You’ll Have To Apply For The Chance To Own A New Ford GT
While most of the details behind the 2017 Ford GT were already announced when the car debuted at this year’s North American International Auto Show in Detroit, Ford had yet to reveal many of the details as to how buyers will be able to park this upcoming supercar in their driveways. In a Ford GT owners forum, Raj Nair, Ford’s global director of product development, recently shone some light on this topic, revealing an ordering process that will surely upset some prospective buyers.
According to Car Guy Chronicles, Nair said that when the GT ordering starts early next year, interested buyers will be required to undergo an application process. Once the application is approved, the lucky buyer will be able to work with the dealership of their choice, and Ford will give each buyer a personalized purchase experience.
Although anyone can apply, Ford will give priority to current Ford GT owners, which will help keep the car in the hands of passionate enthusiasts rather than opportunistic car flippers. This is nothing new, however, as automakers have done this to limit their halo performance cars from hitting the secondary market. Lexus tried a couple different ways of selling the LFA, while the 2014 Ferrari LaFerrari was only sold to Ferrari loyalists with extensive collections. Then there’s the 2016 Aston Martin Lagonda Taraf, which saw Aston Martin hand-pick its Middle Eastern buyers on an invitation-only basis.
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Why it matters
With only 250 units being produced a year at a price that is expected to top $400,000, the 2017 Ford GT is already going to be a tough acquisition when it goes on sale, but Ford is reportedly making the process even more difficult in order to ensure that the loyal owners get the first crack at this EcoBoost-powered supercar.
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Source: Car Guy Chronicles