“The Tailormade Audi” is the result of the work of four young Swedish designers – Maria Nilsson, Atte Gemzell, Anna Persson and Kristian Ståhl – to create their own interpretation of an Audi TT Roadster. The unique car – with a special paint job and interior, gold, brilliant diamonds and a host of other details – was completed in August 2004, since when it has drawn great deal of attention. The car is also accompanied by a special clothing collection as well as jewellery to match the unique design language of the TT.

The idea behind The Tailormade Audi is that the car is put together like a suit. The design does not divulge all of the details at first sight but invites you to take a journey of discovery: A discrete yet complete package, a common theme and scintillating details.

Over the past months, Audi Denmark has worked together with four students from Denmark’s Design School on a project called "The Tailormade Audi". The purpose of the project has been to provide these four young talents with a unique opportunity to customise the new Audi TT Coupé and to work together with leading designers and marketing staff from Audi, Bang & Olufsen, Georg Jensen and munthe plus simonsen.

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