

These releases are just small samples of what Porsche Exclusive is really capable of. So far, there hasn’t been a Porsche Exclusive release that I didn’t like immediately upon seeing it. That says a lot about what kind of operation Porsche has in its factory in Zuffenhausen, Germany, where Porsche Exclusive is based.

One day, I’ll have my own Porsche and if budget permits, you can bet that I’ll be looking at what kind of Porsche Exclusive goodies I can put on my new baby.

Porsche Cayman S "Agate Grey Metallic" by Porsche Exclusive

2014 Porsche Cayman S "Agate Grey Metallic" by Porsche Exclusive Exterior
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