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Video: Hamilton and IWC Recreate the 1934 Mercedes-Benz Silver Arrow Hillclimb

Video: Hamilton and IWC Recreate the 1934 Mercedes-Benz Silver Arrow Hillclimb

Germany was actually a very humble place in all the interwar and post-war periods of the twentieth century. These hard-working people loved industry from the clang of first steel horseshoe on stone streets.

In 1934, a Mercedes Silver Arrow W25 won the famous Klausenpass hill-climb event, plus four other important races.

The SIlver Arrow’s sleek styling and high-speed mission was the Pagani Zonda R of its time. Or perhaps the Bloodhound SSC.

The Klausenpass hill climb is 14 miles long and in 1934 the Silver Arrow managed to run it in 15 minutes and 22.2 seconds.

Now, Mercedes in and IWC Watches have teamed up to recreate the famous run on the Swiss Alpine course.

IWC, sharp-eyed readers may recall, makes the elegant new boxed timepiece in the center of the 2014 Mercedes-Benz E63 AMG S-Model driven earlier this week.

The video begins with Mercedes-Benz’s resident F1 hero. Formula One World Champion Lewis Hamilton and the Silver Arrow are just about the epitome of modern, thriving and also deeply humble Germany.

The W25 prepared for the 1934 season weighted only 750 kilos (1653 pounds) and was powered by a supercharged Straight-8 M25 engine with an output of 300 horsepower. The W25 remained into the racing world until 1937, during which period it was updated with a more powerful 4.3 liter supercharged inline-eight engine with an output of 490 horsepower.

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Fleet of gold Mercedes vehicles headed to 2012 Cannes Film Festival

Fleet of gold Mercedes vehicles headed to 2012 Cannes Film Festival

Now that Maybach is out of the picture, Daimler’s presence in one of the world’s most prestigious film festivals - the 2012 Cannes Film Festival - now hinges on Mercedes-Benz.

The German automaker is responding in golden fashion by bringing in a fleet of its vehicles covered If the glitz of all these golden Mercs serving us certifiable shuttle vehicles, Mercedes is also dressing up one car, a 2013 Mercedes SL65 AMG, in gold where it was displayed in all its shining and shimmering glory at the Cinema Against AIDS Gala being organized by the amfAR foundation at the Hotel du Cap-Eden-Roc on May 24.

In addition to having their gold-covered fleet vehicles, Mercedes will also be hosting a plethora of events during the event, one of which is a test drive session of all its latest models. This session will be open to the public and will take place along the French Riviera. And lastly, Merc’s performance division, AMG, will be sponsoring a handful of events, particularly the "Le Club by Albane" at the J.W. Marriott hotel and the “IWC Filmmakers Dinner” at the Hotel du Cap-Eden-Roc on May 21st.

So if any celebrity is looking for a ride to Cannes, it probably won’t be too difficult to spot any one of these golden Mercedes vehicles. Then again, you can skip all that and pull off a Kanye West and just drive to the event in a Mercedes SLR Stirling Moss.

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Kanye West drives Mercedes SLR Stirling Moss at Cannes

Kanye West drives Mercedes SLR Stirling Moss at Cannes

The Mercedes SLR Stirling Moss is limited to only 75 units, so to see one actually outside of an air conditioned and secured garage is a spectacular treat for the eye. Then the fact that it is being driven by American rapper, singer, and record producer, Kanye West gets thrown in and we’re not sure to sit and ogle or pay for the experience.

Kanye was living the high life at the Cannes Film Festival when he got a chance to stroll around in the $1.06 million vehicle. Whether the car is his or he just borrowed it for the day - rich people get to do that - the star sure seemed to fit right into the leather-trimmed interior.

The Mercedes SLS Stirling Moss is powered by a 5.5-liter supercharged V8 from the 722 SLR, which makes 650 hp. Without a windshield, this roadster can still hit a rip-your-face-off top speed of 217 mph. The 0-60 mph sprint can be made in less than 3.5 seconds. With this type of speed and no windscreen or roof, Kanye may need a little more than those dark sunglasses to shield him from the whiplash he’s sure to get when he gets the SLR out on the open road.

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2009 Mercedes-Benz G 55 AMG Hamann Typhoon by Specialty Car Craft

2009 Mercedes-Benz G 55 AMG Hamann Typhoon by Specialty Car Craft

Before there was a Typhoon package for the BMW X5M and X6M by G-Power, Hamann had already dressed up the Mercedes G55 AMG with a different package with that same name. The original kit came with a massive aerodynamic kit, as well as two different performance upgrades. Now, Specialty Car Craft has taken the modified G55 and tuned it even further for Anton Kasabov, a three-time World Martial Arts Champion.

There aren’t many details on the modified tuning package, but the original kit came with optimized air flow, two LED daytime running lights integrated in the front spoiler, a roof spoiler, a newly designed rear skirt with the integrated diffuser, and a 13-part exterior set made of carbon fiber (radiator grill, headlight protective grid, mirror cases, door handles, air inlets in the side wings, bonnet air blind). The exterior is draped in a black paint job with red highlights all over the car, including on the hood, grill, tires, etc.

Specialty Car Craft and Anton Kasabov would be insane not to incorporate the two engine options included in the G55 by Hamann. That package allowed customers to choose from either a mild 35 HP upgrade, or the more appropriate HM 600 performance kit that provided the 5.4 Liter engine with a blower to produce 600 HP and 576 lb-ft of torque. This upgrade allows the gritty SUV to go from 0 to 60 MPH in 5.1 seconds and hit a top speed of 162 MPH.

If you’re interested in modifying your G55 to look like Kasabov’s, well that’s just too bad. Specialty Car Craft constructed this makeover specifically for the martial arts master as a one-off project.

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Michael Jordan's Mercedes SLR 722 for sale on eBay

Michael Jordan’s Mercedes SLR 722 for sale on eBay

Okay, listen, if you’ve ever heard of a little sport called basketball, then you have no doubt heard of a certain player that goes by the name of Michael Jordan. Yes, the one and the only, Michael Jordan. Turns out, this very same dribbling, dunking, tongue-hanging-out, Space Jam star who has an elite line of basketball shoes himself has an equally impressive vehicle that is currently on sale on eBay. Oh yeah, this car also happens to be the hot, limited edition Mercedes SLR 722. Wait, yeah, perfection has raised its hand to say hello.

The SLR 722 Edition is powered by a 5.5-liter V8 supercharged engine that delivers 640 Hp and 820 NM of torque. The result is an impressive 0 to 60 mph time of 3.6 seconds, a 0 -124 mph time of 10.2 seconds, and a 0 to 186 mph time of 28.0 seconds. Top speed is 209 mph.

Modifications made to the car include: 19-inch light-alloy wheels, modified suspensions, with a stiffer damper setup and 10 mm (0.39 in) lower ride height introduced for improved handling, larger 390 mm (15 in) diameter front brakes and a revised front air dam and rear diffuser, red "722" badge, hearkening back to the original 722 racer, and slightly different taillights and headlamps.

The former NBA star rocket is being sold by A&M Auto Export for about $50,000 less than what the base SLR 722 sold for back in 2007. But at $429,998, this vehicle is more than worth it considering all of the modifications that were added plus the low mileage (odometer reads 962 miles). That, and the fact that the man himself had to sign the title for the vehicle. A rare and beautiful car and an autograph.

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Bonhams puts Elvis Presley's 1970 Mercedes-Benz 600 up for auction

Bonhams puts Elvis Presley’s 1970 Mercedes-Benz 600 up for auction

Say what you want about Elvis Presley, but the King of Rock and Roll sure knows how to roll around in grand style.

Years after his untimely death, Bonhams has decided to put one of Elvis’ vintage classics up for auction at the year-end sale of Important Motor Car and Fine Automobilia. This particular one, a 1970 Mercedes-Benz 600 SWB limousine, is especially important because it’s one of only a few cars that were registered in Elvis Presley’s name.

The collector’s Benz, which comes with a powder blue finish and a cream leather interior, will be the highlight piece of the auction that’s scheduled for December 6 in Surrey, UK. How it ended up there on the other side of the Atlantic is anyone’s guess. But what’s important is that this car is a true one-of-a-kind that was once ridden by one of the most iconic figures in the 20th century.

So, if you’re a big fan of the King of Rock and Roll – not to mention that you have tons of money to spare – you can make a serious bid for this 1970 Merc 600 SWB limousine. In the event that you really are planning to bid on this car, you might want to bring with you around $300,000, which is the expected price tag the car is expected to fetch.

UPDATED 12/14/10: We’ve just gotten word that The King’s 1970 Mercedes-Benz 600 was officially scooped up by a German buyer at Mercedes-Benz World near Weybridge, Surrey, U.K. for a price of $187,390 including the buyer’s premium. It’s way short than what the expected price tag was but still, $187,390 for a car that was once ridden by Elvis Presley himself? Not a bad deal if you ask us.

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Video: Mercedes' Sex and the City promo video

Video: Mercedes’ Sex and the City promo video


Can you really blame Mercedes for jumping aboard the Sex and the City bandwagon given that the whole premise of the series involves four middle-aged women and their insatiable desires for shopping, socializing, and of course, scoring hot guys? Hey, if the show has been a resounding success, why not, right?

The sequel to the highly successful first movie - by successful, we’re talking to all those women who dragged their significant others into the cinema - is upon us and Mercedes Benz, as well as it’s brother, Maybach, are both firmly entrenched in the story. So if you’re a man that’s been dragged to this movie, you’ve found your saving grace in the form of all the Merc’s you can find in the movie. At least it won’t be a complete waste, yes?

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Mercedes-Benz and Maybach join the Sex and the City 2 cast

Mercedes-Benz and Maybach join the Sex and the City 2 cast

Women and men everywhere love the sexual rendezvous’ and spicy chicas involved in Sex and the City even if the men are afraid to admit it. If anyone doesn’t know who Carrie, Samantha, Charlotte, and Miranda are then they may as well admit they have been locked away in a dark room somewhere. Now, men all over will have an excuse to tag along and see the sexy ladies and hot scenes in Sex and the City 2 because the ultra-luxurious Maybach line, the Mercedes-Benz G-Class SUV, the 2011 Mercedes E-Class Cabriolet, and theMercedes S-Class will all be a part of the cast as the automobiles of choice for none other than Mr. Big and the ladies.

"Based on the success of the first movie and its ability to attract trendsetters and style-makers, Sex and the City 2 is a natural fit for Mercedes-Benz," says Steve Cannon, Vice President of Marketing, Mercedes-Benz USA. "The movie provides a great stage for us; it showcases our new eco-friendly flagship S-Class, ruggedly sophisticated G-Class and ultra luxury Maybach line in their natural elements. It also perfectly positions the new E-Class Convertible just as it arrives in showrooms."

Simple translation: “Sex and the City brings in lots of money and we want a piece of the action.” Oh yeah, we said it. Of course, in case moviegoers don’t notice the vehicles in the film, Mercedes will be including the partnership in a marketing campaign for the 2011 Mercedes E-Class Cabriolet illustrating the relationship between the two. The tagline? "Stylish Enough for Carrie, Luxurious enough for Charlotte, Smart enough for Miranda and fast enough for Samantha."

Hey, we’re not saying there is anything wrong with that. Maybach and Mercedes were smart to get in on the steamy action. We’ll just wait and see if it works.

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Stars prove that green is the new black

Stars prove that green is the new black

Some people may make their decisions based on what the stars are doing and although sometimes that may lead to some poor decisions, the current trend adopted by celebrities might make a positive effect on our ecological footprint. That trend is, of course, driving around in some of the hottest fuel-saving, low emissions vehicles available.

The highlight, of course, will be the new BlueTEC models in the Mercedes-Benz R, E, ML and GL-Class ranges. Mercedes insists that more and more celebrities from the worlds of film, TV, and music are making the switch to, not only a hybrid, but a Mercedes hybrid. These exceptional vehicles were the first to meet the US exhaust emission standards in all 50 states and provide a 30% reduction in fuel consumption as compared to the petrol engines by Mercedes. Some of the fabulous names driving these vehicles are Sarah Jessica Parker, Molly Sims, Nicole Scherzinger, and Rosario Dawson.

The new Mercedes S 400 Hybrid is also becoming popular with the likes of “Sherlock Holmes” star Robert Downey Jr. and the always sexy, Gerard Butler. This model combines a lithium-ion high-voltage battery with a petrol engine that has a combined fuel consumption of 7.9 liters per 100 kilometers.

Hit the jump for more hybrid action plus the Mercedes press release.

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Mika Hakkinen sits behind the wheel of McLaren SLR Stirling Moss during Mercedes commercial shoot

Mika Hakkinen sits behind the wheel of McLaren SLR Stirling Moss during Mercedes commercial shoot

Mika Hakkinen is no stranger to sitting behind the wheel of a high-powered Mercedes. After his time with McLaren Mercedes where he won two Formula One Drivers Championships, the retired Hakkinen is still involved with Mercedes at some capacity or another.

This time, Hakkinen finds himself on the driver’s seat of a Mercedes-Benz SLR Stirling Moss Edition where he is filming what looks to be a new commercial in Barcelona. We can’t say that we’re not envious of the guy who probably has one of these rare SLRs – only 75 were made at a price tag of over $1 million - in his garage.

No details apart from these photos reveal anything about the commercial that’s being shot, although the presence of two cheeky cars – an Opel Astra Coupe and a car that the producers would want you to believe is a Ferrari (nice try!) – suggests that this commercial might have a ridiculous supporting cast to the SLR Stirling Moss.

We sincerely hope that those cars aren’t part of the commercial and they just happened to be at the wrong place at the wrong time.

Photos courtesy of Lluis Comas

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Video: Charlie Sheen’s Mercedes gets boosted; ends up flying over a cliff


Charlie Sheen woke up this morning with a Mercedes missing from his garage, but to his good fortune, he wasn’t around to see what became of his luxury ride.

The actor’s Mercedes was stolen at his home in Sherman Oaks, California, but the thief, apparently, had something different in store for his newly-boosted car, flying it over a cliff along Mulholland Drive, you know, for kicks.

To his surprise, Sheen was woken up by a call from Mercedes telling him that his car was involved in an accident. Amazingly, the perpetrator escaped from the scene before the LAPD showed up, which is now in hot pursuit of the thief.

It’s unclear to us just how Charlie Sheen could’ve jut left the keys of his Mercedes inside the car, making it a relatively easy target for the unknown booster. Then again, Sheen can afford to buy a replacement with just a snap of a finger so we suspect that he won’t lose a ton of sleep over it.

Just a reminder to Mr. Sheen, though. Next time, bring your keys inside your house.

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Video: Jay Leno gets behind the wheel of the Mercedes SLS AMG Gullwing

Dear Jay Leno,

We’ll make this short and sweet.

By now you probably know that every car enthusiast from Armenia to Zimbabwe is jealous of you, not because of your wealth - ok, maybe that too - or comedic talent, but because of your seemingly endless resources when it comes to cars. If having some of the world’s fastest and most exclusive in your garage isn’t enough, you also get to ride around town with some cars that are just pipe dreams for most of us.

Take the 2010Mercedes SLS AMG Gullwing for example. For a lot of us, the closest we’ll ever come to a car like that would be through posters on our wall or photos over on the Internet. You, on the other hand, get to sit behind it for a test run. Who knows, after riding it, you might end up getting yourself one - or maybe ten, since you seem to have enough money to buy the whole line.

Don’t worry, though. We’re not upset at you. Not the least bit. We just want to feel what it’s like to be you - even if it’s just for a day. And while we’ll never come close to doing that, this video of you on-board the SLS AMG Gullwing is probably - and we’re using that word lightly - the next best thing for us. Maybe someday we’ll get a chance to bring home one of these cars. But until then, we remain envious.


The entire car-loving world

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