The Korean automaker Hyundai has just officially unveiled the all new 2010 Sonata in its home market of South Korea, after which the next generation Sonata will follow up with a U.S. market debut at either the upcoming L.A. Auto Show in December, or at the North American International Auto Show in Detroit early next January.

2010 Hyundai Sonata
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The sixth generation Hyundai Sonata makes use of the automaker’s more fluid design language that has shaped the Hyundai Genesis luxury sedan. The exterior of the new Sonata is made up of a host of complex curves and bold body lines that create character through their refined and harmonized sculpture. The interior of the new Sonata has a very dynamic look that compliments the exterior while refusing to compromise comfort or convenience for the passengers traveling inside. The 2010 Hyundai Sonata is available in nine different exterior colors ranging from Remington Red to Blue Black and even Espresso; a move made in order to appeal to a more diverse younger customer base.

The new Sonata will be powered by a 2.0 Liter Theta II MPi gasoline burning engine cranking out 165 HP and an alternatively fueled LPG variant that generates a maximum output of 144 HP, in either instance the power plants are mated to a new six speed automatic gearbox. When it finally does arrive stateside, Hyundai’s updates to the 2010 Sonata should payoff big time.

UPDATE 08/11/2010: Check out out review of the 2010 Hyundai Sonata by clicking here!

Press release after the jump.

Press release

Hyundai Motor Company’s all-new Sonata, being introduced today, is expected to shake up the world’s mid-size sedan market with its daring design.

The 2010 Sonata adopts Hyundai’s new "fluidic sculpture" design language, boasts outstanding performance with the segment-leading safety features and fuel efficiency. Incorporating state-of-the-art technologies, the new Sonata will further elevate the Hyundai brand.

2010 Hyundai Sonata
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"The Sonata will set a new standard for world class mid-size sedans with state-of-the-art technology, superior build quality and emotional design," Euisun Chung, Hyundai’s Vice Chairman said at the launching ceremony for the car today in Seoul. "The new Sonata will raise Hyundai’s brand values."

The ceremony, held at a trendy riverside cafe, was attended by more than 200 VIPs, company executives and media members.

Sonata has been the perennial best-seller in Korea since the first generation model was launched in 1985. The sixth-generation Sonata will continue this successful tradition with impeccable quality seen today in other Hyundai premium models, such as the Genesis and EQUUS.

Hyundai began developing the new Sonata in 2005 under the codename YF (Note: The car may be launched under a different name in some regions). The project took 4 years and 450 billion won (US$ 372 million*) to go from concept to customer.

2010 Hyundai Sonata
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Although it is a completely new vehicle, Hyundai is retaining the Sonata name as the mid-size car has been Korea’s most popular sedan. Applying a new design aesthetic of "fluidic sculpture," the 2010 Sonata pursues a younger and sensuous image in its interior and exterior profiles. Inspired by nature, the "fluidic sculpture" tries to reflect sophistication and dynamism in the shape of the vehicle and will serve as the core of Hyundai’s future design identity.

The outer design of the new Sonata exudes a voluminous look that creates character through the refined and harmonized lines. The interior has a dynamic look that matches the exterior while not compromising comfort or convenience. The Sonata is available in nine exterior colors, from Remington Red to Blue Black to Espresso, satisfying the diverse tastes of younger customers.

The new Sonata delivers powerful performance through its 2-liter Theta II MPi gasoline engine (Max output 165ps, Max torque of 20.2㎏·m). Delivering the highest fuel economy in its segment at 12.8 kilometers per liter, fuel economy is more than 11% improved compared with today’s Sonata. Furthermore, all engines are offered with a new six-speed automatic transmission for heightened performance.

2010 Hyundai Sonata
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To meet the most stringent automotive safety and crash requirements, the Sonata is built with hot-stamped ultra high-strength steel while featuring six standard airbags.

In addition, safety has been upgraded with standard Vehicle Dynamic Control including Hill-start Assist Control and Brake Assist System functions-an industry first in this competitive segment.

The new Sonata comes with a three-piece panoramic sunroof, giving a sense of openness and freedom as well as a stylish look. The Parking Guide System (PGS) allows drivers to avoid obstacles during parallel parking or when driving in reverse. The Dimension premium sound system offers high-quality sound in three types of modes to satisfy customers’ wide-ranging musical tastes.

The Mozen system, a telematics service that debuted in 2003 in Korea, has evolved to become more sophisticated, offering more diverse and upgraded multi-media and IT functions. The newly applied Mozen Premium Wide Navigation system provides drivers with a faster communication service through the third-generation WCDMA wireless network. For two years, it also offers free safety services such as an SOS and anti-theft tracking service. The audio-visual functions have been upgraded with the 8-inch wide screen and JBL Premium Sound system.

2010 Hyundai Sonata
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In the new Sonata, Hyundai offers a wireless vehicle monitoring service-another industry first— through the Mozen Autocare service, linking the vehicle’s electronic control systems to a monitoring center. The center checks various components for errors, informs the driver of the analysis, and provides directions to nearby service centers, saving time for drivers.

Hyundai plans to sell 60,000 units of the new Sonata in Korea this year. Overseas, Hyundai will start production of the new Sonata at its Alabama plant early next year, while production and sales in China will start in early 2011. Hence, Hyundai expects to sell 450,000 units annually in all markets (Korea & overseas combined) beginning from the year 2011.

In addition, Hyundai plans to present the gasoline version in January next year with a 2.4 liter Theta II GDI engine, which will be offered as a standard engine in the U.S. market.

The new Sonata’s price will range from 21.3 million Won to 25.95 million Won (US$17,600 to US$21,450).

Hyundai is confident that the new Sonata, with vastly improved features, will attract and satisfy new as well as current customers. The added specifications are as follows: VDC, Electronic Parking Brake, Amplitude Selective Dampers, High Mounted Stop Lamp, Rear Heated Seats.

What do you think?
Show Comments


  (777) posted on 12.21.2011

It sustained a very dynamic look and appealing to the traveling inside the car. The passenger inside the car compromise comfort or convenience.

  (714) posted on 08.26.2011

Korean car are quite newbie in the automobile industry. However, I was impressed on the success of their vehicle. And it offers a quite high speed performing car.

  (528) posted on 08.26.2011

As expected from the Hyundai it has an impressive speed performance and styling. I like the elegance and luxuriousness of this car.

  (444) posted on 08.1.2011

Well, the figure performance of the car is just a standard for this kind of version. The platform is more elegant than the Prius I would say.

  (762) posted on 08.1.2011

Hell! The styling of the car is quite impressive! And I have to say that I’m amazed on its production. The interior is kind of luxurious and elegant.

  (313) posted on 03.25.2011

You’re right leezyking , I will agree from what you have said. Electric cars are pointless concept. Im pretty sure that it will be needing a lot of research and testing before they could actually say that electric cars are seamless.

  (570) posted on 03.24.2011

Hyundai became the largest and best selling car manufacturers last 2010. It was a breakthrough from their end. I really hope they will continue to provide excellent cars in the future.

  (728) posted on 03.16.2011

Hyundai were great unmaking such good looking sedan, no question about it, that’s why the Elantra won the best looking sedan! And for sure with their improved features it will definitely satisfy the customers.

  (449) posted on 01.31.2011

Hyundai already sells hybrids in its home market & it is said perform ’seamlessly’, so there should be no worries in their actual ’performance’....Also, unlike the other hybrids which only do well in the city but poor on highways, the Sonata hybrid is said to do well both in the city & on highways, & says the actual real world rating is even better than on paper, & of course better than the competition...

  (613) posted on 01.31.2011

Hybrid stats on paper are pretty meaningless. What we need to know is how this works in the real world?Is the interaction of the electric and gas motors seamless and smooth or is it all jerk , like two different propulsion systems fighting against each other?

  (571) posted on 01.18.2011

The exterior of the new Sonata is made up of a host of complex curves and bold body lines that create character through their refined and harmonized sculpture!!..,It is a nice feeling that you have your own desire of cars that suitable to your needs..

  (714) posted on 01.17.2011

In the other hand.,,this automobile in demands to all kind of car seekers out there who loves the combination of a high modern engine quality and great image..,,which gain confidence for the users..

  (714) posted on 01.17.2011

I like the simplicity and the image of this car.,,the "fluidic sculpture" tries to reflect sophistication and dynamism in the shape Hyundai’s future design identity...

  (815) posted on 01.12.2011

Hyundai cars is like a luxury cars that has a refined and harmonized sculpture. It sustain a very dynamic looks and appealing to the traveling inside the car. The passenger inside the car compromise comfort or convenience.

  (600) posted on 01.10.2011

Hyundai cars is like a luxury cars that has a refined and harmonized sculpture. It sustain a very dynamic looks and appealing to the traveling inside the car. The passenger inside the car compromise comfort or convenience.

  (939) posted on 12.6.2010

isn’t that a 2.0L is towards low for a luxury vehicle want this? so that’s why it can compete with Camry and Accord.

  (745) posted on 11.26.2010

Yeah right, this one is a great car with the best features ever.

  (666) posted on 04.15.2010

For safety features, they have ABS, traction control, antiskid system, curtain side airbags, and front side airbags. One of the improving models made by Hyundai today.

  (708) posted on 03.8.2010

well very attractive than the camry, also hyundai is claiming that they are way better than the toyota camry.. well IMO they are almost but not yet.

  (1023) posted on 01.18.2010

Great looking car, sure it’s quite comfy to ride with it... but i’ve read a lot of reviews and i found out that sonata is an underpower sedan well i guess still it’s a competitor of Camry, accord and Galant.

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