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Behold The WayRay Holograktor - The Potential Future of Ride Hailing

Behold The WayRay Holograktor - The Potential Future of Ride Hailing

A Concept for now, this is unlike any other EV seen before and will offer autonomous transportation while you’re immersed in Metaverse

WayRay is a Swiss deep-tech startup, has introduced the Battery Electric Holograktor, which is the world’s first car with a holographic display that can superimpose items at any distance around the vehicle.

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Porsche Says Human Drivers Will Always Have Option to Drive

Porsche Says Human Drivers Will Always Have Option to Drive

There is always a silver lining

Porsche has always been an enthusiast favorite for the simple fact that they’ve always delivered driver-centric cars. And now, Porsche says it will never have Level 5 Autonomy in its cars. According to the automaker, when it comes to self-driving cars Porsche drivers want to hand off the driving when it’s tedious and take it back when it’s fun. We agree.

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Porsche Has No Plans To Develop Full Autonomous Driving Cars

Porsche Has No Plans To Develop Full Autonomous Driving Cars

German automaker’s priority is geared towards electrification

The looming possibility of autonomous driving technology taking over the auto industry has put the onus on automakers to get it on the bandwagon or risk getting left behind. Most mainstream companies have taken the lure and have begun developing their own versions of the tech. But there are some brands that have resisted going down the same road for one reason or another. Porsche counts itself in this group as no less than the automaker’s own CEO, Oliver Blume, made it clear that the German company isn’t considering a full self-driving sports car or SUV anytime soon.

Speaking with Autocar, Oliver Blume was direct with his words, vowing that Porsche would not compromise its own performance DNA in pursuit of a technology that essentially takes away the thrill of driving a Porsche from the driver. At most, Blume is willing to consider using certain features of autonomous driving and combining it with “the classic Porsche genes” on future Porsche models.

The idea, according to Porsche’s number one, is to add certain autonomous driving features like traffic driving or self-parking into future Porsche models. These would allow drivers to spend less idle time inside their cars and let the vehicles perform these tasks for them. But as far as driving the cars on the open road, the German automaker is very clear in its stance that only a driver should be able to do it because enjoying the sheer performance of Porsche sports cars is exactly what owning a Porsche is all about. At the end of the day, Blume wants drivers and owners to still have a “real” Porsche in their hands.

On the flip side, Porsche is fully embracing electrification and is already gearing up for the development of the Mission-E. Previous reports have indicated that Porsche is even looking into building the Mission-E to be more than just one car, but a family of models that will all share the common characteristic of being electric cars.

Continue after the jump to read the full story.

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