The PSA-FCA Merger Could Bring Some Cool Cars to the United States
FCA and PSA are merging; this much we know is true. With this in mind, and the reminder that Peugeot has been itching to get back into the U.S. market, we’ve realized that this new merger with FCA could streamline and speed up that process in a big way. Furthermore, it opens the door for brands like Citroen, Vauxhall, and DS to ease into the U.S. market without taking too large of a risk. So, if this all plays out in the most favorable way possible, what cool cars could end up on U.S. roads in the near future? Let’s dig into it and look at the possibilities.
PSA Has Picked 15 States for it’s U.S.-Market Comeback Attack
After exiting the U.S. market in 1991, PSA Group is eyeing a strong comeback. Larry Dominique, CEO of PSA Group North America, revealed that the company is seriously looking to re-establish itself in the U.S. again. In fact, the company has already started setting up their corporate office in Georgia, Atlanta. Are they a tad bit late, given how the trade war is picking up heat?
Is PSA Bringing Peugeot, Citroen, DS, Vauxhall, or Opel to the United States?
We’ve known for a while that PSA was planning to invade the U.S. auto market and it has, in fact, already done so by kicking off its Free2Move mobility platform in Seattle last year. And, more recently – back in January of 2019 – PSA announced that it had chosen Atlanta, Georgia as it’s home away from home. The next move is adding certain PSA models to various car-sharing services, but PSA has reportedly already chosen what brand it will begin selling in the U.S. first, but we’re not privy to the information quite yet.
The French are Coming! PSA chooses ATL as it’s North American Home
Welcome to Atlanta, PSA Group. More importantly, welcome back to the good ‘ol U.S.A. The French auto group took its biggest step in returning to America after announcing that Atlanta will become the location of its North American headquarters. Don’t expect PSA to start shipping Peugeot, Citroen, and DS models tomorrow, though. The new HQ is the first of many steps the group still needs to make to achieve its goal of returning to the market after decades of absence.
PSA Wants Another Crack at the U.S. Market
It’s been decades since we last saw a Peugeot or Citroen presence in the U.S. All that could change soon because Peugeot has been angling for a possible return to North America in the coming years. No specific plans have been laid out, but Peugeot CEO Jean-Philippe Imparato remains bullish on the idea of seeing the French carmaker return to a market it hasn’t been in since 1991.
PSA to Establish Presence in the U.S. Through a New Car-Sharing Program
French automaker PSA’s noticeable absence in the U.S. is about to come to end. But before anybody gets too excited about the possibility of buying the latest Peugeot or Citroen model, the return of these brands to this side of the world won’t happen in the manner most people are hoping for. That’s because the French automaker is instead tapping into the growing car-sharing service industry with the announcement of its partnership with the Bollore Group to introduce a car-sharing service to the U.S. market.
According to Fortune, the introduction of a car-sharing service in the U.S., beginning with Los Angeles, is a part of a long-term turnaround plan that also includes investments and expansions into other areas of the industry. In addition to this burgeoning platform, PSA is reportedly looking into getting involved in parts distribution and vehicle leasing.
The partnership with the Bollore Group isn’t a new transaction either. The two companies have done a lot of business together in the past, most notably with the E-Mehari electric utility vehicle that was shown last December 2015. The partnership between the two sides on the car-sharing service was even hinted at as recently as April 2016 when Tavares indicated the automaker’s intention of offering mobility services in the U.S. before making any decisions on bringing back both Citroen and Peugeot as commercial brands in the region.
Part of this car-sharing service plan with Bollore Group includes using LA as the test bed for the program. If it proves to be successful, the service could expand into other major U.S. cities to coincide with Tavares’ goal of generating more than $300 million in revenue for the company by 2021.
Continue after the jump to read the full story.
Citroen DS models have been around since 2010, but in June of 2014, the DS brand name was brought back to life. When Citroen revived the brand name, the idea was to help restore the premium sector of the auto industry in France, while staying true to the qualities of the original DS that was created back in 1955. Currently the brand has five different models in its lineup , including the DS 3, 4 and 5 in the French market, as well as the 2014 DS 5LS and DS 6 in the Chinese market. DS even has its own network of sales locations throughout China. The brand has sold over a half-million vehicles since it’s launch in 2014, and has also developed a hybrid-diesel 4x4 drivetrain for its DS5 model.
Now, just a year after the brand’s revival, DS has created a new division called DS Performance. The new division aims to bring expertise and technological advances to the DS Virgin Racing Team and its DSV-01 Formula E race car. So far, DS Performance has completely designed the electric motor, transmission, rear suspension and cooling system for the DSV-01. DS performance will be a supporting factor to the Virgin Racing Team through the next Formula E season. Further advancements will include the development of all-electric and plug-in hybrid models for the DS brand.
Continue reading for the full story.
Citroen’s presentation of the DS3 Cabrio Racing Concept at the Goodwood Festival of Speed earlier this year went well enough that the French company has now confirmed that a production version is on its way next year.
It’ll only be sold in limited quantities, which is a little bit of a letdown, but then again, knowing that supply is going to be limited, you can bet that a lot of people will be signing up for one when Citroen opens its order books for the car on January 2nd.
That being said, what we really like about the DS3 Cabrio Racing is that there weren’t a lot of changes made to the production model from the concept version. Actually, you’re going to have to look pretty deep to notice anything different.
The production version of the DS3 Cabrio Racing will feature a new paint color, Matte Moondark Grey, that will be packaged with a black roof, and accents of Carmin Red strategically finished in various parts of the car, including as wide strips on the doors and the wheel centers.
The interior also comes in its own shade of Moondark Grey, which Citroen used on the upper dash, the center console, and the instrument panel. The front seat headrests have the Citroën Racing signature embroidered on them, while uniquely numbered identification plates are placed on the base of the gearshift lever, ensuring that it’s limited appeal is displayed for everyone to see.
Carbon fiber will also be plentiful on this upscale model, as you will be able to find the lightweight material on the air diffuser, front splitter, wraparound body sills and wing flares. Rounding out the sporty exterior is a chrome-finished, twin-exit exhaust system.
A 1.6-liter four-cylinder engine will be powering the DS3 Cabrio Racing with output slated at 207 horsepower, a speck more than the 202-horsepower output of the concept version. No performance details were announced, but we assume it’s going to hit 60 mph in around 6.7 seconds to go with a top speed of about 155 mph.
Citroen has made no mention on how many models of the DS3 Cabrio Racing it’ll make available, but there’s a good chance that there’s going to be less than 1,000 units available. So if you’re interested, circle January 2nd on your calendars now because we suspect that the books will be filled up really quickly.
Click past the jump to read about the Citroen DS3 Cabrio Racing Concept
Citroen is looking to make life a little easier for anybody whose life revolves around being connected on-line. The French automaker announced that their new line of vehicles, particularly the C3, C3 Picasso, C4, C4 Picasso, C5, C6, and DS3 will all be outfitted with wireless internet connectivity, appropriately titled, ‘WiFi On Board’.
Installation and use of the wireless Internet is relatively simple to do. All you need to have – apart from the car, of course – is a 3G or 3G+ SIM card, which is available just about anywhere these days. Install the card into the car’s wireless device and, voila, wireless Internet on the go!
And in the event someone decides to steal some of your signal – or to keep you from ‘abusing’ your wireless on-the-road connectivity - the car’s unique security feature comes with a roaming override function. The whole package is available for just £545, including installation and VAT charges at 17.5%. Citroen also announced that thenew feature will extend to a wider vehicular range sometime before the year ends.
Press Release after the jump.
Care to see your car designing ambitions come to fruition? Citroen’s giving you the opportunity to do so. Then again, all you need to do is win the company’s new DS3 Design Competition. Sounds easy, right?
The French company is opening up a contest that pits would-be designers to compete for the right to design the DS3’s roof and dashboard. OK, it’s not exactly as glamorous as designing the whole car, but its still a shot at getting your work recognized.
And if you’re thinking that the contest will be judged by also-rans and never-heards, then, well, you couldn’t be further from the truth. A slew of heavyweight designers representing GQ, Louis Vuitton, and the Cartier Foundation will be on-hand to judge your work. Should you win, your personally-designed DS3 will be proudly displayed at theParis Motor Show and also at Citroen’s very own C 42 show on the Champs Elysees.
You can call us pleasantly surprised; that much we’re willing to admit. Not known for producing crossover vehicles, Citroen has certainly shown that just because their track record says otherwise, it doesn’t mean that they can’t prove them wrong.
The French-based automaker recently released the first official photos of the AirCross crossover. Aesthetically speaking, the AirCross is a departure to the brand’s oftentimes conservative approach, opting for a crossover that comes with a rugged, off-road look.
Based on the Citroen C3 Picasso MPV, the AirCross features a bevy of modifications including a newly-designed front and rear bumper, new grills in the front fascia, wheel arch extensions, roof rails, an aluminum trim, and bigger-than-usual alloy wheels.
Specifications behind the AirCross have yet to be revealed so in the meantime, we’re going to have to settle for these two clear-as-day photos of the crossover. We’ll be sure to update you of any further information as soon as they become available.
Citroen is making a bold statement about being dull. The company is acknowledging that it needs to change, and it’s time to revise its whole image."The brand has been lagging behind the cars for some time. We’re taking action today so customers want to come to Citroen for what the brand represents and not just out of interest in a given model, " said PSA/Peugeot-Citroen styling director Jean-Pierre Ploue.
The first step in this is to resurrect the Citroen DS at the Geneva Motor Show in March. The original DS of the 50s started the company down a strange and wonderful road of eccentric and futuristic-looking cars. Some features were revolutionary such as the hydraulic suspension (that saved then-French President Charles de Gaulle) or the first headlight the saw around corners. While other features were downright quirky like the single spoke steering wheel. The car was different from everything else on the road during its over twenty-year run.
Now citroen is looking to the historical name to launch three DS-based cars and relaunch the brand. The first one will be called the DS3 and is being developed for a possible 2009 or 2010 launch. Will this round of DS cars be as generation defining as the first? We hope so. But we also hope Citroen will be able to top the 60-143 hp range of the original cars.
Although we’ve seen plenty of previews of what will be at the Paris Motor Show next month, it is till going to have a few surprises. The French manufacturer Citroen is still keeping most of its new GT under wraps until the show. According to our sources, the new teaser was released due to the future debut of the latest Gran Turismo game. Stay tuned - when we know more, you’ll know more.
Venturi, the famous French sport cars manufacturer and Citroen, announced that have joined forces in order to supply a small number of electric vehicles based on the Citroen Berlingo to the French Post Office.
The cars will be modified to fit the electric motor, battery and other EV components. According to the manufacturers the electric vans will be capable of travelling 100 kilometers without recharge, a good autonomy if we think that the vans will only be used in cities like Paris or Lyon.
Citroen announced that it will use BMW engines on its new models. Naturally aspirated and turbocharged engines will be employed which displace 1.4 to 1.6 liters.
Sister company Peugeot is already employing BMW engines to power its 207 and 308 models. Although the Citroen models which will use the engines are unknown, WhatCar? claims that the Citroen C5 will be the first car to roll out with the new engine before 2010.
Citroen will benefit from BMW’s EfficientDynamics engine stop-start technology which increases fuel efficiency and engine life. The manufacturer plans to equip all its cars with this technology in the near future.
Citroen is working on a successor for the 2CV. Boasting a thoroughly modern interpretation of the classic design, it has its eyes on the lucrative family car market.
Citroen has followed the current trend for reinventing classic models. By cashing in on the charm of the original 2CV, the French firm is set to launch into uncharted territory - going up against prestige models such as BMW’s MINI. With the same curved bonnet, slab sides and covered rear wheels, it looks just like the original (...)
PSA Peugeot Citroën’s emergency call system is certified by the French department of public safety, confirming the carmaker’s lead in tertiary safety After several months of cooperation with the French Interior Ministry’s department of public safety (DDSC), PSA Peugeot Citroën has become the first European carmaker with an emergency call system certified to be in compliance with the high standards of French road safety organizations. After conducting an audit, an independent certifier confirmed (...)