Volvo’s Already Getting in on The SuperBowl Fever with The Contest of a Lifetime
Pray the Chiefs or the 49ers score a safety in the game!by Kirby Garlitos, on
Super Bowl LIV is less than two weeks away and while the world turns its focus on the Kansas City Chiefs and the San Francisco 49ers, the car-loving population is just as interested in finding out what our favorite automakers have planned for the big day. Swedish automaker Volvo has already thrown the first salvo, not with a commercial for the game — there will be no Volvo commercial in the game, actually — but with a contest that could end with lucky contestants getting their hands on brand-new Volvo models. The contest, called Volvo Safety Sunday, is about as straightforward as it gets. Volvo is giving away $1 million worth of brand new cars if a safety happens during the game. Folks who want a chance to win a car can head over to VolvoSafetySunday.com and design the Volvo of your dreams to enter the contest. If a safety happens during Super Bowl LIV, then you have a chance of going home with a real Volvo.
First of all, what the heck is a safety?
If American football isn’t your sport, then you’re probably scratching your heads wondering what a safety is, right? Well, a safety in the context of American football can occur in several ways to the offensive team in their own end-zone. For example, if any member of the offense, whether it’s the quarterback, running back, wide receiver, or even offensive lineman is tackled in the end zone, the defense scores a safety, which is the equivalent of two points. A safety can also occur if the offense commits a penalty in their own end zone. Likewise, if the ball goes out of bounds behind the goal line by the fault of the offense, a safety occurs in that instance, too.
So, if there are a multitude of ways to score a safety, does that mean it’s happed a lot during the Super Bowl?
Not necessarily. Just because there are different ways for a safety to occur during a game, that doesn’t mean it happens frequently, regardless if its the Super Bowl or not.
In fact, only nine safeties have occurred in the Super Bowl’s 53-game history.
That’s one safety scored in the Super Bowl every six Super Bowl games. Volvo knows this, which is probably why the automaker is so confident in offering this $1 million contest to anyone interested to join. It’s a little cheeky, but then again, a free contest is a free contest. There’s no downside to that.
If you are clinging to some form of silver lining that a safety can occur during Super Bowl LIV, two safeties were scored in succeeding Super Bowls last decade. The first one occurred in Super Bowl XLVII between the San Francisco 49ers and the Baltimore Ravens and another safety was scored in the succeeding Super Bowl — Super Bowl SLVIII — between the Denver Broncos and the Seattle Seahawks. So, there’s a chance, folks. Slim as it may be, there’s a chance.
So what exactly can we win
You can win a Volvo if either the 49ers or the Chiefs score a safety in the game. It sounds so simple until you realize how rare a safety happens during the Super Bowl. On the off chance that a miracle does happen and a safety is recorded during the game, Volvo will choose entrants at random and give away new cars until the cumulative value reaches $1 million.
As far as what Volvos models are eligible to be won, the Swedish automaker is offering its entire lineup in the U.S. market. That’s right, folks. Any new Volvo that’s currently available in the U.S. market could be won if we see a safety in the game.
A quick look at Volvo’s U.S. website reveals at least 11 models to choose from. Pick the ones you like from this list and pray either of the two Super Bowl LIV participants score a safety at any point in the game.
- 2020 Volvo XC40
- 2020 Volvo XC60
- 2020 Volvo XC60 Plug-In Hybrid
- 2020 Volvo XC90
- 2020 Volvo XC90 Plug-in Hybrid
- 2020 Volvo S60
- 2020 Volvo S90
- 2020 Volvo S90 Plug-In Hybrid
- 2020 Volvo V60 Cross Country
- 2020 Volvo V90 Cross Country
- 2020 Volvo V90
I don’t know about any of you, but that’s an interesting lineup to choose from.
There really is just one final thought here. Go score a safety, Chiefs and/or 49ers! Super Bowl LIV takes place on February 2, 2020 at Hard Rock Stadium in Miami Gardens Florida.