The Ferrari 296 GTB Isn’t Called Dino Because the Dino Wasn’t Up to Ferrari Standards - story fullscreen Fullscreen

The Ferrari 296 GTB Isn’t Called Dino Because the Dino Wasn’t Up to Ferrari Standards

Ferrari didn’t want its first V-6 road car in five decades to carry a name that was rooted in compromise

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Despite the Dino being called a Ferrari by, well, just about everyone, and being produced by Ferrari, it didn’t actually wear a Ferrari badge. In fact, the Dino name itself was created in Ferrari’s attempt create a low-cost sports car, ultimately opening the door to people a little less fortunate than those that could actually afford a real Ferrari. Ferrari produced several versions of the Dino like the V-6 206 GT, 246 GT, the 246 GTS, and there was even an eight-cylinder model, the 308 GT4. Be that as it may, the Dino is remembered as a V-6 Ferrari first and foremost, while the original plan for the Dino name to represent any car that didn’t have a V-12. The name itself was somewhat successful but was discontinued after 1976. Ferrari hasn’t used the Dino name since, although, it’s been highly speculated for years that the name would make a comeback. With the reveal of the Ferrari 296 GTB, we now know why it hasn’t and probably never will.

1972 - 1974 Ferrari Dino 246 GTS High Resolution Exterior Wallpaper quality
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Fun Fact: Ferrari Dinos were named based on their engines. The Dino 246, for example, had a 2.4-liter, six-cylinder. The 308 had a 3.0-liter eight-cylinder. This naming scheme isn’t largely used today, as the company has switched to more conventional names like Roma, and Purosnague (is that conventional?) however, the new 296 GTB got it’s name from that old-school style of model designation – it’s powered by a 2.9-liter V-6, hence the 296 nomenclature.

The Ferrari Dino Has Been Coming Back For Years…. Or So They Say

2018 Ferrari Dino Exterior Exclusive Renderings Computer Renderings and Photoshop
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We’ve covered news about a new Ferrari Dino all the way back to 2006, when we assumed Ferrari’s new Porsche 911 and Aston Martin Vantage competitor would bare the name. So, even if you don’t look elsewhere, it’s been nearly two decades that the Dino is allegedly returning. It didn’t help that there were “Dino images” popping up all over the unevolved internet back in ’06, spy shots of a small Ferrari, or rumors about a Geneva Motor Show launch in 2008 The list of supposed reveals and the news never stopped:

The Ferrari 296 GTB Isn't Called Dino Because the Dino Wasn't Up to Ferrari Standards
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And, this doesn’t account for the last four years, in which we quite literally lost interest and finally believed that Ferrari was being honest about not bringing the name back. The truth is that Ferrari really has been working on an entry-level, V-6 powered sports car, despite the fact that Ferrari claimed in 2019, after discontinuing the “affordable” California, that an entry-level model (like the alleged Dino) just wasn’t needed. As it turns out, that was complete crap, which is official now that the 296 GTB has been revealed, but why didn’t Ferrari go with the somewhat iconic Dino name considering the fact that so many people were into the idea?

The Ferrari Dino Wasn’t A Real Ferrari

The Ferrari 296 GTB Isn't Called Dino Because the Dino Wasn't Up to Ferrari Standards
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When I say that the Ferrari Dino wasn’t a real Ferrari, I mean that it didn’t live up to Ferrari’s standards, even back in the 1960s and 1970s. That’s why it never wore a Ferrari badge. And you don’t have to take my word for it. British publication Autocar was able to catch up with Ferrari’s commercial boss, Enrico Galliera, who agreed that there are some similarities, like the V-6 engine, but it’s a true Ferrari and not one built in compromise.

“It’s true, there are some similarities – mainly the engine. But the Dino didn’t carry the Ferrari badge, because it was developed to attract new clients, to enter a new segment, and Ferrari accepted some compromises in terms of dimensions, space, performance, and price.
The Ferrari 296 GTB Isn't Called Dino Because the Dino Wasn't Up to Ferrari Standards Exterior
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So, while the 296 Ferrari GTB is the brand’s first V-6 road car since the Dino 246, it’s most certainly not a Dino. And, if you take what Galliera said to heart, there probably never will be another Dino. That name is rooted in compromise, and that’s something Ferrari just isn’t willing to do these days. After all, it’s bad enough that the company is working on an SUV, right? In the end, we can at least put all the Dino name drama to rest and move on once and for all.

Source: Autocar

Robert Moore
Robert Moore
Editor-in-Chief and Automotive Expert - robert@topspeed.com
Robert has been an auto enthusiast his entire life. He started working cars at a young age, learning the basics from his father in the home garage on the weekends. As time went on, Robert became more and more interested in cars and convinced his father to teach him how to drive when he was just 13 years old. Robert continued working on cars in his free time and learned as much as he could about engines, transmissions, and car electrical systems, something that only fed his curiosity more and eventually led him to earn a bachelors degree in automotive technology with a primary focus on engine performance and transmission rebuilding.  Read full bio
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