2020 Rivian R1S
Does Rivian need any introduction? Arguably the most exciting startup to have emerged after Tesla, Rivian has put itself on the map with two products – the R1T pickup truck and R1S SUV – that are slated for a launch in the latter half of 2020. The Michigan-based startup debuted the R1S at the 2018 LA Auto Show. The Rivian twins have pretty much been in the news ever since then. Rivian is touted to be the next big thing in the EV industry, and from the looks of it, it could actually give Tesla a run for its money in the pickup truck and SUV market.
The Rivian R1T Isn’t Only An EV - It’s A Zero-Emission Camper Too
This is more of a statement from Rivian than an announcement. The company has made it quite clear that it has the stomach to take on the biggest, baddest bully in the market - Tesla - head-on. Even though Tesla enjoys a better brand recall, Rivian has taken an alternate path to become a household name in the EV adventure lifestyle segment. The startup from Michigan has been promoting its Rivian R1T truck as an EV camper now. Seeing the photos on the company’s social media, we must say it looks exciting.