Needless to say, Bugatti customers don’t have commitment issues...

So, when you decide to purchase a new piece of technology or a new car, you probably make it a point to test it for yourself before actually committing to your purchase and signing on the dotted line, right? Well, for most of us, that’s the smart thing to do. Hell, I couldn’t buy a $3,000 winter beater without giving it a long drive to make sure it’s worthy of my ownership. Plus, it helps to tell you whether or not the car is worth the hype. But, when it comes to those with deep pockets and a love for supercars, apparently things go a little differently as shown by the fact that someone just ordered the 250th Bugatti Chiron. This means that half of the models planned for production have officially been spoken for.

That’s good news for Bugatti and the Chiron, but what does it tell us about those with excessive amounts of money to spend? Well, they certainly don’t have commitment or trust issues. After all, all 250 of those who have bit the bullet and signed up for Bugatti’s next four-wheeled rocket, never test drove the car. And for the record, Bugatti is proud of this, as expressed by Wolfgang Durheimer, the President of Bugatti, when he said, “The fact that we have already taken orders for half of the Chiron series even without test drives so far bears witness to the great confidence of our customers in our brand and its strong aura.”

But, that story will change soon as, by the end of March, the Bugatti is planning a central test-drive event where those already on the list and other prospective customers will have the chance to get behind the wheel. But still, we’re talking about a $2.4 million car. The price in itself should be enough to prove that the car will be top notch – we all know that you get what you pay for – I just don’t think I could commit to such a large purchase without knowing how comfortable the car is, or how it drives, among other things. But, to each their own, I guess.

Keep reading for the rest of the story

Why it Matters

The Bugatti Chiron Proves that the Wealthy Live a Different Way of Life than the Rest of Us High Resolution Exterior
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The Bugatti Chiron Proves that the Wealthy Live a Different Way of Life than the Rest of Us High Resolution Exterior
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In all reality, the fact that the Chiron is halfway to being sold out is a pretty big deal for Bugatti. And, what a fitting time for such a thing, as the brand is about to deliver the first three examples to customers. And, on top of that, a Chiron in a newly exposed carbon fiber color known as Bleu Royal, is about to debut at the Geneva Motor Show before going to its rightful owner who, at this point, has yet to be revealed. There are now a total of eight carbon colors available for the Chiron that include black, gray, turquoise, blue, green, brown, red, and the new Bleu Royal.

The Bugatti Chiron Proves that the Wealthy Live a Different Way of Life than the Rest of Us High Resolution Interior
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Interior colors include two different shades of blue called Deep Blue and French Racing Blue. So, the question now is: Just how long will it take Bugatti to sell off the remaining 250 examples? I don’t know about you, but a three-year wait time doesn’t sound all that pleasurable. I struggle to wait for an overnight package from Amazon. What are your thoughts?

Read our full review on the Bugatti Chiron here.

Press Release

One year after the world premiere of the Chiron1 in Geneva, Bugatti draws a positive balance. Half of the total series of 500 vehicles have already found a buyer – even without test drives. At the end of March, the French super sports car brand is inviting its customers to a central test drive event. With 37 percent of all sales, Europe is the strongest region, as was the case with the Veyron, followed by North America with 30 percent of orders to date. The Middle East, with 26 percent, is another key traditional market for Bugatti. Within the next few days, the first vehicles are to be delivered to customers. At this year’s Geneva International Motor Show (9 to 19 March 2017), Bugatti is showing a Chiron produced for a customer in the new exposed carbon fibre colour “Bleu Royal”. The luxury brand from Molsheim is a market leader in terms of the variety of colours and the quality of visible carbon.

The Bugatti Chiron Proves that the Wealthy Live a Different Way of Life than the Rest of Us High Resolution Exterior
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Wolfgang Dürheimer, President of Bugatti Automobiles S.A.S., drew a positive balance concerning the past 12 months before the start of the motor show. “The Chiron got off to a fantastic start with its tremendous world premiere here in Geneva last year,” he said. “Over the months that followed, we kept our foot on the gas, started series production and are now delivering the first vehicles to our customers.”

The Bugatti Chiron Proves that the Wealthy Live a Different Way of Life than the Rest of Us High Resolution Exterior
- image 707827

“The fact that we have already taken orders for half of the Chiron series even without test drives so far bears witness to the great confidence of our customers in our brand and its strong aura,” Dürheimer added.

The Bugatti Chiron Proves that the Wealthy Live a Different Way of Life than the Rest of Us High Resolution Exterior
- image 707825

At this year’s Geneva International Motor Show, Bugatti is exhibiting a Chiron produced for a customer from the German-speaking region. The customer even spent one day in the Atelier in Molsheim working on his car.

The Bugatti Chiron Proves that the Wealthy Live a Different Way of Life than the Rest of Us High Resolution Interior
- image 707826

The entire exterior features the new exposed carbon fibre colour “Bleu Royal“. Customers can now choose between a total of eight carbon colours for their Chiron: Black, Grey, Turquoise, Blue, Green, Brown, Red and now also Bleu Royal. For the interior of the Chiron on show in Geneva, the customer opted for a duotone variant. Leather in two different tones of blue, “Deep Blue” and “French Racing Blue”, was used.

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