Kia announced today the fourth and last special edition of the 2010 Soul (next to the Ignition Soul, Denim Soul and Shadow Dragon Soul). Are they serious with these names? The new Ghost Soul is on sale at a price of $19,490 which is the highest of the four special edition models that Kia has introduced. Needless to say, consumers will have to show Kia the money if they want to ride around in the spirited special edition.

The Kia Ghost Soul is based on a Soul+ model and will be distinguished by a body kit, moonroof, fog lights, black 18-inch alloy wheels with machined accents, a sport trim spoiler as well as the leather-wrapped steering wheel and shift knob. On the interior, it will get black leather-trimmed seats with seat warmers and metallic and chrome accents. It also comes with the Audio Upgrade Package (center speaker, subwoofer and external amplifier).

We think it’s safe to say we love all four models simply because the Kia Soul had us at toe-tapping, head-bobbing hamsters. They complete us.

Just a little much needed Jerry Maguire humor.

Press release after the jump.

Press release

Kia Motors America (KMA) today announced the special edition Ghost Soul, the final of four special edition 2010 Souls, is now in Kia Motors showrooms. The Ghost Soul reflects the urban passenger vehicle’s unique personalization options and combines the value, safety and technology of the vehicle’s standard equipment. This latest iteration complements three other special edition vehicles, including Ignition Soul, Denim Soul and Shadow Dragon Soul.

2010 Kia Ghost Soul High Resolution Interior
- image 361447

“With the Ghost Soul, we are again offering consumers another unique personality for the Soul while emphasizing its design flexibility,” said Michael Sprague, vice president of marketing, KMA. “The Ghost Soul builds upon the success of previous 2010 special edition Souls, which have been well received by consumers for their versatility and unique styling.”

Like previous special edition Souls, the 2010 Ghost Soul is based on the Soul+ model and is fully loaded with the addition of the Audio Upgrade Package (center speaker, subwoofer and external amplifier). The 2010 Ghost Soul is the second Soul to offer black leather-trimmed seats with seat warmers, which provides drivers added luxury and comfort. To complete the overall appearance the interior features metallic and chrome accents. Front fender vents with side marker repeater lights and speaker lights that pulse to the beat of the music further add to the Soul’s unique personality. Ghost Soul also includes a body kit, moonroof, fog lights, black 18-inch alloy wheels with machined accents, a sport trim spoiler as well as the leather-wrapped steering wheel and shift knob, which further complete the special edition Soul’s packaging. The 2010 Ghost Soul starts at $19,490¹ with a five-speed manual transmission.

What do you think?
Show Comments


  (630) posted on 06.13.2011

Well, they named this car Ghost Soul, so definitely they are serious! I’m not really more of the upgrade in the exterior but rather on the engine. I guess its just enough that they have modified the look of this car to complete the package of the car.

  (528) posted on 06.13.2011

haha. Are they serious for naming their car like a supernatural thing? Well, the car is not all about names. I wonder on what was the figure performance of this car? Or this it just the same with the original concept and the figure is just the same.

  (488) posted on 05.31.2011

I thought KIA have come up with their own online configurator for naming this car Ghost edition just like in Roll Royce. This is what I hate about the production version, they tend to copy the production make some modification in the exterior and in an instant there’s the "special edition"!

  (530) posted on 05.31.2011

Great car! This would be one of the most successful Korean production car! I have seen a lot of aftermarket version of this car and I would say that they’re all have an amazing speed. However, the 2011 version would be much better than this car.

  (745) posted on 08.27.2010

One of the greatest design made by KIA. Congratulations!

  (808) posted on 05.16.2010

I see alot of moms drive Soul. They dug the styling and not everybody wants a Mustang. My wife actually wants to trade her elantra for Soul. A total hip for girls.

  (570) posted on 05.14.2010

I love the leather heated seats, and it 18-inch wheels plus they upgraded the sound systems.. Pretty nasty for $20k, amazing isn’t it?

  (571) posted on 05.14.2010

I like the exterior design of this 2010 Kia Ghost Soul because it is very unique and they emphasize its design flexibility.

  (939) posted on 05.13.2010

hahaha on first glance the soul looks awful but if you stare on it you’ll begin to love it.

  (428) posted on 05.12.2010

I didn’t realize that this baby can go on top. It even out vote the Rav and hyundai Crossover.

Car Finder: