In today's day and age, car tuners have gone to great lengths to ensure that their creations are of top-notch quality. Rarely do you come across a car tuner that veers away from their mission of outfitting these vehicles with something thats nothing short of remarkable.

But then, there are days when you stumble upon something like this.

In a marketing campaign promoting a car game for Rexona Men in Brazil, Rexona did the ultimate job of fine-tuning their promo cars using cardboard. Say what?

The cardboard-tuned cars come fully equipped with 'fully-modded' front and rear bumpers, as well as, a cardboard rear spoiler.

Now of course, this is just a campaign to drum up interest for their Rexona Men deodorant, which comes with an actual racing game that you can play on their website.

It's pretty funny now, but just in case, let's pray that this isn't the start of a cardboard tuning revolution.

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