Mitsubishi UK is offering a new limited edition Lancer with plenty of features and a small price tag. It’s called the 2.0 DI-D Juro and will be limited to 1,000 units each priced at only £14,999.

This new special edition will be distinguished by black leather and 16" 5-Spoke alloy wheels. Other, less luxurious features include air conditioning, cruise control, front fog lamps, steering wheel audio controls, leather steering wheel and gear shift knob, front and rear electric windows, iPod socket, electric and heated door mirrors, and color keyed rear spoiler.

With a sticker price as small as it has, one would think that’s all you got, but Mitsubishi has surprised us all by adding some neat technologies to the sedan. These technologies include a Kenwood high specification multimedia system, integrated Garmin Satellite Navigation, Parrott Bluetooth, iPod connection, and a reversing camera. It also includes a steering wheel control interface allowing the operation of the factory-fitted steering wheel mounted controls.

The 2010 Mitsubishi Lancer 2.0 DI-D Juro will be offered with a choice of six exterior colors: Cool Silver, Stone Grey, Orient Red, Amethyst Black, Lightening Blue, and Frost White.

Press release after the jump.

Press release

Mitsubishi Motors UK has today announced details of the Lancer 2.0 DI-D Juro. This latest iteration of the Lancer hatchback offers an outstanding level of specification with a really eye-catching price – offering an unbeatable proposition for any car in this segment.

Product Information

The Juro has an enviable specification, including a Kenwood integrated Satellite Navigation system complete with reversing camera and even leather seats.

Specification includes, but is not limited to:

  • Black Leather
  • Kenwood System
  • Sat Nav, Bluetooth, Reversing Camera, iPod connection
  • 16" 5-Spoke Alloy Wheels
  • Air Conditioning
  • Cruise Control
  • Front Fog Lamps
  • Steering Wheel Audio Controls
  • Leather Steering wheel & Gear Shift Knob
  • Front and Rear Electric Windows
  • iPod Socket
  • Front, Side, Curtain & Knee Airbags
  • Brake Assist (BA)
  • Emergency Stop signal System (ESS)
  • Alarm/Immobiliser
  • Electric & Heated Door Mirrors
  • Colour Keyed Rear Spoiler
  • ISO-Fix Child Seat Mounting Points

The Kenwood high specification multimedia system comprises, integrated Garmin Satellite Navigation, Parrott Bluetooth, iPod connection and a reversing camera. It also includes a steering wheel control interface allowing the operation of the factory-fitted steering wheel mounted controls.

Colours:

Available now, the Lancer Juro hatchback will be available in the following colours:

  • Cool Silver (metallic)
  • Stone Grey (metallic)
  • Orient Red (metallic)
  • Amethyst Black (metallic)
  • Lightening Blue (metallic)
  • Frost White (solid]

Pricing

With a List Price starting at £14,999 (inc. VAT) the Lancer Juro offers an outstanding price for customers in this “age of austerity”. What is more, it should appeal to anyone in the family-oriented C-segment, including petrol-engined cars that are normally cheaper than any car with a diesel engine and such a high level of specification. With 163g/km CO2 emissions the Lancer 2.0 DI-D Juro falls into VED Band G – therefore qualifying for £155 1st Year rate VED. The Lancer falls under insurance group 21E and costs £315 for the Mitsubishi Service Plan.

Conclusion

The Lancer Juro offers exceptional equipment levels and value for money compared with other competitors in this segment. Mitsubishi has initial stock of some 1,000 vehicles, and customers can book their demonstration with their local dealer now.

What do you think?
Show Comments

10 comments:

  (600) posted on 11.16.2011

Lancer is one of the most ideal sedans today! Well, it maybe looks so simple on its exterior detailing, but I love the fact that it had a luxurious interior and even an impressive engine specification.

  (374) posted on 10.17.2011

Mitsubishi Lancer was really so impressive on its exterior appearance to its interior! It seems like a complete package for a sedan car, aside from having a perfect appearance. It also had an impressive engine.

  (256) posted on 10.11.2011

It looks so simple and ordinary, but I still find it very appealing on its sleek body paint, but I wonder if it is also had an impressive interior feature and what will really be the figure performance of it?

  (504) posted on 09.28.2011

This car is one of the most stunning car for lancer, this limited edition very fabulous in its features. I like the concept and red glossy color of the car.

  (365) posted on 09.21.2011

The design looks so simple and ordinary, but the car lines that this convertible car had gives some beauty on it, despite that I still find it very appealing.

  (630) posted on 03.23.2011

I don’t like the look of this car is not so good production plus the performance is not that impressive.

  (702) posted on 03.17.2011

Best selling car in Asia, I have seen several cars running in Asia.
I think talking about the reliability, the Lancer would never let you down!
This car really has a characteristics!

  (159) posted on 01.30.2011

These technologies include a Kenwood high specification multimedia system, integrated German Satellite Navigation, Parrott Bluetooth, iPod connection, and a reversing camera

  (579) posted on 01.27.2011

The 2010 Mitsubishi Lancer 2.0 DI-D Juro will be offered with a choice of six exterior colors: Cool Silver, Stone Grey, Orient Red, Amethyst Black, Lightening Blue, and Frost White.

  (407) posted on 11.2.2010

I kinda like how it looks. It looks like a chunky Volvo, and Volvos remind me of a sharks, and so this just looks like a giant yellow shark that’s had one too many sunbathers to eat. Build it, crank up the HP to something like 270 and people will buy.

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