These are spy pictures of Ford India’s upcoming small car codenamed B402, taken by a member at team-bhp.com, which is scheduled to be launched in 2010.

Nothing about its price, engine or transmission is known. It looks like a smaller clone of the Fusion MPV. The car will either use the existing Ikon or Fiesta platforms, which are sold in India.

This car will be Ford’s entry-level car in India and the styling indicates that it may well be exported overseas. Ford previously announced that it may consider manufacturing this hatchback in low-cost hubs like India and Brazil.

Around US $500 million will be invested on the existing plant in Chennai, to increase its installed capacity from the current 100,000 units to 250,000 units by 2010. The small car program along with an improved engine are part of this expansion plan.

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7 comments:

  (600) posted on 05.29.2012

It’s only a natural reaction for Ford to import it instead o other countries where it would be most likely received highly.

  (580) posted on 03.30.2012

I have no idea what market for automotive in Brazil is like. However, in India, this may pass since it can be quite accessible. Let’s hope it won’t flop like Fiesta.

  (1211) posted on 03.15.2012

This small car from Ford will have its own market in India, because it is convenient to use smaller cars along its highways.

  (526) posted on 03.9.2012

But why? Every Ford model launched in Brazil and India seems promising.

  (228) posted on 03.23.2011

I agree with you Raj, the auto industry in India is getting huge and the competitor is getting tougher. So, most likely they have to decrease their price in order to sell.

  (377) posted on 11.2.2010

Guess that’s us workers at Ford in the UK on the breadline again! Yet more automotive production will be send abroad and more UK
workers will loose out.

  (6023) posted on 03.25.2008

good news for indian car lovers. success largely depends on pricing since too many small cars are available in india right now.

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