We’re pretty sure by now you know that August Horch was the one responsible for Audi. You didn’t? Well, he is (he was also a former engineer for Karl Benz – the other guy in the Mercedes-Benz - tie-up, but that’s not relevant to the topic at hand). As a matter of fact, if you translate ’Horch’ to Latin, you’d come up with – make a wild guess – Audi.
That being said, you can expect that the man whose name bears the brand would have a car named after him. And the company did just that with the Horch - a car that survived until 1953 when the last one was rolled out of Ingolstadt. In recent years, Audi has been in search to find the last Horch that was created in ’53. So they got Ralph Hornung, their resident vintage car locator, to find the missing car.
It’s a treasure hunt that would make even Indian Jones blush.
After months of searching, Hornung found his unicorn in West Texas. We’ve spoiled enough so we’re just going to let you watch the video to find out how Hornung ended up in the most unlikely of places and, more importantly, how the Horch found itself there in the first place.
Source: Audi TV