Ferrari says it won’t make an SUV, but that doesn’t stop us from hoping

Back in October of 2014, we reported that Ferrari has no plans to include and SUV or a sedan in its lineup. Of course, now we have Bentley and Lamborghini stepping foot into the SUV market, but what about Ferrari? Well, apparently it still isn’t going to happen. In a recent earnings call with analysts, Ferrari CEO Sergio Marchionne was asked about a Ferrari SUV, and – according to Bloomberg Business – his response was simply “Over my dead body.”

Apparently, Marchionne is so stubborn that he still won’t step up to the plate and enter the SUV market, despite all the competition and interest from the public. Sure, not everybody likes the idea, but you can’t please everybody either. Marchionne may not want an SUV, but that doesn’t mean it will never happen. So, we decided to put together a rendering of what a Ferrari SUV could look like.

It might seem like we’re getting a little ahead of ourselves, but at the same time, Ferrari shares are the lowest they have been since the company separated from Fiat Chrysler. Investors have even been warned that growth will slow down this year. At some point, investors are going to request a change or Ferrari is going to end up in a deep hole that it might struggle to get out of. With that said, let’s take a look at our rendering and talk about what a future Ferrari SUV might look like.

Continue reading to learn more about the 2020 Ferrari SUV.

  • 2020 Ferrari Purosangue
  • Year:
  • Make:
  • Model:
  • Horsepower @ RPM:
    600 (Est.)
  • 0-60 time:
    5 sec. (Est.)
  • Top Speed:
    190 mph
  • Price:
    225000 (Est.)
  • car segment:
  • body style:


2020 Ferrari Purosangue
- image 665968

Looking at the rendering, the first thing you’ll notice is that our artist designed the front end just like that on the 2016 Ferrari GTC4Lusso that we’ll see at the Geneva Motor Show. The same grille with the center-mounted prancing horse and the same headlights were used in the illustration. The hood also appears similar but comes to an upward swoop closer to the windshield. Down below, there is a small air dam that is accented by pointed body lines on each corner that give the bottom lip a 3D-like visual effect.

The same grille with the center-mounted prancing horse and the same headlights were used in the illustration.

Moving to the sides, there is a vent on each fender directly below the Ferrari emblem. The vent looks similar to that on the GTC4Lusso, but it only has one gill as opposed to three. The body line from the fender swoops down below the side view mirrors and door glass and swoops back up again to create a muscular appearance on the rear quarters. As you can see, our artist also carried over the same wheels from the GTC4Lusso, but if the SUV were to become a reality, it would probably have tires with slightly thicker sidewalls to soften the ride a bit.

As you can see from our rendering, the mythical SUV is basically a GTC4Lusso with shortened front doors and the addition of rear doors. Even that body line that travels from the lower, rear corner of the front wheel well to the rear wheel wells is the same. Of course, the body itself will be a bit taller to accommodate more headroom in the rear. Cargo space will probably be limited given the short rear quarters, but I would expect Ferrari to design the rear seats to fold flat with the floor – allowing ample cargo space without rear passengers. Our artist didn’t render the back of the vehicle, but expect to see even more design cues from the GTC4Lusso. The same round, dual-taillights will grace each corner, but I suspect the rear diffuser will be far less aggressive. The rear hatch will obviously be a bit taller, and I expect the overhang on the hatch will extend a bit to provide more of a sporty appearance in the rear.


If Ferrari did make an SUV, I would expect the interior to accommodate five passengers, with the seating and dash wrapped in the finest Alcantara available. Of course, those fabrics would also be hand stitched. A flat-bottomed steering wheel will probably be the standard, with the dash and center console looking similar to what we see in the 2017 Ferrari F12tdf. For and SUV of this caliber, I would expect to see a large, touch screen display up front as well as at least two larger displays in the rear for passengers. USB and phone connectivity would be a given, but I would expect a 4G LTE connection and the capability to play DVDs and Blu-ray discs in the rear.

Cargo space would probably be somewhat limited with the rear seats up, providing just enough space for the week’s groceries or luggage for two. I would, however, expect the seats to fold flat to offer ample cargo space without rear passengers aboard.


2020 Ferrari Purosangue
- image 665969
Due to the aerodynamic challenges of an SUV, the top speed would probably come in around 190 mph or so.

I would expect an SUV from Ferrari to come with four-wheel drive, so chances are we’ll see an updated version of the V-12 found in the Ferrari FF. That engine pumped out 660 horsepower and 503 pound-feet of torque, driving the FF to 60 mph in 3.7 seconds on the way to a top speed of 208 mph. Of course, Ferrari may drop power a bit, and due to the aerodynamic challenges of an SUV, the top speed would probably come in around 190 mph or so.

Then again, if Marchionne did decide to quit being so stubborn, we may see an all-new engine, transmission, and all-wheel drive system built specifically for the SUV. At this point, there would probably have to be some changes in the hierarchy of power within Ferrari for this SUV to ever come to life, but nothing is impossible. I wouldn’t mind seeing a 600 horsepower SUV from Ferrari.


There is no telling what kind of price point an SUV from Ferrari would have, but I’m guessing it would fall short of the $500,000 mark. If I had to guess, I would say pricing would be somewhere between the $250,000 and $400,000 price bracket – depending on what Ferrari had to develop to make the SUV a reality.


Bentley Bentayga

2017 Bentley Bentayga High Resolution Exterior
- image 645139

In the high-priced, luxury, SUV market, the Bentley Bentayga would probably be a primary competitor of a Ferrari SUV. It is powered by a 6.0-liter, W-12 engine that produces 600 horsepower and 664 pound-feet of torque. It can hit 60 mph in roughly 4.0 seconds with a top speed of 187 mph – not bad for an SUV. The Bentayga has traditional Bentley styling inside and out, with a lot of styling taken from the Continental GT. The exterior has a sleek, yet muscular design and the interior is about as luxurious as you can get. To get your hands on this Bentley, you’ll be asked to shell out a base price of $229,100 before you pick though a long list of expensive add-ons.

Read our full review on the Bentley Bentayga here.

Lamborghini Urus

2019 Lamborghini Urus
- image 658211

Who would have thought we would ever see something for soccer moms come out of Lamborghini? Well, it happened, and it is called the Urus. Outside, there are some traditional Lamborghini design cues, but for the most part, the body is rather smooth. The rear wheel arches are rather pronounced and quite muscular, but as a whole package, the body just works. The rear roof slopes to the rear, just like the Ferrari SUV does in our rendering – probably the norm for super SUVs of the future. The Urus isn’t available yet, but will be powered by a 4.0-liter, turbocharged, V-8 that is said to produce 600 horsepower. The Urus should start out around $190,000 when it goes on sale in the near future.

Read our full review on the Lamborghini Urus here.


2020 Ferrari Purosangue Exterior Computer Renderings and Photoshop
- image 665966

Part of me just really wants to tear into Marchionne for being so stubborn and resisting change. Then again, another part of me understands the desire to stray away from doing what everyone else is doing. Unfortunately for Ferrari, the company isn’t doing as well as it once was, and some change has to be made for the company to pick itself back up again – its stock price hasn’t exactly performed well since it separated from FCA, and the investors will only except that for so long.

If change needs to happen, why not step into the SUV market. I think a carefully designed and executed plan would make a Ferrari SUV a success. The only thing is, will it happen with Marchionne at the helm, or will someone else have to take over and make it happen. I don’t expect to see an SUV from Ferrari in the next few years, but I think it will happen eventually. What do you think? Should Ferrari man up and step into the SUV market, or should it keep doing what it is doing? Let us know in the comments section below.

  • Leave it
    • Marchionne says no way
Robert Moore
Editor-in-Chief and Automotive Expert -
Robert has been an auto enthusiast his entire life. He started working cars at a young age, learning the basics from his father in the home garage on the weekends. As time went on, Robert became more and more interested in cars and convinced his father to teach him how to drive when he was just 13 years old. Robert continued working on cars in his free time and learned as much as he could about engines, transmissions, and car electrical systems, something that only fed his curiosity more and eventually led him to earn a bachelors degree in automotive technology with a primary focus on engine performance and transmission rebuilding.  Read More
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