Vintage Formula One goodness in a modern package!

Redesigning the Evora is one of the best decisions Lotus has made in recent years. Now equipped with everything it needs to be road-legal in the U.S. once again, the Evora returned with new looks and a more powerful engine. Making things that much hotter, Lotus also launched theEvora 410 with additional carbon-fiber parts and ten extra horsepower for a higher power-to-weight ratio. The standard model was followed by several special-edition models, including the classic-inspired Esprit S1. Now, Lotus is paying tribute to its glorious racing past with the Evora Sport 410 GP Edition.

Developed specifically for the U.S. and Canada, the GP Edition is a throwback to the company’s Formula One cars from the 1980s. Although it had significantly more successful periods in the 1960s and 1970s, winning seven constructors’ championships, Lotus turned to the 95T, 97T, and 98T race cars from the mid-1980s for inspiration. What’s so special about them you ask? For starters, they ere driven by legendary pilots such as Nigel Mansell and Ayrton. Second, and more importantly in this context, all these cars sported the now iconic John Play Special livery in black with gold accents.

Just like the F1 cars, the GP Edition is finished in black with certain elements highlighted by gold. The bright color can be seen in the form of stripes on the beltline and side skirts, on each side of the front hood bulge, and on the C-pillars and the engine cover. The wheels have matching accents, while the "Evora 410 Sport" lettering on the rear fascia is also in gold. Other than that, the GP Edition is a standard Evora Sport 410, but this livery should be enough to get enthusiasts excited. I know I’d order one if I had the dough...

And the Evora 410 is nothing to sneeze at either. Fitted with numerous carbon-fiber elements on the outside, including the front splitter, roof, rear diffuser, and tailgate, the 410 is not only more aerodynamic, but lighter than the Evora 400 too. Overall, Lotus shaved 154 pounds off the standard model, while increasing output from 400 to 410 horsepower and 302 pound-feet of torque. Able to hit 60 mph in just 3.9 seconds, the Evora 410 is the first of its kind to do so in less than four clicks. It’s also quicker around the Hethel test track too, reducing the Evora 400’s benchmark by three seconds. The Evora 410 is also six seconds faster than the Elise Cup 250, essentially a full-blown race car.

Plenty of reasons to add a Formula One livery right?

Continue reading for the full story.

Why It Matters?

The Lotus Evora Sport 410 GP Edition Brings the Iconic JPS Livery to the U.S. High Resolution Interior
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The Lotus Evora Sport 410 GP Edition Brings the Iconic JPS Livery to the U.S. High Resolution Exterior
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Lotus is the type of automaker that has a tremendous racing history to look back upon and I’m more than glad to see the iconic John Player Special livery return to the street. The company’s new strategy is definitely inspired and if I were in charge, I’d roll out even more liveries like this. The yellow/blue Camel scheme from 1987 and the green/yellow and red/gold liveries from the late 1960s are just three of the color combinations I’d like to see on the modern Elise and Evora.

Press Release

Continuing the runaway success of Lotus’ return to North America, the legendary British Sportscar maker has unveiled a unique Evora Sport 410 in one of the company’s most famous liveries, as order books open for the sensational sports car in the US and Canada.

Available in the new GP Edition colour scheme, as well as Lotus’ standard array of paint options, the new Lotus Evora Sport 410 for North America is the lightest and most focused iteration of the Evora, and joins the benchmark Evora 400 in the company’s line-up as a fully type approved model. It is also the fastest road-going Lotus ever sold in the US, clocking 0-60 mph in 3.9 secs and a top speed of 190 mph. A literal translation of Lotus’ simplify then add lightness manifesto, this new 2017 MY Federal version has undergone considerable development to meet the specific demands of the North American market, and minimising mass has remained a priority.

Lotus’ famous Lightweight Laboratory has revisited every aspect of the car, to find new weight savings and, as a result, the Lotus Evora Sport 410 is a substantial 132 lbs (60 kg) lighter than the already impressive Evora 400 for North America.

The new, hand-made, top-of-the-range model builds on the company’s considerable reputation, and follows the launch of the Evora 400 in the world’s largest sports car market last year. Upsetting the established order, the Evora 400 was lauded as one of the great sports cars of a generation and, it went on to seize silver in Road & Track’s celebrated 2017 Performance Car of the Year assessment.

Jean-Marc Gales, CEO, Group Lotus plc said, “Last year we embarrassed rivals with a car that cost less but out-classed their best. This year the same rivals are in for a surprise. Less mass, reduced drag and greater downforce means the Evora Sport 410 is not only faster on the straight, but also when cornering. It is without equal, being both refined and intuitive, and again shows that we are making our best ever cars. The reaction to the Evora Sport 410 since its debut in Europe and Asia has been exceptional, and we know that our American and Canadian customers will really appreciate what this Lotus is capable of.”

The new car arrives in Federal markets as the company continues to see sales climb in the US, with the next six months of the market’s allocation already spoken for. Production of the Evora Sport 410 is limited to just 150 examples a year worldwide, and the 2017 MY car is available to order now, from any of the 48 Lotus dealers in the US and Canada.

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