2021 Citroen DS4
It’s been around six years since Citroen spun the DS line into its own sub-brand, and while the latter has had a modest amount of success standing in its own legs, there’s a general feeling that the DS brand still has plenty of untapped potential. The French automaker hopes to unlock some of that potential with the new DS4. The upscale four-door hatchback is an important model for DS, largely because of the popularity of the segment it occupies.
That popularity, though, comes at a price, specifically with the models that the DS4 will compete against. We’re not talking about riff-raffs here; this segment is also occupied by a handful of German stalwarts, including the Audi A3, BMW 1 Series, and Mercedes A-Class. Still, if DS wants to be taken more seriously as an upscale brand, this is the segment where it needs to show its mettle. The DS4 will be tasked to do just that, and if the hatchback lives up to DS’s expectations, it can go a long way in adding some shine and boosting brand awareness for Citroen’s luxury brand.
Finally, DS is set to Introduce a Flagship Model; Could be the DS 8
The PSA Group made the DS a standalone brand in 2014 to differentiate it from its family members - Peugeot and Citroen - by transforming it into a luxurious brand. We are not very sure how well that has worked, but the company feels it did. Thus, in a Different Spirit, DS has finally decided to introduce its flagship model; although it is slated for launch in 2021. Apparently, the car will take on the executive sedans in the premium segment. However, this car will not take the shape of a conventional sedan. Is DS trying to break the trend here? Let’s find out.
Citroen’s DS Launches New Performance Line For Its Lineup
DS Automobiles, Citroen’s premium division, has unveiled a new, range-topping trim level for its vehicles. Developed by DS Performance, the arm that also handles the brand’s Formula E entry, the new trim will become available across the DS range, including the DS3, DS3 Cabrio, DS4 and DS5, starting October of 2016. Dubbed DS Performance Line, the company’s new trim features comprehensive updates inside and out and aims to deliver a combination of "the spirit of the GT with refinement and the latest DS brand technologies."
The new trim will be highly recognizable on the outside thanks to its unique exterior features. Add-ons include a black roof, new gloss-black alloy wheels with the "DS" logo set against a Carmine Red background on the center caps, as well as Carmine Red, White, and Gold accents on the door mirror and the rear spoiler. In addition, the front doors and engine hood are adorned with special new "DS Performance Line" badges, while the front grille features the company’s LED Vision light signature.
The cabin is also packed with new, exclusive features, starting with a new style of upholstery with black Dinamica cloth, or a choice of either grained or Nappa leather. The stitching on the seats, door panels, gear lever, and leather-wrapped steering wheel is finished in the colors of DS Performance. The front seats are embroidered with a "DS Performance Line" emblem for even more exclusivity. There’s also metallic detailing within the cabin, including chrome inserts on the steering wheel and door sills, as well as LED cabin lighting.
As far as technology goes, the Performance Line features the DS brand’s latest gadgets, including a seven-inch touchscreen, Satellite Navigation, MirrorLink, Apple CarPlay, and DS connected services via the DS Connect Box.
Nothing changes under the hood, with all models available with the same selection of gasoline and diesel four-cylinder engines.
Continue reading to for the full story.
2016 Citroen C6
Like most automakers nowadays, Citroen is looking to grab a big chunk of the Chinese automobile market, currently the world’s biggest. And, the French are planning to do so using the luxury DS brand and its cooperation with China-based company Dongfeng. The latest results of the Dongfeng-Citroen joint venture have been unveiled at the 2016 Beijing Auto Show and the C6 is one of them.
If the C6 moniker sounds familiar is because Citroen has used it in the past for a full-size executive car. Launched in 2005 as a replacement for the Citroen XM, the C6 was one of the most innovative vehicles of its time, featuring a head-up display, a lane departure warning system, xenon directional headlamps, Hydractive suspension with electronically controlled springing and damping, and a rear spoiler which automatically adjusted to speed and braking. Its design was also bold and unique with a tall, fastback-like glasshouse and a concave rear window.
Although the C6 didn’t catch on commercially — only 23,400 units were built until 2012 — it became an emblematic vehicle of the mid-2000s and is often regarded as Citroen’s last bold attempt in terms of production cars. The new C6 has nothing in common with its predecessor and according to Citroen it will only be sold in China as the company’s range-topping sedan. More on that and what it brings to the table in our full review below.
Continue reading to learn more about the Citroen C6.
It’s been a long time since we last saw Peugeot or Citroen in the US. The French company (formally PSA Peugeot Citroen) left the U.S. in 1991, making it 23 years since either brand was entrenched in the American auto market, but all that could change soon.
Automotive News Europe is reporting that PSA is seriously considering returning to the US market, but it’s not bringing Peugeot or Citroen back. Instead, it is planning to turn its DS brand, an offshoot of Citroen, into a global premium brand. For that to happen, the US market has to be a big part of it.
DS CEO Yves Bonnefront told Automotive News Europe that the DS brand could be headed to the US early in the next decade as part of PSA’s global strategy for the premium brand. The plan, according to Bonnefront, would be to bring DS vehicles into 200 large cities all over the world after 2020. Of that number 10-percent, or 20 cities, would be in the US.
PSA isn’t planning on doing it anytime soon because none of the five current DS models are compliant with U.S. crash and emissions regulations. Instead, the company will spend the next couple of years determining the feasibility of re-entering the US market before making a decision on its plans. Don’t expect that to happen at least until 2017.
For now, the DS brand will continue to reap the success it has earned since being launched as a Citroen sub-brand in 2010. It already has a strong following in Europe and China, and further establishing itself in those markets should be the company’s immediate concern.
Still, keep a close eye on the horizon for any developments about returning to the U.S. market. The French may soon be invading a showroom near you.
Click past the jump to read more about the Citroen DS brand.
The Citroen Wild Rubis Concept is finally getting its production due with the arrival of the DS 6WR at the 2014 Beijing Motor Show. Exclusive to the Chinese market, the DS 6WR’s arrival also marks Citroen’s entry into the burgeoining crossover segment of the biggest auto market in the world.
Full details of the DS 6WR are being reserved for its debut at Beijing, but Citroen is really promising a lot with the model, boasting on how it plans to "marry power and refinement" in one impressive design package.
What we can at least expect is a crossover that will ride on the same platform as the DS5 and DS 5LS, two models that, coincidentally, are already being manufactured in China.
The DS 6WR will also be carry the same production plans, thanks to the joint venture between Citroen’s parent company, PSA, and Chinese brand Changan.
Reported performance figures will include a 1.6-liter, four-cylinder, turbocharged engine that will produce as much as 200 horsepower and 202 pound-feet of torque. Other engine options available will likely come with output numbers of 163 horsepower and 177 pound-feet of torque, as well as a 1.8-liter engine that nets 139 horsepower and 125 pound-feet of torque
As far as price is concerned, the DS 6WR is tipped to retail at a base price of around $26,000 with the top-of-the-line model fetching close to $32,000.
Click past the jump to read more about the Citroen DS 6WR .
We admit that a teaser photo of a wheel, albeit a pretty sick-looking one at that, isn’t much to go by. But Citroen doesn’t believe so, which is why it sounds so excited promoting the upcoming debut of the model they’ve christened the DS 5LS.
There’s not much to go by with the teaser apart from the slick alloys and the fact that Citroen has described the model as a "new premium class sedan".
So, it’s a luxury car that will likely have all the bells and whistles typically found in vehicles of its segment. We admit that the curiosity of seeing this model when it makes its debut is making us believe that the DS 5LS sedan will be one that will be talked about by a lot of people in the days leading up to the debut and even well after that.
It’s also worth pointing out that this model could be another vehicle for the Chinese market, the only place in the world where Citroen’s DS line is marketed as a stand-alone brand. Maybe there’s more to it that we still don’t know about.
The good thing is we won’t have to wait too long to find out if these fancy alloys are the highlight of the entire vehicle, or a part of something really, really awesome.
We’re hitching our wagons on the latter and crossing our fingers that we won’t be disappointed.
The Citroen C5 is looking quite fresh since its recent restyle that added softer double-chevron badges and a more flowing style for the company’s executive flagship from nose to tail.
The revisions really work: this car barely seems the same as the dowdy original model that launched for 2008. In fact, the two cars share a great deal of their styling and body panels, but tasteful new detailing is much better than the deep black sills and bumpers that cheapened the appearance of the original Citroen.
Reading reviews in international magazines is always interesting, but not quite as informative as it could be with all the measurements in metric. For most American enthusiasts, reading the horsepower in ‘kW’ and torque in ‘Nm’ might as well be meaningless.
This review of the C5 corrects those gaps in our collective ability to convert number formats, and will also be unique because it evaluates the C5 based on U.S. buyer preferences. With pricing for the C5 that converts to about $40,000, this Citroen is a mid-size luxury car.
Key competition for the C5 in its home market comes from the Peugeot 508 and Renault Laguna, with real encroachment from the super-efficient 5 series BMW diesels in Europe.
With throne-like seating and a plush hydraulic suspension, is the C5 up to the task? Click past the jump for the full review of the revised 2013 Citroen C5.
Citroen’s current DS line-up includes: DS3, DS4 and DS5, but today the company has unveiled the first teaser image of a new DS model - rumored to be called DS9. Official debut will be made in April at the Beijing motor show and comes as an attempt from Citroen to internationalize its high-end DS brand.
The new DS9 high-end sedan has been inspired by the Metropolis concept unveiled in 2010 at the World Expo in Shanghai. Its production version will be offered as an alternative to the German models that are already dominating the sector.
Citroen’s official teaser on Facebook is offering no other details on the upcoming DS9, except that: "The future of the DS line is already taking shape at Citroen..."
But we can confirm that while the DS9 will be initially offered on the Chinese market, it will also be offered on markets like Europe, as Citroën boss Frederic Banzet has explained: "They could end up elsewhere as we have a worldwide ambition with DS."
Citroen has long been in the shadows of the Germans. This is partly because their cars have been horribly unreliable and partly because they just weren’t as good to drive. But the French automaker is going to try and change all of that with their new luxury machine, the DS9.
The DS9, which is based off of the Metropolis concept, is the company’s attempt to move up market and challenge the Mercedes-Benz S-Class, BMW 7-Series, Jaguar XJ, and the Audi A8.
Another reason for this new machine is that Citroen is planning on entering Asia with this vehicle, as it’s the first design carried out at the company’s Shanghai-based design team. It was first created in May of 2010 and Citroen hopes that it will show Chinese buyers that they can rival the higher-end products from the Germans.
Hit the jump to read on and see some new pictures of the DS9.
French automaker Citroen is working on bringing two of its concepts to life, the Metropolis luxury sedan and the Survolt sports car.
The company’s recent attempts to break into the European luxury sedan market haven’t gone well, as the C6 hasn’t sold like Citroen had hoped. The Metropolis is the next step for the company and it could be the new DS9.
“We cannot afford to let the likes of Audi, Mercedes and BMW forge into Citroën’s heartland supermini territory without fighting back and pushing into theirs,” PSA design boss Jean-Pierre Ploue said to Autocar.
He added that selling high-end luxury cars in Europe isn’t easy at the moment, but the new DS9 could do great things for Citroen.
The sports car Survolt has been seen on the roads before, as it was at the Le Mans Classic race giving a demonstration.
“It’s still our intention to put the Survolt into low-volume production, and we’re pursuing the idea of a one-make race series,” an Autocar source confirmed.
Citroen will unveil the Metropolis concept next month at the Shanghai World Fair which runs from May 1-October 31, 2010. The Citroen Metropolis is a big luxury sedan with a wheelbase bigger than both the Audi A8 or Mercedes S-Class and it just so happens to follow the debut of the BMW long-wheelbase 5 series at the Beijing Motor Show
As you can easily notice, the design language is inspired by the Hypnos concept and was entirely developed by PSA Group’s Shanghai design studio. It is built on a modified version of of the PSA Group’s Platform 3, used on cars such as the Citroën C6 and Peugeot 407.
The Metropolis is powered by a hybrid drivetrain that combines a 2.0-liter V6 engine with an output of 272bhp and 277lb ft and an electric motor that develops from 55bhp to 95bhp. The concept has a CO2 emission of just 70 g/km.
Press release after the jump.