• Tata to increase Land Rover production

It wasn’t that long ago when Tata Motors raised a lot of eyebrows when it purchased Jaguar and Land Rover, two struggling brands that were in bad need of resuscitation. For a while, it seemed like the purchase was going to backfire on the folks from India. It certainly didn’t help when the two British brands reported losses in excess of $1 billion last year while Tata also dealing with losses of over half a billion by themselves.

But now, thanks in part to the strong showing of the Jaguar XF and XJ series and recent news that Land Rover is set to increase production due to forecasts of strong demand for its Discover and Range Rover Sport SUVs, it’s looking like Tata is beginning to show everyone precisely why they bought these two brands in the first place.

Continued after the jump.

The surprisingly high demand for the two Land Rover SUVs has brought a measure of good fortune to Tata and its production employees - most of who have been facing an uncertain future for months now since the company decided to implement shortened hours in an effort to cut costs.

But with the demand for the Discover and the Range Rover Sport continuously increasing, Tata has given the ‘go’ signal for its production employees to resume their regular five-day work weeks.

We don’t want to get too cliché-ish on this but we’ll make an exception this one time. In this case, good things do happen to those who wait.

Source: WhatCar

Kirby Garlitos
Kirby Garlitos
Automotive Aftermarket Expert - kirby@topspeed.com
Kirby’s first exposure into the world of automobiles happened when he caught Knight Rider on television as a five-year old boy. David Hasselhoff didn’t leave much of an impression on him (that happened later on in Baywatch), but KITT certainly did. To this day, Kirby remains convinced that he will one day own a car with the same ‘spirit’ as the original KITT (not the 2008 monstrosity). He doesn't know when that will be, but until then, he’s committed to expressing his love for KITT, and all cars for that matter, here at TopSpeed.  Read full bio
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