Ford finally announces some details about the new Fiesta

The current generation Ford Fiesta has been around since 2008, with a mild facelift happening for the 2014 model year. That means it’s about time for Ford to usher in a new generation, and now Ford has finally spilled the beans on what the new Fiesta will bring to the table. At launch, there will be four variants available that include a sporty ST model, a more luxurious Vignale model, the Titanium Model, and – believe it or not – a Fiesta Active that includes features like protective body cladding and raised suspension. But, wait there’s more. The new fiesta features some new assistance features like pedestrian protection and active park assist, is the first Ford to feature a B&O Play sound system, and comes with Fords Sync3 infotainment system with screens that range up to a maximum of eight inches. On the drivetrain front, there’s a new 1.0-liter EcoBoost and a 1.5-liter Diesel to go with a new six-speed manual transmission and electronic torque vectoring control.

Over in Europe, the Fiesta resides in a segment known as “supermini,” and the competition in this segment is huge. Models like the Volkswagen Polo Hatchback and Mazda 2 Hatchback offer excessive style and an awesome driving experience that’s really hard to beat. The upgrades that come with the seventh-gen Fiesta should help it stay on top of the over populated and constantly growing segment. And, the best part is that with so many variants available at launch, there is a model for just about anybody – even if you’re someone who fancies taking your little hatch over slightly rougher terrain.

With that said, let’s take a seat in the new Fiesta and go over all the funky details.

Continue reading to learn more about the upcoming Ford Fiesta.

Exterior

2017 Ford Fiesta High Resolution Exterior
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Right away, it’s easy to notice that the new Fiesta features more distinct body lines than before. But, in an attempt to make the car more sporty, the new angles kind of make the front end look like a frowning guppy or catfish. Seriously, look at the front end – the headlights are eyes, and the new shape of the radiator grille gives the car a frowning appearance. Okay, all jokes aside, it might look a little funny, but there’s actually a lot of change here, so let’s give Ford some credit. The headlights are about the same size, but no longer have a sharp point at the outside edge as they now take on a more bubbly appearance. The grille now features a new look with a somewhat jagged lower edge with the lower side edges longer and more upright than before (this is where the frowning comes into play) Each model features its own grille layout. For instance, one has a wavy mesh, while the Titanium model features chrome slats. Down below, the air dam has grown taller and is now wider at the bottom instead of at the top. The inserts on each side of the grille wrap around the fog light inserts on each corner, giving the car a sportier appearance.

2017 Ford Fiesta High Resolution Exterior AutoShow
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2017 Ford Fiesta High Resolution Exterior AutoShow
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2017 Ford Fiesta High Resolution Exterior AutoShow
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2017 Ford Fiesta High Resolution Exterior AutoShow
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The new angles kind of make the front end look like a frowning guppy or catfish.

Moving over to the sides, Ford made good with the new design by accentuated body lines that were found on the current model. To put it simply, the body line that runs through the door handles and the bodyline toward the bottom of the doors are more pronounced than ever. It gives the car a more sculpted appearance without looking too muscular. The most important thing to note is the redesign of the rear quarter glass. This glass is now much higher than before and is triangular shaped with the rear most point rather high on the body. It’s a huge departure from the outgoing model and will make things fresh for at least a few years. It should also be noted that the new Fiesta is easily customized with contrasting roof colors and mirror caps in black, white, Bohai Bay Mint, or New Chrome Copper. Exterior color options include Blue Wave and, if you go with the Fiesta Vignale, Milano Grigio.

In the rear, the Fiesta gets an all-new look that is a pretty wild departure from the outgoing model. For instance, the tall, and high-mounted taillights of the outgoing model are no more, with shorter, wraparound units taking their place. The contour of the new taillights also meet up with and carry on the upper body line from the side profile. The hatch has been completely redesigned with a more modern look while the lower fascia now gets recessed, vertically oriented reflectors. Distinct body lines outline the reflector in each corner while the rear fascia insert now sits much lower than before. One particular thing to note is that the three-door hatch is far sexier than the five-door, so unless you really need those two rear doors, the three-door model is the way to go.

The Differences

2017 Ford Fiesta High Resolution Exterior
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Each of the four models – the ST-Line, Titanium, Active, and Vignale, all feature their own unique features that set them apart from each other. The Vignale, for instance, gets a custom grille pattern and grille surround, as well as custom foglamp surrounds, and a rear diffuser deco element. The titanium gets a selection of chrome bars on the grille and sides to go with vertical foglamps. Meanwhile, the ST-Line is inspired by Ford Performance and takes on a sportier appearance than the rest and features an active spoiler for a little extra downforce if you decide to get froggy. Finally, the Active – a model that we’re not quite sure about yet—is being called a crossover and features simple things like body cladding around the bottom edges and a raised ride height that will help it traverse rougher terrain – you know, in case you decide to offroad or yard beat your little hatch.

Competing Appearances

2016 Mazda2
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2015 Volkswagen Polo High Resolution Exterior
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With so many models in the supermini segment, it’s hard to pick out just a couple, but two of the primary competitors include the Mazda 2 Hatchback and the Volkswagen Polo Hatchback. Where the new Fiesta offers a frowny fish appearance, the Mazda 2 brings a happier look to the party with a defined grille that is outlined in chrome and an air dam that is almost flat on the bottom but has a small dip in the top line that gives it a smiling appearance. The corner foglights look almost like a set of twisted eyes that are recessed just a tiny bit into the fascia. Distinct body lines on the hood carry over onto the sides, where the wavy look gives the sense of length. It offers just the right amount of flash and sporty presence without going too overboard. On the plus side, Mazda knew better than to offer the Mazda 2 with a raised suspension, so don’t expect to see any of that crap here. The 2 is available in several variants including the standard hatchback as well as a Sport Black model and a Red Edition model.

2016 Mazda2 High Resolution Exterior
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2015 Volkswagen Polo High Resolution Exterior
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When it comes to the Volkswagen Polo, it looks a lot like a smaller Golf, which isn’t necessarily a bad thing. While models like the Fiesta and Mazda2 are defined by their massive and oddly shaped grilles, the Polo takes a different approach with a small, rectangular grille that is located directly between both headlights. Down below, a lard air dam runs the width of the front fascia and features a chrome trim strip at top. Foglamps are recessed into the upper corners of the air dam. Moving to the sides and rear, things on the Polo are pretty basic and somewhat minimalist. There are no funky or wavy body lines. Instead, VW went with straight body lines that provide a somewhat sculpted look, but are far from excessive. The wheel arches are flared a bit to give a sense of width, but it’s nothing major or radical compared to the other models we’ve discussed.

When it comes to making a decision, your biggest choice will be whether or not you want something that sticks out or something that doesn’t. The Polo, for instance, is somewhat mundane and fits into just about any crowd, while the Mazda2 features a wild design that is accented by wavy body lines and an aggressive front end. The new Fiesta and its frowny fish face sits right in between these models as far as design goes.

Mazda2 Volkswagen Polo Ford Fiesta
Wheelbase (inches) 101.18 97.24 98 (est.)
Length (inches) 159.84 156.3 159.7 (est.)
Width (inches) 78.07 66.22 67.8 (est.)
Height (inches) 58.85 57.20 58.1 (est.)

Interior

2017 Ford Fiesta High Resolution Interior
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When Ford initially announced the seventh-gen Fiesta, we weren’t privy to a good look at the interior. Well, not until it showed up at the Detroit Auto Show, at which point we were able to get up close and personal with Ford’s newest compact hatch. The interior has been largely reworked, especially when you take into account the car’s location in the food chain. As far as interior design goes, the dash is now flatter and less bulky, and those annoying circular vents on the end of the dash have been replaced by rectangular units. The way the passenger side vent feeds into the trim element that garnishes the dash face is a nice touch, no doubt. The central vents were also change, now sitting below the infotainment screen next to each other, also featuring a rectangular shape. The center console is now a bit wider and is separated from the dash instead of feeding directly into it. The center console now features fewer buttons, and there’s a new storage bin to store things like CDs and USB drives. The glove box has gotten larger and new storage cubbies in the rear doors serve has bottle holders (0.6-liter bottles.)

Rear legroom has actually grown by 0.62 inches, but as a bigger guy, I have to admit it’s still not a comfortable place to be unless you make the front passengers and dash merge into one. But, for those who don’t have long legs or wide guts, it’s probably not that bad of place to be in small doses. Despite the compact nature, the seats themselves were actually quite comfortable. The front seats are more comfortable and supportive than those of the last-gen model and feature a new stitching layout that’s a little more modern. A newly-designed steering wheel brings a smaller airbag unit, thinner spokes with more thumb buttons, and a thinner center spoke. The range-topping model does get a flat-bottom unit. Some models will benefit from a renewed instrument cluster with a much larger digital display in the center.

On the infotainment front, you’ll find Ford’s Sync3 system doing its thing with a 6.5-inch screen as standard or the eight-inch screen for those upper trim levels. Both screens “float: atop the center stack, but really it looks like someone glued a decade-old tablet to the dash. The base of the infotainment display, however, has been sized down considerably and is more intuitive. While it looks a little old school with the thick frame, Ford claims that both screens offer “class-leading resolution” and are “up to twice as bright as competitors.” They aren’t kidding about the brightness, either. Phone connectivity and audio streaming is made possible via Android Auto and Apple CarPlay thanks to Bluetooth. Sync App-link allows voice activation of some smartphone apps including Spotify and HearMeOut. Finally, an optional B&O Play sound system Is also available offering up 675 Watts of power for those who want a little more bump in the rump.

The Competition

2016 Mazda2
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2015 Volkswagen Polo High Resolution Interior
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When it comes to the Mazda 2, you might find comfort in its most recent design for 2016. With the redesign of the exterior, the interior also got a little love. The dashboard is simple with very few styling cues. It features circular HVAC vents and a lower strip in contrasting color. The instrument cluster is new, featuring a single tachometer in the middle with a digital speed display. To either side of the central gauge is a digital screen that displays things like the selected gear, outside temperature, engine temperature, etc. Entry-level models get the traditional cloth seats with lots of plastic trim, but moving up to higher-level models will get you perforated, leather-wrapped seats with contrast stitching, leather trim on the dash and door panels, and an updated navigation display that, like that of the Fiesta, floats above the center stack. For the first time, the Mazda2 is offered with the option of a heads-up display and comes with an active safety system comparable to that of the Fiesta. All told, the Mazda2 takes some interior DNA from the larger, Mazda6 Sedan and features an inviting cabin.

2016 Mazda2 Interior
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2015 Volkswagen Polo Interior
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Moving over to the Volkswagen Polo, it’s a little less modern with an infotainment display that insect exactly pleasing to look at and is integrated into the center stack. The center console sits quite low and features a small storage pocket ahead of the transmission shifter. Models equipped with a manual transmission, however, make it harder to access and use this storage pocket. Lower end models get features like cloth seats and hard plastic just about everywhere, while upper trim levels benefit from a leather steering wheel, leather seats, and a few other niceties here and there. Safety features include things like active cruise control and parking assist. While we haven’t actually seen the interior of the Fiesta yet, it will surely be more modern than the interior of the Polo, but the Mazda2 poses a strong case as well. If you don’t mind dated looks, the Polo is most definitely for you, but if you prefer the best technology and most driver assistance features, you’ll want to look to the Mazda2 and the new Fiesta, as those will certainly suit your fancy.

Mazda2 Volkswagen Polo Ford Fiesta
Headroom front/rear (inches) 38.74/37.20 38.34/37.12 39.1/37.2 (est.)
Legroom front/rear (inches) 41.85/34.68 41.02/32.44 43.6/31.2 (est.)
Shoulder room front/rear (inches) 53.22/50.07 54.56/54.48 52.7/49 (est.)

Drivetrain

2017 Ford Fiesta High Resolution Exterior
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The Fiesta is available in Europe with a handful of engines that includes a 1.0-liter EcoBoost that can deliver 98 horsepower, 123 horsepower, or 138 horsepower. There’s also a 1.5-liter diesel that is offered with 118 horsepower or 82 horsepower. Ford also boasts the fact that the 1.5-liter with 118 horsepower is the first time a “high-power” diesel has been available in the Fiesta. If neither of these suit you, there’s also a 1.1-liter that can be had with 69 horsepower or 83 horsepower. Variants of the 1.0-liter can be had with a six-speed manual transmission or a six-speed automatic. The diesel is only available with the six-speed manual, and the 1.1-liter gasoline engine gets a new five-speed manual gearbox.

Fuel economy figures aren’t yet available, but the new Fiesta does come complete with a 15-percent increase in torsional stiffness. The front track has been increased by 30 mm, the rear track by 10 mm, and the wheelbase by 4.0 mm. This enables Ford to offer wheel sizes up to 18 inches. According to Ford, the chassis also offers 10-percent more cornering grip, and electronic torque vectoring control now comes standard. Models with more than 97 horsepower also get rear disc brakes. Obviously, these are just the preliminary specs, so stay tuned for full specs and fuel economy figures that should become available closer to launch.

The Competition

As is the usual case with cars in Europe, the Mazda2 is available with multiple variants of the same engine. That engine is a 1.5-liter SkyActiv-G four-banger that can deliver 73 ponies, 88 ponies, or 113 ponies. There’s also a 1.5-liter diesel that can be had in 88 horsepower or 103 horsepower. Transmissions include a five-speed manual, six-speed manual, and a six-speed automatic. Moving over to the Volkswagen Polo, it has one of the most confusing lineups ever, with a total of nine models and 11 different engines. But, when VW says 11, it really means multiple variations of four different engines. Power output ranges from anywhere between 60 horsepower in the entry-level model with a 1.0-liter BlueMotion, all the way up to 189 horsepower in the Polo GTI with a 1.8-liter gasoline unit. There’s a 1.4-liter diesel that can be had with 73 ponies, 88 ponies, or 148 ponies, and a 1.0-liter TSI with almost 94 horsepower.

Needless to say, power options for all models are available for just about any need you might have, but if you want something that will be fairly fast, the Polo GTI is definitely for you. It offers the most power of any models we’ve discussed here and offers the biggest engine. For those who don’t care about power, the Fiesta or the Mazda 2 is your best bet as they both have more modern interiors, and without power output in mind, are the better choices as far as features and amenities go.

Mazda2

Mazda2 SKYACTIV-G 1.5 (73 HP) Mazda2 SKYACTIV-G 1.5 (88 HP) Mazda2 SKYACTIV-G 1.5 (88 HP) Mazda 2 SKYACTIV-D 1.5 Mazda 2 SKYACTIV-D 1.5
Engine I4 DOHC 16 valves I4 DOHC 16 valves I4 DOHC 16 valves I4 DOHC 16 valves I4 DOHC 16 valves
Horsepower 73 HP @ 6,000 RPM 88 HP @ 6,000 RPM 113 HP @ 6,000 RPM 103 HP @ 4,000 RPM 88 HP @ 6,000 RPM
Torque 99 LB-FT @ 3,800 RPM 109 LB-FT @ 4,000 RPM 109 LB-FT @ 4,000 RPM 162 LB-FT @ 1,400-3,200 RPM 109 LB-FT @ 4,000 RPM
Transmission 5-speed manual 5-speed manual 6-speed manual 6-speed manual 6-speed automatic
0 to 100 km/h (62 mph) 12.1 seconds 9.4 seconds 8.7 seconds 10.1 seconds 12 seconds
Top Speed 106 mph 114 mph 124 mph 110 mph 110 mph
Curb Weight 2,138 Lbs 2,149 Lbs 2,160 Lbs 2,292 Lbs 2,292 Lbs

Volkswagen Polo

Volkswagen Polo S Volkswagen Polo Match Volkswagen Polo Match Volkswagen Polo BlueMotion Volkswagen Polo R-Line Volkswagen Polo BlueGT
Engine 1.0-liter Bluemotion 1.4 TDI BlueMotion 1.2 TSI BlueMotion 1.0-liter Bluemotion 1.0-liter Bluemotion 1.4 TSI BlueMotion
Horsepower 59 HP @ 5,000 RPM 73 HP @ 3,000 RPM 88 HP @ 4,800 RPM 93 HP @ 5,000 RPM 108 HP @ 5,500 RPM 147 HP @ 5,000 RPM
Torque 70 LB-FT @ 3,000 RPM 155 LB-FT @ 1,500 RPM 118 LB-FT @ 1,400 RPM 118 LB-FT @ 1,500 RPM 147 LB-FT @ 3,500 RPM 185 LB-FT @ 1,500 RPM
Transmission 5-speed manual 5-speed manual 5-speed manual 5-speed manual 6-speed manual 6-speed manual
0 to 100 km/h (62 mph) 15.5 seconds 12.9 seconds 10.8 seconds 10.5 seconds 9.3 seconds 7.8 seconds
Top Speed 100 mph 107 mph 114 mph 119 mph 122 mph 137 mph
Curb Weight 2,325 Lbs 2,539 Lbs 2,440 Lbs 2,449 Lbs 2,502 Lbs 2,698 Lbs

Ford Fiesta

Ford Fiesta 1.1 Ford Fiesta 1.1 Ford Fiesta 1.0 Ford Fiesta 1.0 Ford Fiesta 1.0 Ford Fiesta 1.5 Ford Fiesta 1.5
Engine 1.1 liter three-cylinder 1.1 liter three-cylinder 1.0-litreEcoBoost 1.0-litreEcoBoost 1.0-litreEcoBoost 1.5-litre TDCi 1.5-litre TDCi
Horsepower 69 HP 83 HP 98 HP 123 HP 138 HP 83 HP 118 HP
Torque TBA TBA TBA TBA TBA TBA TBA
Transmission 5-speed manual 5-speed manual 6-speed manual 6-speed manual 6-speed manual 6-speed manual 6-speed manual
0 to 100 km/h (62 mph) TBA TBA TBA TBA TBA TBA TBA
Top Speed TBA TBA TBA TBA TBA TBA TBA
Curb Weight TBA TBA TBA TBA TBA TBA TBA

Pricing

2017 Ford Fiesta High Resolution Exterior
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The outgoing Fiesta was offering in 12 different trim levels that range from £13,545 ($16,930) all the way up to £22,895 ($28,617) for the range-topping ST200. With that said, expect the new Fiesta to have a similar lineup and similar pricing. Entry-level pricing may increase a bit, but I wouldn’t expect it to cross the £14,000 barrier. The range-topping model will likely increase to as my as £23,400 at most. But pricing isn’t yet available, so keep in mind that we’re just speculating at this point. We’ll update this section with pricing as soon as the information becomes available.

Competitive Pricing

As far as pricing goes, the primary competition falls under a similar pricing schedule. The Mazda 2, for instance, can be had in entry-level form for as little as £12,495 but pricing increases to as much as £17,395 for the 105ps, Diesel Sport Nav2. Meanwhile, the Polo starts out at as little as £11,635 and climbs to as much as £19,235 for the range-topping Polo GTI. Depending on how the pricing schedule and model lineup turns out for the Fiesta, the Polo GTI may offer the best bang for your buck, while the Mazda 2 offers a fairly cheap entry-level model that isn’t equipped all that bad. For now, however, we need to reserve judgment – at least until Ford tells us more about the new Fiesta.

Volkswagen Polo S £11,635
Volkswagen Polo S A/C £12,355
Volkswagen Polo Match £13,070
Volkswagen Polo beats £14,020
Volkswagen Polo BlueMotion £15,115
Volkswagen Polo R-Line £16,565
Volkswagen Polo SEL £16,645
Volkswagen Polo BlueGT £18,245
Mazda2 SE £12,495
Mazda2 SE-L £13,995
Mazda2 SE-L Nav £14,495
Mazda2 Red Edition £14,995
Mazda2 Sport Nav £15,495
Mazda2 Diesel Sport Nav 2 £16,695
Mazda2 Sport Black £15,595
Ford Fiesta £13,545 (est.)

Competition

Chevrolet Sonic

2017 Chevrolet Sonic High Resolution Exterior Wallpaper quality
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The Chevy Sonic has gone through a significant facelift for the 2017 model year, featuring an entirely new body shell with styling cues seen on models like the Chevy Cruze, Chevy Trax, and the Chevy Bolt EV. The cars nose has been reshaped, and it got an all-new hood to go with redesigned headlamps and new taillight clusters outback. Inside, the new Soniccomes equipped with a new instrument cluster, steering wheel, power driver’s seat, and a seven-inch touchscreen display with a 4G LTE hotspot and smartphone connectivity via Android Auto or Apple CarPlay.

The 2017 Sonic will be available with a 138-horsepower 1.8-liter engine, or the optional 1.4-liter turbocharged engine that delivers the same horsepower but 10 extra pound-feet of torque. Chevy hasn’t released pricing for the 2017 model year yet, but we expect the new Sonic to start out around $16,000 before options, taxes, and delivery.

Read our full review on the Chevrolet Sonic here.

Honda Fit

2015 Honda Fit High Resolution Exterior
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I love to compare American cars to Japanese cars because it always seems like they are trying to one-up each other in one way or another. The Honda Fit, also known as the Jazz in some markets, got a refresh for the 2015 model year. On the outside, the new Fit got a more modern look compared to the previous model, with a large, sporty grille, wide headlights, and standard 16-inch wheels on upper trim levels. Inside the car gained five cubic feet of passenger space, with the rear passenger area gaining an increase of 4.8-inches in legroom. More importantly, the Fit now comes standard with Bluetooth phone connectivity, and can be optioned with smart entry, push-button start, a seven-inch touchscreen display, and even leather seating.

Under the hood sits a 1.5-liter, i-VTEC, four-cylinder that delivers 130 horsepower and 114 pound-feet of torque. As of the time of this writing, the Fit starts out at $15,890 and climbs to as high as $21,165 for the range-topping Fit EX-L with navigation and a CVT transmission.

Read our full review on the Honda Fit here.

Conclusion

2017 Ford Fiesta High Resolution Exterior
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At this point, we’ve only received about half of the information that will ultimately be available for the new Fiesta. We’ve yet to see full interior images or receive full performance specs. With that said, things are looking promising, but with only four models announced thus far, Ford still has a lot of work to do if it wants to continue on with the strong amount of diversity afforded by the lineup of the outgoing model. I still stand by my statement that the new Fiesta looks like a frowning fish up front, but the new design and interior features should make it a fresh offering in an overcrowded segment. Surely, the new Fiesta will spawn a number of special and limited edition models, and there will likely be another ST200 to compete with models like the Polo GTI. But, we’ll just have to wait and see what happens as we move closer to the new Fiesta’s launch date.

  • Leave it
    • Strong competition
    • So far, no hybrid available
    • Looks like a sad fish

Press Release

Ford today revealed the next generation Ford Fiesta – the world’s most technologically advanced small car – at a special Go Further event in Cologne, Germany.

The next generation Fiesta is unveiled with the most sophisticated range of driver assistance technologies and connectivity features ever in a volume small car in Europe, as part of the most comprehensive and versatile line-up of variants in 40 years of Fiesta history.

Ford revealed four distinctive production variants of the Fiesta, including the stylish Fiesta Titanium, the Ford Performance-inspired Fiesta ST-Line, the upscale Fiesta Vignale and the Fiesta Active crossover – the first in a new line-up of Active vehicles to be rolled out across the Ford range in years to come.

2017 Ford Fiesta High Resolution Exterior
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Three- and five-door Fiesta variants will deliver superior quality and refinement; feature a stylish new exterior and revolutionary interior design with more personalisation options than ever before. Ford has also further enhanced the compelling fun to drive character that has helped make Fiesta the best-selling car in Britain every year since 2008.

“It’s because we share our customers’ passion for Fiesta that we’ve been able to take this iconic small car’s lovable, fun and sporty-to-drive character to the next level, with a greater choice of models than ever and each with a distinctive personality,” said Jim Farley, executive vice president and president, Europe Middle East and Africa, Ford Motor Company. "We now have a Fiesta option for every driver, including the luxurious Fiesta Vignale and the Fiesta Active crossover, with advanced technologies and features that small-car customers could only have dreamed of just a few years ago."

Among a class-leading range of Fiesta driver assistance features – supported by sensor technologies capable of monitoring up to 130 metres ahead – is an enhanced Pedestrian Detection system that for the first time can help prevent collisions at night; and the first Ford Active Park Assist system that can deliver brake interventions to prevent low-speed bumps when parking hands-free.

Fiesta is also the first Ford vehicle to feature a premium B&O PLAY Sound System, and for the first time offers an openable panoramic glass roof. The Fiesta’s sophisticated SYNC 3 communications and entertainment system is supported by floating high-definition touchscreens up to 8 inches in size, and a spacious and ergonomic interior features an almost 50 per cent reduction in centre console buttons for a more intuitive environment.

2017 Ford Fiesta High Resolution Exterior
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Cutting-edge powertrains include Ford’s multi-award winning 1.0-litre EcoBoost petrol engine offering up to 140PS, and a 1.5-litre TDCi diesel offering 120PS – the first high-power diesel Fiesta powertrain. Ford anticipates CO2 emissions from 82g/km, supported by an all-new six-speed transmission with innovative friction reduction technologies.

Expanded Fiesta line-up
The most comprehensive Fiesta range ever meets growing consumer demand for greater choice and improved quality within the B-car segment.

The next generation Fiesta will for the first time be offered as a luxurious Ford Fiesta Vignale model – part of the Ford Vignale upscale product and ownership experience. The Fiesta Vignale joins the Mondeo, S-MAX, Kuga and Edge Vignale models as the highest expression of the Ford brand in Europe, and offers unique 18-inch alloys wheel designs, exclusive exterior detailing and colours, and hexagonal-quilted, tuxedo-stitched leather seats.

The Fiesta Active is the first Fiesta crossover model, combining rugged SUV-inspired styling that includes raised ride-height, roof bars and additional exterior bodystyling; hatchback practicality; and true Fiesta driving dynamics. The Active series will join the Fiesta line up later on in the launch period.

Ford earlier this year introduced for the first time a new range of ST-Line models that deliver exterior and interior styling inspired by Ford Performance models alongside powerful Ford EcoBoost petrol and TDCi diesel engines, for customers who aspire to the sporty image of Ford’s ST models – but do not require the full performance delivered by optimised ST engines and chassis with sports technologies.

The Fiesta ST-Line features sporty exterior styling including unique alloy wheel, grille, front and rear bumper and side-skirt designs. The interior features sports seats, alloy pedals and a flat-bottomed steering wheel, while the driving experience is enhanced with sports suspension.

Also revealed was the stylish Fiesta Titanium, indicative of the high specification and quality that will be delivered to Fiesta customers across Europe. Higher specification Ford models accounted for nearly 60 per cent of sales in the first 10 months of 2016. Titanium models account for 48 per cent of Fiestas sold this year. Fiesta will also be available in Zetec and Style versions.

2017 Ford Fiesta High Resolution Exterior
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“Registrations of high-specification B-segment models have grown 24 per cent year-on-year, and at the same time, demand for entry level models has grown 11 per cent,” said Roelant de Waard, vice president, Marketing, Sales & Service, Ford of Europe. "Ford now offers greater choice for B-segment customers, providing exceptional value with the new KA+, while delivering a next generation Fiesta family of highly engaging, personalised models."

The world’s most technologically advanced small car
The next generation Ford Fiesta features a class-leading range of technologies to enhance comfort, convenience and safety. Advanced driver assistance technologies are supported by two cameras, three radars and 12 ultrasonic sensors, which in combination are able to monitor 360 degrees around the vehicle, and scan the road ahead up to a distance of 130 metres – more than the length of a football pitch.

Fiesta is the first Ford to deliver an enhanced version of Pre-Collision Assist with Pedestrian Detection that can detect people who are in or near the road ahead, or who may cross the vehicle’s path, using light from the Fiesta’s headlights at night.

The system is designed to reduce the severity of some frontal collisions involving vehicles and pedestrians, or help drivers avoid some impacts altogether. A wider camera angle helps to better track pedestrian movements.

Also offered for the first time on Fiesta is Ford’s Active Park Assist with Perpendicular Parking, which helps drivers find suitable spaces and park hands‑free nose-to-tail and side-by-side with other cars. Further enhanced for Fiesta, the technology for the first time can now apply the brakes if drivers do not respond to system guidance and proximity warnings while performing forward and reverse manoeuvres, and a collision with a parked car or obstacle to the front or rear is imminent.

“For some drivers our automated parking technologies deliver a ‘future shock’: they remain so advanced that customers using them for the very first time can be a little awe-struck,” said Darren Palmer, small car vehicle line director, Ford of Europe. “Brake interventions for Active Park Assist can prevent distracted drivers from having low speed parking bumps, and make parking in tight spaces even less stressful.”

Further features available for the first time on Fiesta and offering enhanced functionality include:

Traffic Sign Recognition, which is now able to monitor multiple speed limits that apply to individual motorway lanes displayed on overhead gantries, and update the display if the driver changes lane
Auto High Beam, which now performs more effectively in situations where a central barrier divides opposing carriageways, and can detect oncoming trucks to avoid dazzling drivers positioned above the central divide. A new soft-ramping feature improves comfort for drivers at night with soft transitioning between high- and low-beam

Fiesta is the first car in its segment in Europe to offer Cross Traffic Alert, which warns drivers reversing out of a parking space of vehicles that may soon be crossing behind them. The feature is amongst 15 Fiesta driver assistance technologies in total, including Adaptive Cruise Control, Adjustable Speed Limiter, Blind Spot Information System, Distance Indication, Driver Alert, Lane Keeping Aid, Lane Keeping Alert and Forward Collision Warning.

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SYNC 3 and B&O PLAY for premium entertainment
Ford’s SYNC 3 communications and entertainment system will enable Fiesta drivers to control audio, navigation and connected smartphones using simple, conversational voice commands.

Simply by pushing a button and saying “I need a coffee,” “I need petrol,” and “I need to park,” drivers can locate nearby cafés, petrol stations or car parks, and find train stations, airports, and hotels. The system is compatible with Apple CarPlay and Android Auto™. SYNC 3 also offers SYNC AppLink, enabling voice-activation of a range of smartphone apps including Glympse, Audioteka, Cityskeeker, Eventseeker, miRoamer, Spotify, and HearMeOut.

The Fiesta’s floating, tablet-inspired 8-inch colour touchscreen can be operated with pinch and swipe gestures. Also offered with SYNC 3 is a floating 6.5-inch colour touchscreen, and a 4.2-inch colour screen is combined with the MyFord Dock that enables users to store, mount and charge mobile devices such as phones and navigation systems. All Fiesta screens offer class-leading resolution and are up to twice as bright as competitors, making it even easier for drivers to read and navigate on-screen information and functions.

Reflecting the consumer shift towards portable digital multimedia, Fiesta delivers Bluetooth connectivity and two USB ports as standard, with an integrated CD player offered as an optional extra. DAB radio is available across the range. However drivers choose to access their music, Fiesta’s sound systems will deliver high quality audio, including the first B&O PLAY Sound System to feature in a Ford model.

The new B&O PLAY systems – exclusive to Ford’s global vehicle line-up – offer an elevated audio experience with specifically tailored speaker placement and calibration for each vehicle in the Ford range. For Fiesta, this means ten speakers including a boot-mounted subwoofer and a central mid-range speaker on top of the instrument panel, incorporating the B&O PLAY aluminum logo and a unique radiating hole pattern. Total amplifier power is 675 watts, governed by a Digital Signal Processing Amplifier that controls equalization and audio mixing including selectable Surround Sound for even more rich and powerful sound, regardless of seating position.

Intrinsic quality
The next generation Fiesta delivers improved quality through enhanced specification, innovative engineering, and sophisticated design, including Fiesta’s first openable, full length, panoramic glass roof comprising two almost-full width panes of toughened, tinted glass.

Optimised exterior finishing delivers a more upscale appearance. Parking sensors are now fitted flush with the body panels; windscreen washer nozzles are hidden beneath the upper bonnet lip; there are no visible screws in the taillights or rear fascia; the shut line between the roof and the rear liftgate is reduced by more than 30 per cent – all examples of the Fiesta team’s obsession with quality that customers will instantly appreciate.

Flush, seamless surfaces continue through the interior. A one-piece centre console connects discreetly to the lower instrument panel for a more harmonious feel, and there are no visible fixings to the floor. The industry’s highest quality coatings feature, even for complex three-dimensional surfaces.

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Seat materials and carpets across the Fiesta range were the first to be tested in Ford’s upgraded materials laboratory at Dunton Technical Centre, in Essex, U.K. Seat bolsters undergo 60,000 test cycles to ensure wear-resistance. The robustness of colours is tested using a weatherometer, and analysed with a spectrometer to make sure they don’t fade after extensive exposure to ultraviolet light. Leather seats must resist ground-in coffee and the dye from denim jeans. Leather steering wheels are tested for resistance to sunscreen lotion.

Further new-to-Fiesta features inspired by Ford’s larger vehicles include a heated steering wheel for comfort on cold winter mornings, and a stylish new instrument cluster featuring a 4.2‑inch multi-function TFT display that delivers an attractive welcome sequence on start-up.

A stiffer body structure, reduced powertrain noise vibration and harshness, enhanced powertrain isolation, and an acoustic windshield contribute to a more comfortable and premium driver and passenger experience. Best-in-class levels of quietness include an interior road noise level of 29.3 sone – a metric for loudness – at 62mph, a seven per cent improvement over the outgoing Fiesta.

Drivers will also find the Fiesta easier to operate day-to-day. Responding to feedback from customers, the Fiesta now features windscreen wipers that clear 13 per cent more of the windscreen; doors that require 20 per cent less effort to close; and a fuel filler neck optimised to reduce spillage when using the EasyFuel capless refuelling system that prevents misfuelling.

Ford’s Door Edge Protector features a protective flap concealed in the door that moves into position in a fraction of a second as the door opens, preventing damage to paint and bodywork and helping drivers when parking in tight spaces. The new roof design better channels rain water away from the roof edges, reducing the risk of being dripped on when getting in or out.

Additional testing during and after production further enhances quality. A new manufacturing technology analyses the noise frequencies produced during the stamping process, and can identify a component that does not meet quality standards before it leaves the press.

“We’ve paid a lot of attention to elements and features that customers notice without realising it, from panel gaps to pedal feel,” Palmer said. “Fiesta is one of the most universal sights on the road, and our goal was to deliver a car that would inspire an admiring glance every time.”

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Evolutionary exterior design
Underlying the four Fiesta variants unveiled in Cologne is an exterior that builds on the bold styling of the outgoing Fiesta, with a more elegant design, and a more fluid and transitional appearance.

Simplified, straighter lines and de-cluttered surfaces deliver more visual strength. The bonnet offers a calmer design with no centre bulge, which allows the new, wider grille to dominate. Sleek headlamps offer a new wrap-around effect that is immediately recognisable day or night.

The side profile is more settled and less wedge-shaped, combining with 71mm additional body length and 12mm additional width to give a longer and more premium appearance. The belt line stretches to the headlamps, and the window line is also stretched, in-keeping with the flowing, uninterrupted design. Even the door mirrors feature a straight cut between the upper and lower sections that is no longer interrupted by the indicator lens.

The body side delivers an exceptional degree of sculpture for the Fiesta’s segment, designed to deliver captivating reflections under city lights. Unique wheel designs up to 18-inches include non-symmetrical designs that evoke movement even when standing still. At the rear, new horizontal rear lights further enhance the Fiesta’s widened stance with broad shoulders, and feature a C-shaped signature light pattern.

“Our customers’ ongoing overwhelmingly positive response to the dynamic design of today’s Fiesta is a significant factor in why Fiesta is still leading its segment even after seven years,” said Joel Piaskowski, director, Design, Ford of Europe. “We evolved the design to make it more contemporary, yet not lose the ‘Fiesta-ness’ that the customers love. The next generation Fiesta is refined, yet much more sculpted with an equally emotional appeal. Fiesta’s exterior is visually simpler, allowing us to create stronger personalities within the expanded line-up, each with distinct fascias, grilles and details that will appeal to a much broader range of customers.”

Each of the four Ford Fiesta variants delivers a unique design character that builds on the canvas provided by the simplified base-design, and can be further personalised with individualisation options including contrasting roof and door mirror caps in black, white, Bohai Bay Mint or new Chrome Copper. Additional new exterior colours include Blue Wave, and for Fiesta Vignale, Milano Grigio.

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The Fiesta Vignale’s bespoke satin Vignale grille pattern, grille surround, foglamp surrounds, side spear and rear diffuser deco element add a luxurious appeal. Fiesta Titanium features a chrome bar execution for simplistic but upscale style. Vertical foglamps are connected by a smiling bumper feature line, making the model appear more optimistic and welcoming.

Fiesta ST-Line’s simple mesh, Ford Performance-inspired grille is designed to be representative of the performance that sits behind it. The sports body styling is more angular and aggressive. A functional rear spoiler contributes to a surefooted stance.

Fiesta Active is further differentiated by a raised suspension profile, with dark cladding flowing from the front bumper lip, through the wheel arches and side profile to the rear. A hexagonal grille design features along with a dark element for the liftgate licence plate area, contrast painted roof, and roof bars, all of which contribute to a more rugged, versatile feel.

Interior comfort and individual style
The user-centric Fiesta interior design is influenced by consumer interactions with smart devices and tablets. Delivering a more spacious and premium first impression through ergonomic design and soft-touch materials – including for the upper instrument panel – the logical but emotive interior helps deliver a calming and peaceful space that customers can personalise with a new range of individualisation options.

Designed to add bespoke character but retain the interior’s balanced and harmonious feel, individualisation options include decorative elements for the central instrument and passenger-side instrument panel, door pulls and rear-view mirror cap in Race Red, Yellow, Bohai Bay Mint, Deep Impact Blue or Chrome Copper.

“Fiesta’s interior is revolutionary in its design and execution,” Piaskowski said. “Each interior visually strengthens and enhances Fiesta’s diverse personalities across the range. The new designs will reward customers with quality of materials, craftsmanship and technology, as well as the opportunity for individualised options that deliver more personal expressions.”

The calming interior philosophy is supported by easier to use controls. The number of buttons on the centre console is reduced by almost half, with many connectivity and entertainment controls relocated to the 8-inch touchscreen. The most natural and ergonomic positions for controls and screens were confirmed using eye-tracking software, and both the instrument cluster display and central screen are positioned to clearly deliver information at a glance.

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Rear seat passengers benefit from 16mm more knee room, supported by new slim-back seats that are softer, and offer greater side-to-side support. The front seat armrest is positioned to benefit 19 per cent more of Fiesta’s tallest and shortest drivers. A height adjustable driver’s seat features repositioned lumbar support for greater comfort, and headrest positioning also has been optimised to benefit all occupants.

The next generation Fiesta’s tailgate is wider for easier access to the boot, and improved storage for personal belongings is delivered with a 20 per cent larger glovebox and a 1-litre media bin in the centre console. Rear doors can store 0.6-litre water bottles for family road trips.

Smarter, stronger, safer
Fiesta’s active and passive safety systems, combined with a comprehensive range of driver assistance technologies, are anticipated to deliver the highest Euro NCAP safety rating. The Fiesta is the first Ford in Europe to benefit from computer simulation crash tests of a complete vehicle using advanced new Finite Element Analysis technology, enabling more effective optimisation of safety features from airbags to body structure reinforcements.

The Fiesta body features 36 per cent more boron steel for greater strength in key areas, including the upper section of the new B-pillar design that uses a T-section configuration to more effectively transfer side impact energy into the roof. Redesigned door cross sections further protect occupants against side impact intrusion, and the doors also now contain pressure sensors that enable restraint systems to be activated several milliseconds sooner. Side airbags are designed to lift the occupant’s arm away from an impact zone.

Innovative restraint features include a locking seatbelt tongue – a mechanically-activated device that helps prevent slippage of the belt during an accident and eliminates the need for a driver’s knee airbag. Rear outer seats also now feature load limiters and pre-tensioners – previously offered only for front seats occupants – to further restrain passengers and help prevent belt-related injuries.

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Parents of young children will benefit from front passenger seat airbags that can be deactivated to allow for child seats. Pedestrian protection is enhanced with headlamps that are designed to travel rearwards on impact, and a collapsible cowl and wiper spindle assembly designed to give way in the event of head impacts.

Sophisticated powertrains
A simplified range of sophisticated Euro Stage 6 petrol and diesel engines offers performance and fuel-efficiency that support a class-leading driving experience and reduce costs for owners.

Ford’s multi-award-winning 1.0-litre EcoBoost petrol engine is offered with 100PS, 125PS and 140PS, and a new six-speed manual gearbox with a reduced friction architecture that helps deliver from 97g/km CO2 emissions,* or an optional six-speed automatic gearbox for the 100PS variant with steering wheel-mounted paddle shifters.

The turbocharged three-cylinder 1.0-litre EcoBoost engine features advanced technologies including high-pressure direct fuel injection, Twin-independent Variable Cam Timing, and an innovative offset crankshaft design for unparalleled three-cylinder refinement.

Ford’s 120PS 1.5-litre TDCi engine is the first high-power diesel powertrain ever offered for Fiesta – delivering a versatile combination of power, torque and fuel efficiency for a fun to drive experience, a six-speed manual gearbox, and anticipated CO2 emissions of 89g/km. The 1.5-litre TDCi engine is also offered with 85PS – 10PS more than the most fuel-efficient outgoing Fiesta – and delivering from an anticipated 82g/km CO2 supported by Ford’s new six-speed manual gearbox.

The 1.5-litre TDCi engine employs optimised combustion chamber design, turbocharging – including variable geometry technology for the 120PS version – and sophisticated fuel injection that enhances refinement. Smart Regenerative Charging enhances fuel efficiency by selectively engaging the alternator and charging the battery when the vehicle is coasting and braking.

Ford’s 1.1-litre petrol engine shares a three-cylinder architecture with the 1.0-litre EcoBoost, and is offered with a new five-speed manual gearbox in 70PS and 85PS versions, replacing the outgoing naturally aspirated 1.25-litre petrol engine and delivering more power and anticipated reduced CO2 emissions from 101g/km.

Fuel efficiency is further enhanced with Auto‑Start‑Stop technology offered for all engines, and Active Grille Shutter for 1.0-litre EcoBoost and 85 PS 1.5-litre TDCi engines. A new Eco button for manual transmissions adjusts engine and throttle settings to help drivers save even more fuel when desired. Underbody aero shielding further reduces aero drag.

Even more fun to drive
The next generation Fiesta builds on class-leading driving dynamics to deliver more grip, better stopping performance and improved steering feel, alongside improved ride quality and refinement, with every component optimised to enhance the driving and comfort experience.

Increased use of boron steel, laser welding, stiffer front subframe attachment points and welded twistbeam attachment points deliver a 15 per cent increase in torsional stiffness. Front track is increased by 30mm, rear track by 10mm and wheelbase by 4mm, enabling suspension to be optimised for larger 18-inch wheels. A lighter, stiffer hollow front anti-roll bar contributes to better roll control and steering feel. Steering friction is reduced by 20 per cent and gearboxes now deliver smoother gear changes.

The Fiesta’s chassis now offers 10 per cent more cornering grip, supported by Electronic Torque Vectoring Control, which enhances the driving experience by applying a small amount of braking to inside wheels to assist traction and stability when cornering. Braking distances at 62 mph are reduced by more than eight per cent. Rear disc brakes feature on models with more than 100PS.

New double-bonded suspension bushes are twice as stiff as the outgoing Fiesta for sharper steering response. The bushes also bulge in a specific shape designed to better isolate road imperfections, combining with a larger rear twistbeam to reduce the impact of small bumps and road noise in the cabin.

“A fun driving experience is central to the Fiesta’s appeal, and our next generation Fiesta remains true to the character that has delighted generations of drivers, with the sharpest, sportiest and most balanced performance yet,” said Joe Bakaj, vice president, Product Development, Ford of Europe. “Offering more style, more refinement, more technology, and more fun, Europe’s favourite small car is more Fiesta than ever.”

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