Porsche->ke1 is only invested in one thing: racing. Everything else is secondary.

According to Porsche’s new commercial, Sunday drives involve racing in rainy conditions, car washes constitute diving in a pool of mud, burnouts and drifting are considered as ‘pampering’ and the only pattern that holds relevant merit to them is the black and white checkered flag. The new commercial touches on Porsche’s roots and shows that despite the continuing trend of flashy cars proliferating the market these days, the Stuttgart-based automaker will not compromise their roots in racing for some posing.

.