Rendered: 2019 Hyundai Santa Fe N - Will Hyundai Go All In?
The next-generation Hyundai Santa Fe is knocking at the door. It’s scheduled to make its world debut on February 21, but that hasn’t stopped rendering artist extraordinaire X-Tomi Design from reinventing the next-gen Santa Fe and giving it the full-spec N experience. To be clear, Hyundai has given no indication of the likelihood of developing a performance-bred version of the Santa Fe. This is all speculation, but still, you can’t blame us for letting our imaginations go crazy. The thought of a Hyundai Santa Fe N sounds incredible.
2018 Hyundai i30 N TCR
Launched for the 2018 model year, the i30 N is Hyundai first high-performance vehicle for the road. Although the N division is a few years old and responsible for the company’s solid rally campaign, road-going cars wearing this badge are still to come. While the i30 N already available in Europe, a similar version of the brand-new Veloster is coming to the U.S. in 2018. The i30 won’t make it on this side of the pond for road use, but Hyundai wants to use the beefed-up hatchback on the race track. Meet the i30 N TCR, Hyundai’s weapon of choice for the Pirelli World Challenge.
Showcased for the first time at the 2018 Chicago Auto Show, the i30 N TCR was launched alongside Hyundai’s new partnership with Bryan Herta Autosport. The result of this collaboration is a factory-sponsored race team that uses two versions of Hyundai’s i30 N TCR race cars currently available to customers in Europe. Bryan Herta will also develop all aspects of the team, including technicians, drivers, coaching, and management.
As the name suggests, the i30 N TCR will compete in the Touring Car Racing division of the Pirelli World Championship. The season kicks off in March and ends in September after six events across the U.S. You’ll be able to see the i30 N TCR on March 23-25 in Texas, April 27-29 in Virginia, May 25-28 in Connecticut, July 13-15 in Oregon, August 10-12 in Utah, and August 31 - September 2 in New York.
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2018 Hyundai Sonata Hybrid
The Sonata is one of those nameplates that just seems to stick around no matter what. First introduced in 1985 as a replacement for the Hyundai Stellar, the first generation only lasted two years before it got the axe. However, the second generation, which was introduced in 1988, fared far better, finding success in a variety of export markets, including North America and Australia. A third generation arrived in 1993, followed by the fourth in 1999, the fifth in 2004, and the sixth in 2010. The latest seventh generation arrived in New York just last year for the 2018 model year, but the hybridized variant was left conspicuously out of the lineup. Now, the new seventh-gen hybrid has arrived following a debut at the 2018 Chicago Auto Show. While still framed as Hyundai’s near-premium mid-size four-door, this latest generational update brings improvements in the chassis and handling department, plus new exterior and interior bits, new safety features, and new features for connectivity and infotainment. All told, Hyundai is looking to take a more premium approach with the Sonata Hybrid, enhancing it with an upscale appearance, a nicer ride, and better equipment throughout.
Of course, with demand shifted primarily towards the crossover and SUV segment, competition among the sedans is ruthless right now, especially in the near-premium slot. The question is – where will the Sonata excel? Well, the hybrid gear is certainly a tempting proposition, but how good is it really? Read on to find out.
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Hyundai Kona EV Promises Better Range than Chevy Bolt and base Tesla Model 3
Unveiled in June 2017 as the company first subcompact crossover, the Hyundai Kona will get an all-electric drivetrain later this month. The news comes straight from the Korean automaker, which revealed that that the mini SUV based on the i30 platform will be unveiled on February 2018, ahead of a public debut at the Geneva Motor Show in March. The Kona Electric joins the already available Ioniq Electric and the hydrogen-powered Nexo in the company’s all-electric lineup. The big news is that it will have a range of almost 300 miles on a single charge.
The Hyundai i30 N Comes to the U.S., But Only as a Race Car
Unveiled in 2017 as the company’s first road-going model built by the recently established N brand, the Hyundai i30 N isn’t available in the U.S. However, the performance hatchback just made its North American debut at the 2018 Chicago Auto Show. Don’t get overly excited though, as only a race-spec version of the hatchback will flex its muscle on U.S. soil. Specifically, Hyundai will race the i30 N in the Touring Car Racing (TCR) class of the 2018 Pirelli World Challenge season.
Hyundai Sonata Hybrid Gets More Power, Better Mileage in Chicago
Introduced in 2015, the current-generation Sonata replaced a model that was around for only five years. Unlike its predecessor, the current sedan is set to hang around a bit longer, having received a consistent facelift in 2017. With the almost redesigned Sonata in dealerships, Hyundai is rolling out similar updates for the hybrid and plug-in hybrid versions. Both were unveiled at the 2018 Chicago Auto Show.
Not surprisingly, exterior updates are similar to the regular model. The front fascia now sports larger, more aggressive headlamps, a bigger grille with a new mesh, and a reshaped engine hood. The new headlamps features LED technology with dynamic cornering function. A new decklid and taillights round off the rear section, while the sides get new 16- and 17-inch "eco-spoke" wheel designs.
The cabin boasts a new center stack and steering wheel, the latter available with heating. The upgraded navigation system includes new Bird’s Eye View map perspective. Models equipped with navigation get wireless phone charging, while a rear USB charging port is available for all trims. Blind-spot detection with Rear Cross-traffic Alert and Lane Change Assist are standard, while Automatic Emergency Braking (AEB) and Lane Keep Assist are available as options for the first time.
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Maybe your team lost, or maybe you sided with the Patriots before they started to make that massive comeback. One thing that was sure to make you happy either way was the various car commercials that debuted during the game. There was certainly something for everyone, like the Lamborghini Monster ad for supercar freaks or, if you’re into Offroad, the Jeep commercials. Hell, the Ram commercials hit us right in the feels on a number of levels. Needless to say, if you didn’t watch the game, you should probably catch up on all of the car commercials. They didn’t all have the pizzazz that we’ve come to love from the past, but they are all worth their weight, that’s for sure. So, with that said, we’ve compiled them all down below. If you haven’t watched them, take a half hour or so out of your day to enjoy each one. You might be happy that you did.
Hyundai Brings a Tear to our Eyes with Super Bowl LII Commercial
Apparently, Hyundai still knows how to choke us up with its Super Bowl commercials. As much as the ad featuring the Hyundai Kona did that for all the wrong reasons, the Korean automaker’s other Super Bow commercials legitimate brought a tear to our eyes, and it’s not an ad for any one of the company’s models. Instead, Hyundai took an entirely different approach by reminding all of us that a part of the proceeds from every Hyundai that has been sold in the last 20 years went to Hyundai Hope on Wheels, a non-profit organization the Korean automaker started in 1998 to support life-saving pediatric cancer research.
Hyundai Kona to Get the Superbowl LII Commercial Spotlight
The all-new Hyundai Kona is getting premium placement at Super Bowl LII with a commercial of its own, or at least that’s what it seems like on the outside. The 60-second commercial features the Korean automaker’s punchy new crossover, but it’s not actually the star of the ad.
Instead, we get to see a children’s soccer game that devolves into a red card fest, all because the referee wants to catch the game between the New England Patriots and the Philadelphia Eagles. The unsuspecting parents (and coaches) eventually buy in on the referee’s charade, and when no one’s left to play the game, everybody scampers back to their homes to catch the game.
Apart from a few shots at the start and end of the commercial, the Kona is hardly visible in the entire ad. It’s not exactly the best way to spend millions of dollars on a 60-second commercial, but fortunately, the voice-over’s tagline in the end — “it’s designed to save the day” — helps tie the concept of the commercial together.
If you were underwhelmed by this commercial like I was, there’s a silver lining coming from Hyundai itself. In a similar move to what Snickers did last year, the Korean automaker is also filming a live Super Bowl spot that will showcase the company’s philanthropic efforts with the Hyundai Hope On Wheels childhood cancer fund.
Other automakers like Kia and Lexus have also tipped their hats with their respective Super Bowl ads. Hyundai’s sister company will focus on a spot featuring Emerson Fittipaldi and a pair of Kia Stingers while Lexus’ whole Super Bowl ad strategy will revolve around its partnership with Marvel Studios and the latter’s upcoming movie, Black Panther.
2020 Hyundai Veloster Cabrio
The second-generation Hyundai Veloster made its debut at the 2018 Detroit Auto Show. As expected, the Korean automaker put in a lot of work to differentiate the punchy hatchback from its predecessor. The new Veloster’s design still jumps out of the page, but it’s not as funky as the first-gen model that had all sorts of curves and weird edges on it. The tamer-looking second-gen Veloster is more appealing to look at. That car has already been well-received by the public, and the same thing should happen once the new Veloster hits dealerships.
But as good as the new Veloster looks like, can you imagine what a drop-top version could look like if Hyundai decided to build one? It’s unlikely that the company will go that route, but if it did, who’d be excited to see a Veloster Cabrio? Is it something you’d want to be seen driving in? If you can’t picture what that kind of car will look like, let this new rendering from master artist X Tomi Design guide your senses and perception. Convinced yet? I know I am.
Hyundai Drops a Pair of Teasers for the Next-Gen Santa Fe
Hyundai’s next-generation Santa Fe crossover has just been officially teased. The automaker released two renderings showing the inspiration for the upcoming three-row crossover. Compared to the current Santa Fe, the design is far more aggressive and stylized, likely in a concerted effort to stand apart in the increasingly crowded crossover segment.
The new Santa Fe will likely debut at the 2018 Geneva Motor Show and arrive in showrooms for the 2019 model year. It will replace the current crossover, which has been on sale since the 2013 model year.
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Hyundai To Film Its Super Bowl LII Advert On The Spot
Hyundai is gearing up for its big Super Bowl advert, with plans to finalize it with footage shot during the game in a last-minute editing blitz right before it goes live. The advert will highlight the company’s philanthropic efforts with the Hyundai Hope On Wheels childhood cancer fund.
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