Ferrari’s not one to shy away from an opportunity to cross over to an entirely different market just so they could promote their iconic brand to a different market. That wasn’t any more evident when the Prancing Horse decided to come out with its own limited edition guitar recently.

Ferrari’s next venture outside the auto industry is a partnership with renowned shoemaker Tod’s to release a special set of loafers for high-statured, loafer-wearing, Ferrari driving men out there. This particular line of loafers takes Tod’s unique reputation for comfort, flexibility and style and infuses it with the marquee appeal of a company like Ferrari. After all, there’s always a place in the world for two uberly-expensive brands to come together and make products that reflect both their styles and traditions.

While the shoes are predominantly Tods-inspired, these special edition line of Ferrari shoes come with insoles patterned after Ferrari seats and touches of that unmistakable little prancing horse that Ferrari has long been synonymous with. There are also models like the Gommino Mascherina that has a badge on the tongue looks similarly close to the grills of the GTO.

As you can expect, these shoes are worth more than a lot of our Christmas bonuses so unless you’re one to eat Benjamins for breakfast, it would be really hard t buy a pair and justify to your loved ones that there won’t be presents to go around this year.

But if you have the wad to make a purchase and still leave the store without crying over your depleted savings, then we ‘re not going to be the ones to stop you from buying a pair – or ten.


Source: Ferrari

What do you think?
Show Comments


  (612) posted on 02.4.2010

Why wouldn’t I consider it? Finding the right driving shoes are really hard for me. There are those shoes that doesn’t feel good after a few hours and there are those that instead of helping you feel more comfortable driving, you’d feel more irate.

  (570) posted on 01.17.2010

If it will be that expensive, you wont consider to buy it right? Of course there’s a lot of shoes on the metro that can be consider especially on the partnership of Dodge to Puma where the shoes are not that expensive but the expectation of durability are there.

  (780) posted on 12.18.2009

Ferrari selected Tods to launched their special edition of driving shoes. Anyways I won’t be surprised if this will be a hit in the metro.

  (1333) posted on 12.8.2009

Yeah right, two expensive company, collaborating to come up with another expensive product. Our Christmas bonus is still short to buy that shoes, who in the world will buy this item. I think it is better if they put it on something that can develop the features of Ferrari cars.

Car Finder: