Cartel has been a fixture in the auto scene for the better part of the last 15 years, so when you’re in the discussion of an aftermarket company that knows what it’s doing, they’re right up there at the top. That’s why it wasn’t all that surprising when Scion came looking for companies that can build a special edition iQ that would rock the SEMA Auto Show, they knew who to call.

To give the iQ a distinctly Cartel-ian look, Cartel went ahead and chopped off the roof and sealed the doors. In their place, the company added a one-piece welded rocker and side panels, as well as a custom glass front window and custom metal fabrication on both the exterior and interior panels. Cartel also fitted the car with an AccuAir Suspension and E-Level air management package included SNAPON toolbox drawers and tools molded into the car’s rear bumper before dressing it up with 18" (front) and 19" (rear) Lorenzo WL028 wheels wrapped in Toyo Proxes 4 tires with Wilwood Dynapro brake calipers.

Meanwhile, the interior of the iQ was given a massive overhaul, one that carries the style and influence of Cartel. The seats were treated to a black carbon fiber and Orion Grey finish, as were the door panels, which incidentally carry some blasting speakers. There’s also an iPad in the front dash, a tire rack and roll cage, an Autonet Mobile WiFi, a 12V and 110V power charging station, and Scosche wiring and Interface modules.

The sound system comes courtesy of Alpine Electronics, which brought a full cavalcade of elements including two PDX 4-channel Power Density Digital Amplifies, a PDX Mno Power Density Digital Amplifier, two sets of Type-R 5.25" component two-way speakers, a Type-R 6.5" component two-way speakers, and a Type-R 10" Thin Subwoofer.

Updated 11/09/2011: Check the picture gallery to see new images of the Scion iQ "Pit Boss Cartel" by Cartel from the SEMA Show.


Kirby Garlitos
Automotive Aftermarket Expert -
Kirby’s first exposure into the world of automobiles happened when he caught Knight Rider on television as a five-year old boy. David Hasselhoff didn’t leave much of an impression on him (that happened later on in Baywatch), but KITT certainly did. To this day, Kirby remains convinced that he will one day own a car with the same ‘spirit’ as the original KITT (not the 2008 monstrosity). He doesn't know when that will be, but until then, he’s committed to expressing his love for KITT, and all cars for that matter, here at TopSpeed.  Read More
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  (858) posted on 02.1.2012

This is the car that will complete your life. It’s cool in it’s color. I’m impressed with the built in tool set. Surely, the idea in this car will go further ahead.

  (526) posted on 11.10.2011

Its overhaul is really looks so massive although it is only a small car. Anyway, the modification and the other features that they add on this vehicle is absolutely very striking on it.

  (374) posted on 11.9.2011

I love the toolbox drawer of this Scion iQ, it looks so cool! Anyway, I have to agree that it is really so cute on its platform and to its other detailing. Well, this one is totally a complete packaged for a hatchback! smiley

  (449) posted on 11.8.2011

Well, I have to agree that it really looks so cute on its platform. smiley To be honest I truly didn’t expect it to have an interior like this for a hatchback.

  (453) posted on 11.4.2011

Among the other iQ models, I can say that this Pit Boss Cartel will be going to stand out, because it really had an impressive exterior appearance that everyone would surely love to have.

  (459) posted on 11.2.2011

This one is looks so cute on its platform, and I can say that in spite of being a small car, I still find it very massive on because on its platform and wheels. I just only hope that they will use an impressive engine as well for this one.

  (317) posted on 11.1.2011

This Pit Boss Cartel of Scion is really a captivating car because of its cute platform and aesthetic detailing, and I noticed that its blue and black body paint, only adds more appeal on this one.

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