You’ll have to excuse Hyundai for being a little pumped up about its return to the Pikes Peak International Hill Climb this year. After all, it was responsible for the record 9:46.164 lap time record, which it set last year with Rhys Millen.
In preparation for its return to the scene of its conquest, the Korean automaker is in the middle of a 12-part video series that tackles how the company is planning to have a successful encore.
In Parts 3 and 4 of the web series, Rhys Millen discusses the kind of power upgrade and the modified frame and body that will come with the new Genesis Coupe it plans to run up the mountain later this month.
To say that there’s pressure in the Hyundai camp to deliver a more successful run is a pretty big understatement. That’s why the company is sparing no expense to ensure that nobody will be disappointed once the heavily-modified Pikes Peak Genesis Coupe makes its run.
Click past the jump to watch Part 4 of the series