This limited-production model will surely sell like hot cakes

The Mazda MX-5 Miata has been in the automotive industry for three decades now and the automaker decided to celebrate the occasion with the launch of the 30th Anniversary Edition of the MX-5 at the Chicago Auto Show. What makes it all the more special is that the original MX-5 also made its debut at the Chicago Auto Show back in 1989! The 30th Anniversary Edition will be limited to a production of just 3,000 copies.

Background

The Mazda MX-5 Celebrates its 30th Birthday at Chicago Auto Show with a Limited Edition model
- image 820626

The Mazda MX-5 Miata is one of the longest running lightweight roadsters in the market currently and has been adored by people all across the globe. After existing for 30 years and selling more than 1 million copies globally, the Mazda MX-5 Miata has entered into a league of its own. With its lightweight build and a manual transmission, this car is fun to drive on straight strips and can be thrown hard around the corners.

The 2019 Mazda MX-5 is currently in its fourth generation and is going strong.

It is the dominant force in the roadster market and is one of the most affordable cars in the segment. As it should be, the entire focus of the car is on the enhancing the fun-quotient and making sure you grin from ear-to-ear every time you park yourself behind the steering wheel. The Mazda MX-5 is undoubtedly a driver’s car and as the automaker describes it, the car has been built on the essence of the ’driver-and-car-as-one’ philosophy. Well, Mazda has been doing a fantastic job as the MX-5 is a hoot-and-a-half to drive.

Exterior

The Mazda MX-5 Celebrates its 30th Birthday at Chicago Auto Show with a Limited Edition model
- image 820474

Mazda has gone above and beyond to commemorate the achievements of the MX-5 with the 30th Anniversary Edition. The special edition offers a lot of features and luxuries from the top-of-the-line Miata Grand Touring and many performance bits from the MX-5 Club.

It comes with a new Racing Orange color and forged aluminum Rays wheels, both of which are exclusive to this limited edition model.

To make the customers feel special, a 30th anniversary badge displaying the model’s serial number will be slapped on the car. It will come with both, soft-top as well as the RF retractable hardtop models. To complement the orange body shade, the brake callipers have also been painted in orange. The front brake callipers are from Brembo, while the rear are from Nissin.

Interior

The Mazda MX-5 Celebrates its 30th Birthday at Chicago Auto Show with a Limited Edition model
- image 820624

On the inside, the Mazda MX-5 Anniversary Edition comes with Recaro seats fitted to keep you in place when you work hard on the corners.

The seats, door trims, dashboard, and the shift lever have orange accents on them.

If, by some miracle, you decide to listen to the audio system instead of the sweet grunt from the engine, Mazda has got you covered. A new Bose sound system with nine speakers engulfs the little two-seater. Some markets will also receive Android Auto and Apple CarPlay. Other creature comforts include:

  • Automatic High-Beam Headlights
  • Automatic Air-Conditioning
  • In-Dash Navigation System

Drivetrain

The Mazda MX-5 Celebrates its 30th Birthday at Chicago Auto Show with a Limited Edition model
- image 820483
Taking care of the engine duties in the 30th Anniversary Edition is the same 2.0-liter, four-cylinder engine that puts out 181 horses that is found under the hood of the standard MX-5.

Power is sent to the rear wheels via a six-speed transmission. Having ’rear-wheel-drive’ and ’manual gearbox’ in the same sentence can make any enthusiast’s day. The manual MX-5 is equipped with Bilstein dampers as well. If you are not a third-pedal lover, you can opt for the six-speed automatic that is on offer.

Engine 2.0-liter, four-cylinder unit
Power 181 horsepower
Torque 151 pound-feet
Transmission Six-speed manual gearbox
Drive Layout Rear-wheel-drive
0-60 mph 6.1 seconds
Top Speed 125 miles per hour
Curb Weight 2,400 pounds

Pricing

The Mazda MX-5 Celebrates its 30th Birthday at Chicago Auto Show with a Limited Edition model
- image 820641
The Mazda MX-5 30th Anniversary Edition can be pre-ordered on the automaker's official website for $34,995.

If you want the RF hard-top roof, add another $2,600 to the figure. The standard MX-5’s top Grand Touring trim is priced at $30,780. For the 4,000-odd extra bucks, you are getting a lot of car. Not to mention, it is a limited-edition trim!

Conclusion

The Mazda MX-5 Celebrates its 30th Birthday at Chicago Auto Show with a Limited Edition model
- image 820476

Like we mentioned earlier, only 3,000 units of the same will be produced, out of which 500 have been earmarked for the U.S. market. The Mazda MX-5 has always been a driver’s car and the 30th Anniversary Edition makes it all the more special. While the orange shade may not be to everyone’s liking, it adds a certain zing to the car, thus making it stand out in the horde of other Mazda MX-5s. With this ridiculously well-spec’d and priced limited edition MX-5 model available for the taking, can we see special editions from the MX-5’s main rivals - the Fiat 124 Spider and the Nissan 370Z - as well? Share your thoughts with us in the comments section below.

Further reading

2016 Mazda MX-5 High Resolution Exterior
- image 614586

Read our full review on the 2016 Mazda MX-5.

Mazda Motor Corporation unveiled the Mazda MX-5 30th Anniversary Edition today at the Chicago Auto Show, which runs until 18 February.

After 30 years and more than 1 million units sold, Mazda feels that the MX-5 has grown into more than simply its own creation. It now belongs to the fans around the world who have supported the development of the model. To express its gratitude and the high hopes Mazda has for the future of the MX-5, the company developed Racing Orange for the new limited edition, an exclusive body colour that evokes the breaking dawn of an exciting new day.

In addition to Racing Orange, the MX-5 30th Anniversary Edition features forged aluminium wheels (Rays ZE40 RS30) developed exclusively for the MX-5 in cooperation with Rays Co., Ltd. and a 30th anniversary badge displaying the model’s serial number. Sales will be limited to 3,000 units worldwide including both the soft-top and RF retractable hardtop models.

First unveiled at the 1989 Chicago Auto Show, the MX-5 was an immediate success. Three decades and four generations on, it still dominates the roadster market. Along the way, the two-seater has always remained true to the original principle of an affordable, lightweight and above all fun-to-drive roadster. And the essence of the Jinba Ittai driver-and-car-as-one philosophy that goes into all Mazda models today.

Exclusive features

Racing Orange body colour
Rays forged aluminium wheels (Rays ZE40 RS30)
30th anniversary badge (with serial number)
Orange brake callipers and orange accents on the seats, door trim, dashboard and shift lever
Recaro seats
Bilstein dampers (manual transmission models only)
Brembo front brake callipers (in orange)
Nissin rear brake callipers (in orange)
Bose® sound system (AudioPilot™2) with nine speakers
Apple CarPlay® and Android Auto™ (in select markets)

View the full press release Hide press release
Press release
What do you think?
Show Comments
Car Finder: