The new 2008 Ford Escape is entering the marketplace with a bold new design, a quieter ride and a host of new features and options– with sticker prices that average $1,100 less than 2007 Escape models. The 2008 Escape also benefits from substantially improved residual values.

  • 2008 Ford Escape
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  •  2008 Ford Escape is new inside and out with more standard safety features, including Safety Canopy side curtain air bags. AdvanceTrac® with RSC® – Ford Motor Company’s exclusive roll-stability control system – is now standard on gas models.
  •  Across the range, 2008 Escape base MSRPs will average $1,100 less than 2007 models, despite bold new design, more standard features and improved refinement and flexibility.
  •  Prices for the 2008 Ford Escape start at $19,245 (including $665 destination and delivery charges). 2008 Escape Hybrid begins at $25,740.
  •  Improved 36-month residual values are up to 11 points better than previous models and significantly ahead of major competitors.
  •  Employees at Ford’s Kansas City Assembly Plant today celebrated the launch of the all-new 2008 Ford Escape. Sales begin in the first quarter of 2007.

With more than 1 million units sold, Escape has been the best-selling small sport-utility vehicle in North America since its launch in September 2000. T he new 2008 Ford Escape will arrive in showrooms in the first quarter of 2007, building on the combination that has made it a continued success – traditional SUV capability and crossover construction. New inside and out, the 2008 Escape features a comprehensive suite of standard safety features, more upscale interior appointments and notably improved levels of comfort and quietness .

2008 Ford Escape
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The manufacturer’s suggested retail price (MSRP) for the 2008 Ford Escape starts at $19,245 for the Escape XLS I-4 manual, including $665 destination and delivery. The 2008 Escape XLT V-6 – the model that’s expected to account for half of all Escape sales – will be priced a $22,545. The 2008 Escape Hybrid will begin at $25,740.

“This is the same ‘clear pricing’ strategy we followed with the Fusion, Expedition and Edge: bold design, more features, more standard safety equipment, and lower sticker prices,” said Cisco Codina, Ford group vice president, North America Marketing, Sales, and Service, during the reveal of the new Escape at the Los Angeles Auto Show late last year. “The payoff is more appeal, stronger resale values, and more satisfied customers. It’s the Way Forward plan in action.”

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The 2008 Ford Escape delivers as much as an 11-point improvement in 36-month residual value over the 2007 model and now outperforms several key competitors. Greater value and standard safety features help make the 2008 Ford Escape even more appealing to first-time car buyers. Ford statistics show that 20 percent of Escape buyers are first-time car buyers.

Outstanding value

In addition to more standard safety equipment, the new 2008 Escape offers more customer convenience features, such as a standard MP3 audio jack, available SIRIUS satellite radio, and a new front storage bin with a power point and room for laptop storage. A touchscreen navigation system also is available on Escape gas models for the first time.

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The 2008 Ford Escape is available in three trim series: XLS, XLT, and Limited. Customers can choose from three engines: 2.3-liter I-4, 3.0-liter V-6 or 2.3-liter I-4 Atkinson Cycle hybrid engine.

Key standard features include:

  •  Bold new exterior styling
  •  All safety features are now standard, including: Safety Canopy side air curtains; side-impact air bags; ABS; Tire Pressure Monitor System (TPMS); and Ford’s exclusive AdvanceTrac with RSC (on gas models)
  •  2.3-liter, 16-valve Duratec 23 I-4 engine (153 hp, 152 lb.-ft torque), paired with a five-speed manual transmission
  •  Front-wheel drive
  •  New steering, upgraded with a s peed-sensitive Electric Power Assisted Steering (EPAS) system
  •  All-new interior with new materials
  •  New second-row 60/40 split fold-flat seats
  •  New MP3 audio input jack
  •  New front storage bin with power point and room for laptop storage
  •  New 16-inch wheels

Key available options include:

  •  3.0-liter, 24-valve V-6 Duratec 30 V-6 engine (200 hp, 193 lb.-ft. torque) or 2.3-liter DOHC 16-valve Atkinson cycle I-4 engine and 330V Nickel-Metal Hydride battery
  •  4-speed automatic transmission
  •  Intelligent 4WD system
  •  New SIRIUS satellite radio
  •  Audiophile sound system with AM/FM, CDX6, seven speakers and subwoofer
  •  DVD-based Navigation system with AM/FM, CDX6, seven speakers and subwoofer (new option for gas models)
  •  New leather trimmed seats with 6-way power driver’s seat
  •  Moonroof
  •  New 17-inch wheels
  •  New Limited Luxury Package includes: Dual Electronic Automatic Temperature Control; driver and front passenger heated seats; heated side view mirrors; reverse sensing; steering wheel audio switches
  •  Class II Trailer Towing (for up to 3,500 lbs. maximum towing capacity)
  •  Chrome Appearance Package

The 2008 Ford Escape is built at Ford’s Kansas City Assembly Plant in Missouri. It will be available for sale during the first quarter this year.

Blas Nicusor
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