Kia announced today the addition of the Ignition Soul special edition on the US market. Prices for the special edition Ignition Soul starts at $17,500 for five-speed manual transmission version.

The special edition name (Ignition) is a reference to its unique exterior color treatment: ignition orange. Besides the special exterior color, this edition is distinguished by striking black 18-inch alloy wheels with machined accents, an athletic-looking body kit and rear spoiler found standard on sport trims.

The Ignition Soul comes fully equipped with: Audio Upgrade Package (center speaker, subwoofer, external amplifier and speaker lights that pulse to the beat of the music), an iPod® connection cable for full functionality via the radio head unit and steering wheel controls, carpeted floor mats, moon roof, fender vents with side marker repeaters and fog lights.

Press release after the jump.

2010 Kia Ignition Soul

Specifications
  • Make: Array
  • Model: 2010 Kia Ignition Soul
  • [do not use] Vehicle Model: Array

Press release

Kia Motors America (KMA) today announced the arrival of the special edition Ignition Soul, the second of four special edition Souls to roll into dealerships. The 2010 Ignition Soul, named for its unique exterior color treatment, extends the youthful urban passenger vehicle's radical styling even further and demonstrates Soul's expansive list of personalization options. The Ignition Soul joins all other Soul models as a 2010 "Top Safety Pick" by the Insurance Institute for Highway Safety (IIHS). This second special edition Soul offers consumers yet another opportunity to find a Soul as unique as their own personalities and is matched with impressive fuel economy figures and standard safety features.

"Soul continues to demonstrate its styling versatility and ability to evolve," said Michael Sprague, vice president of marketing, KMA. "Ignition Soul offers consumers yet another way to express their individuality in a new way, packaged with the same value, safety and technology as the standard trims."

Exclusive to the Ignition Soul is a unique ignition orange exterior color, striking black 18-inch alloy wheels with machined accents, an athletic-looking body kit and rear spoiler found standard on sport trims, an alloy fuel door for an even more contemporary appearance and a bold off-set black racing stripe to complete the overall appearance. Like the previously launched special edition Denim Soul, Ignition Soul is based on the Soul+ model and is fully loaded with the Audio Upgrade Package (center speaker, subwoofer, external amplifier and speaker lights that pulse to the beat of the music), an iPod® connection cable for full functionality via the radio head unit and steering wheel controls, carpeted floor mats, moon roof, fender vents with side marker repeaters and fog lights. The special edition Ignition Soul starts at $17,500(1) with a five-speed manual transmission.

Building from the Soul+ model, Ignition Soul also offers standard keyless remote entry, privacy glass on the rear and rear side windows, body-color door handles and dual body-color power side mirrors. Soul+ offers additional standard features including cruise control with steering wheel-mounted controls, Bluetooth® hands-free connectivity, dual 12-volt power outlets and tweeter speakers, all enhancing creature comforts on the road, as well as a covered upper storage bin, dual visor vanity mirrors with covers and dual map lights. Black cloth seats are adorned with Soul logo inserts, further personalizing the cabin.