• 2011 Kia Soul Hamster Edition

LISTEN 01:18

Kia’s highly popular ’Hamster’ campaign drew some rave reviews from a lot of people when it began airing a couple of years ago. It’s become so popular that Kia actually developed a special edition Soul late last year, which it previewed at SEMA last October.

What we didn’t know and what the Korean automaker recently announced is that they’re in the process of releasing a special edition Kia Soul called the ’Hamster Edition’ in the very near future. Details behind the special edition model have yet to be announced, but there have been whispers saying that the Hamster Edition will come with black exterior graphics, a rear spoiler, and a set of 18" alloy wheels outside while its interior will boast of a push-button ignition, automatic climate control, black leather seats, and special edition floor mats commemorating the car’s exclusivity.

It’s very rare that a commercial can be so popular that it leads to a special edition car being built to celebrate it. Kia’s "This or That" ads paved the way for the Soul Hamster Edition, proving that the auto industry won’t hesitate on riding a popular campaign and milking it for all its worth.

Note: Photos are of the 2010 Kia Soul Hamster Concept.

  • 2011 Kia Soul Hamster Edition
  • Year:
  • Make:
  • Model:
  • Engine:
    2.0-liter four-cylinder engine
  • Horsepower @ RPM:
    160 horsepower
  • Torque @ RPM:
    143 lb/ft of torque
  • body style:


Kirby Garlitos
Kirby Garlitos
Automotive Aftermarket Expert - kirby@topspeed.com
Kirby’s first exposure into the world of automobiles happened when he caught Knight Rider on television as a five-year old boy. David Hasselhoff didn’t leave much of an impression on him (that happened later on in Baywatch), but KITT certainly did. To this day, Kirby remains convinced that he will one day own a car with the same ‘spirit’ as the original KITT (not the 2008 monstrosity). He doesn't know when that will be, but until then, he’s committed to expressing his love for KITT, and all cars for that matter, here at TopSpeed.  Read full bio
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Show Comments


  (539) posted on 09.29.2011

I like the bulky look, very young and trendy. Its adventurous and seems to be a strong and protective exterior. Worth it have and own.

  (459) posted on 09.14.2011

That would be suitable for girl, with the star log on the back, cute yet strong image of the car. Great Audio Upgrade Package for the music lover, also the fog lights, a rear sport spoiler, black 18-inch alloy wheels, black fender vents with turn signal indicator and a matte black alloy fuel door. Perfect for my wife!

  (539) posted on 09.12.2011

Just like their White Tiger SE, the color and the design that they add on its exterior is the only difference between the two car.

  (503) posted on 07.13.2011

Hamster? It does not look like a mouse. By the way,I like its color but the design in the front looks rotten. Let’s just wait for the details. I know they are going to post it up as soon as possible.

  (394) posted on 07.8.2011

Ok, that would be a weird name choice for this one. But it somewhat feels aot with the way they did this version. It is really looking very cute with the red color.

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