Toyota to Resurrect SUV-Coupe Concept
After standing back and watching their sworn rival Nissan grab all the sales in the small SUV market with its Juke, Toyota has finally decided to build such an SUV to rival the Nissan and broaden its range of vehicles. The development isn’t going to start from scratch, as Toyota bosses have stated that the SUV will draw heavy inspiration from the Toyota RSC — Rugged Sports Coupé — that was announced way back in 2001.
Sadly, the market then wasn’t looking for an SUV-Coupe concept as opposed to today’s market where an example like the Range Rover Evoque drives the segment with positive sales figures. So, the project was canned, which was a safe move by Toyota.
With the small SUV market emerging, thanks to the likes of the Nissan Juke and the Dacia Duster, Toyota is considering to join the bandwagon with their rumored SUV. The idea is yet to receive a green light, but if it does, the SUV will sit on either an extended version of the Yaris platform to compete with the Versa based Nissan Juke or the Auris platform for some extra space in the rear — an aspect blatantly ignored in the Juke.
With Toyota enjoying the title as the "World’s Largest Auto Manufacturer,” It is clear that they will build a rival to any car that enjoys a positive feedback in the market, as long as they stay No. 1 in the market.
Image shown is of the 2001 Toyota RSC