Ford’s F-150 Plant Celebrates a Century in Operation
The Ford River Rouge Complex in Dearborn, Michigan is celebrating its 100th anniversary, and Ford isn’t holding back in letting everyone know about it. The facility is special, even remarkable, in a lot of people’s eyes because it’s the only production facility in the U.S. to manufacture cars uninterrupted for 100 years. And just as the complex its centennial anniversary, Ford is already adding more facilities inside the complex in preparation for the automaker’s future manufacturing processes.
Ford Partners With Lyft and Uber to Leverage Big Data and Reduce Traffic
In a press release, Ford Motor Company, Lyft, Uber, and the National Association of City Transportation Officials (NACTO) have announced that they are teaming up with SharedStreets, to study and analyze traffic conditions in cities and find ways to decongest the roads. This urban mobility study will enable them to make the city roads more efficient. This collaboration was announced by Jim Hackett, Khosrowshahi, and Zimmer, CEOs of Ford, Uber and Lyft, at the second annual Bloomberg Global Business Forum in New York City. Looks like a CSR activity which will help the world a lot.
The Ford Mustang is the Last Car Standing as Ford Cancels Chinese-Built Focus Active Over Trump’s Auto Tariffs
Trump vs. Jinping is not turning out well for importers in the U.S. The latest car manufacturer to bear this brunt is the Blue Oval. Ford has canceled its plan to sell the China-built Focus Active in the States, thanks to the high-tax imposition on products imported from China. The result of this is that the Focus nameplate will become extinct by the end of next year Stateside. This makes the Mustang the last car standing in the company’s line-up.
Little Red, the Long Lost Mustang Shelby GT500, Has Been Found
Monterey Car Week is here, which means we’re getting deep into the collector car world. Coincidentally, it was recently announced that one of just two original Shelby GT500 prototype vehicles has surfaced, which, fully restored, could potentially pull down several million dollars at auction.
Continue reading for the full story.
Ford and Tesla are in Each Other’s Crosshairs as Mild-Mannered Trolling Continues
Ford and Tesla have engaged in some mild-mannered back-and-forth in the past few weeks, so it’s no surprise that when Tesla CEO Elon Musk posted on Twitter about his company’s impressive production volume, Ford Europe CEO Steven Armstrong responded with a zing of his own. Armstrong’s tweet came as a response to Musk’s post about Tesla producing 7,000 cars in seven days. A lot of people were impressed by that number, at least except Armstrong who responded by saying that Ford builds 7,000 cars in four hours.
In a surprising move, Ford and the Volkswagen Group announced today that they are seeking a strategic alliance to increase competitiveness in the segment of commercial vehicles. Representatives of both companies addressed the public explaining that the potential alliance will enable them “to better serve the evolving needs of customers globally.”
Fired by Ford for "inappropriate behavior," Raj Nair joins company that builds Ford GT
Raj Nair, the former president of Ford North America, who left the firm earlier in 2018 following an internal investigation into "inappropriate behavior," has joined Canada-based company Multimatic Motorsports. The privately held racing shop has worked with Ford for decades, and it has built the Ford GT supercar since 2015.
Shareholders Are Pissed About Ford Killing off Sedans; Silly Ford Thinks It’s Reinventing the American Car
Why Ford CEO Jim Hackett thought that killing off almost all of Ford’s car lineup, after watching stock prices drop 12 percent in five months, was a good idea is outlandishly puzzling. That’s a huge drop in stock price, and his plan is to cut $25.2 billion in costs by 2022. Apparently, the route to take to do that is to force loyal Ford customers into trucks or SUVs. He’s taken a lot of heat from shareholders over this move and actually had the nerve to say that Ford is “reinventing the American car.” So, riding a wave that was created by consumers, while killing off most of your car lineup, is now considered reinventing the American car.
Even worse, Hackett wants to blame the sour reaction to this move on media coverage, saying “I wish the coverage had been a little different. If you got beyond the headline, you’ll see we’re adding to our product lineup, and by 2020 we’ll have the freshest showroom in the industry. The headlines look like Ford’s retreating. In fact, nothing could be further from the truth.”
Truth be told, the brand is killing off an entire range of affordable, economical cars in hopes that loyal customers will be willing to step up from a car like the Taurus or Focus to an SUV. According to him, customers say they want Ford SUVs. That’s “what they really want.” I don’t know about you, but to me, that sounds like reasoning that tries to shift the focus away from him being an idiot in hopes that the next five years will yield a better profit with no cars.
Well, he better be right. I mean, Ford isn’t reinventing the American car – that’s not how this works. But, if things don’t work out, and this proves to be as much of a bonehead move as it appears to be, Hackett will probably find himself out of a job a lot sooner than he expected.
The Ford Focus Active is Suffering From an Identity Crisis
More than a few hearts were broken when Ford announced plans to dramatically scale back its non-crossover and non-SUV lineups in the U.S. One of the casualties of that downsizing is the Ford Focus. Unfortunately, all but one version of the Focus are expected to be eliminated from the company’s U.S. lineup. That means that there’s a good chance that we can say goodbye to hatchback and sedan versions of the Focus. It’s not likely, but the ST could also get the heave-ho as could the range-topping RS, which only arrived in the country in 2015. We barely knew it. The good news is that there is one version of the Focus that will, without a dout, remain in the U.S. It’s called the Focus Active, and it’s essentially a raised five-door hatchback with some semblance of a crossover.
Ford CEO Says the Brand is Cutting Cars Because They Hemorrhage Money
In case you haven’t noticed, the traditional car body style has been relegated to the corners of the market these days, supplanted by large-and-in-charge SUVs and pickups. As such, Ford is trimming the fat in its lineup, and cars are out.
Continue reading for the full story.
Ford’s Trademark of Maverick and Timberline Names Could Point to More SUVs in the Future
Ford’s decision to get rid of its car lineup will put the spotlight on its crossover and SUV lineups. Fortunately, the Blue Oval is already working on different means to expand its crossover and SUV offerings, including adding a lineup of off-road SUVs that consumers can buy in the future. In line with this, the automaker has registered the names Maverick and Timberline with the United States Patent and Trademark Office with the intention of using them for future iterations of specific crossovers and SUVs.
The Ford Mustang EcoBoost Sounds as mean as the Shelby GT350 with the Active Exhaust System
One of the cool things about owning a V-8-powered Mustang is that it has an aggressive, unmistakable exhaust note. The Shelby GT350 set a new standard in 2015 thanks to Ford’s active exhaust system. At first available only with the GT350, the racy exhaust eventually found its way into the Mustang GT too. Come 2018 and FoMoCo finally made the active exhaust system available for the EcoBoost model as well.