As Phineas Barnum would say, "There’s no such thing as bad publicity"

Lexus was one of the most prominent names in hybrid technology. But for some reason, the premium Japanese automaker could not carry over that momentum into the electric transformation. Does that mean you stay out of the limelight just because the world is talking about EVs? Well, Lexus says no. The automaker has not just been thinking out of the box; it is thinking out of this world. The carmaker is featuring a transforming spacecraft that can fight the aliens in the latest Men in Black movie. I don’t understand alien psychology, but I’m sure if Lexus would send any of its huge-grille models to space, they would scare the lives out of those aliens. Problem solved!

Lexus Has Some Career Conundrums

While Other Automakers Focus on Transitioning to EVs, Lexus Invites Aliens to Test Drive the RC F High Resolution Exterior
- image 567567

Lexus has been making more appearances in movies than Benedict Cucumberman. Wait, Benedict Tennismatch? I mean the guy who plays Sherlock Holmes. Lexus cars have been seen in movies like Black Panther, Minority Report, and Valerian and the City of a Thousand Planets, to name a few. Although Lexus has not created any groundbreaking cars lately, it sure did build a spacecraft that will either leave Elon Musk surprised, or will hurt his ego and he’ll end up making something even faster.

Why Build Cars When You Can Build Spacecrafts?

Lexus Just Made a Jet, But You Can't Have One
- image 844573

The spacecraft in question is the Lexus QZ 618 Galactic Enforcer.

It uses the Quasar Power Source Technology that helps it reach from one end of the universe to the other within seconds.

Wondering what the 0-60 mph figure is? 0.0000000000001 nanoseconds. Step inside the spacecraft and you will find seats with 31-point harnesses to accommodate aliens of any size and shape. So what if they are aliens? Safety is still important (I see Volvo’s eyes well up with tears reading this) Lexus has also enforced the Lexus Safety System+ that includes a force field which will the flying vehicle from hitting anything.

Once you’re back to earth, the spacecraft transforms into a 2020 Lexus RC F. You don’t want trouble with the cops here, do you? Talking about the car, the 2020 RC F comes with a 5.0-litre, V-8 engine under the hood that produces 472 ponies and 395 pound-feet of torque. Power is sent to the rear wheels via an eight-speed automatic transmission. Lexus also offers a new Track Edition that shaves around 176 pounds thanks to carbon fiber roof and hood.

My Mind Is Blown

This movie has actually caught my attention now. I had deciphered my thoughts when the movie’s trailer had surfaced online. The lack of logic then drove me nuts, but this time, it’s something out of the world; quite literally.

Lexus has sent an open invitation to the aliens to test drive the 2020 RC F!

Lexus Australia encoded the sound of the RC F’s naturally-aspirated, V-8 engine into an audio waveform that was transmitted with the open invitation that said, "New Lexus RC F. Earth. We’ve been expecting you." This message was sent from a radio telescope placed in Canberra, Australia, straight to the Orion Belt. This is not just an invitation, but also homage to the original Men In Black movie where the dying Arquilian, Gentle Rosenburg, tells Jay that the Arquilian Galaxy is on Orion’s Belt. Although the galaxy turned out to be on Gentle’s cat, "Orion’s" belt, the actual reference was to the Orion Belt, that is a series of three stars in the constellation.

What They Had To Say

2019 Lexus RC F Sport Exterior Spyshots
- image 736288

Lexus Australia’s chief executive, Scott Thompson, said, "The Lexus brand is proud of anticipating the needs of its customers before they’ve communicated them, and we are excited to take that philosophy beyond Earth to new worlds in an innovative partnership while showcasing one of our most evocative powerplants." This invitation was encoded by Swinburne’s astrophysics team led by Professor Matthew Bailes. He said, "We’re experts at listening to and decoding the naturally occurring radio transmissions from neutron stars but Lexus wanted us to invert that process. We had to find a solution that was both technically feasible, adhered to radio transmission regulations and didn’t blow up our telescope."

We Will Be Invaded Very Soon

2020 Lexus RC F Track Edition Spyshots Exterior
- image 787980

We have seen automakers and production houses go to crazy extents to market their products. But this is something different altogether.

Imagine if an alien actually walks into a Lexus showroom casually and demands a test drive of the RC F?

Who knows, maybe even aliens like cars - even if they are Lexus cars! Oh wait, what if an alien is reading this article too? I have to ask my editor if he has encoded any article on this website and sent it through a radio telescope! Trust me, he is capable of doing it! What are your thoughts on Lexus’ brilliant marketing strategy? Share your thoughts with us in the comments section below.

Further Reading

2020 Lexus RC Exterior
- image 798506

Read our full speculative review on the 2020 Lexus RC.

2015 Lexus RC F Exterior
- image 567600

Read our full review on the 2015 Lexus RC F

2019 Lexus RC F Sport Exterior Spyshots
- image 736288

Read our full speculative review on the 2019 Lexus RC F Sport.

2020 Lexus RC F Track Edition Spyshots Exterior
- image 787985

Read our full speculative review on the 2020 Lexus RC F GT.

What do you think?
Show Comments
Car Finder: