Scion aiming for no less than 20,000 annual FR-S sales

2013 - 2015 Scion FR-S High Resolution Exterior
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The Scion FR-S may be the unfortunate love child created from the Subaru and Toyota sports car collaboration, but the American company still has ambitious plans for its latest sports coupe. It has revealed that it plans on shifting 20,000 units annually for the foreseeable future.

Scion’s vice president Jack Hollis stated that "We’re confident we can sell every one we get our hands on.” So it’s clear that Scion believes the FR-S can help give the brand that little boost of life it’s been looking for for many, many years. Not a great deal of reviews have been published about the Scion FR-S, but if it’s as similar to the Toyota GT 86 and the Subaru BRZ as we’re led to believe, then it should be a true sports car which Scion should be proud to sell.

Just as a quick reminder, the Scion FR-S shares the same 2.0-liter boxer four-cylinder engine as both the GT 86 and BRZ, and produces no less than 200HP. Sure that may not sound like a lot, but the FR-S tips the scales at around 2,500 pounds and when combined with a manual transmission and rear-wheel drive, the FR-S promises to be the perfect, affordable driver’s car.

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Source: Ward’s Auto

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4 comments:

  (577) posted on 06.4.2012

I’m not bringing it down, but I’ll be honest and say that it won’t be much as popular as Toyota and Subaru.

  (541) posted on 05.31.2012

Unfortunately, it’s less likely to succeed. It’s not even as half as popular as those two automotive companies.

  (473) posted on 05.4.2012

Ah, so Scion is trying to ride Subaru and Toyota’s fame for their almost identical cars. I can’t really speculate anything since it possesses the very same specifications too.

  (1) posted on 05.3.2012

2500 lbs? Are you on Crack? Last I heard it was closer to 2800 lbs.

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