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Video: Subaru "Launch Control" Web Series Episode 2

Video: Subaru "Launch Control" Web Series Episode 2

Last week, the Subaru Rally Team released episode 1 of its two-part "Launch Control" web series chronicling the exploits of the Rally America and the Global RallyCross seasons this year.

Subaru promised that episode 2 of the series would be released shortly thereafter and to its credit, the automaker lived up to it with the release of the the second episode of Launch Control today.

This time, the Subaru Rally Team USA find themselves in Michigan for the 2013 Sno*Drift Rally. The one-off ice and snow has been described as beyond treacherous, where the smallest of mistakes can prove costly for the driver and the team.

But despite all of that, the team is still competing with the best of ’em and drivers David Higgins and Craig Drew are competing against the rest of the field in a course that proves to be far more difficult than anybody previously anticipated.

Like episode 1, the series’ second episode is a must-watch for fans of Subaru, rally racing, and specially fans of both.

Click past the jump to watch episode 1 of Launch Control

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2013 Subaru BRZ by Ali Afshar ESX

2013 Subaru BRZ by Ali Afshar ESX

When a car is considered the fastest of its kind, people usually stand up and pay serious attention.

Well, that’s what folks are saying about this 2013 BRZ, which belongs to drag racing driver Ali Afshar. If beefed up is a description for this Japanese sports car, then consider that a massive understatement.

As an 18-time NHRA champion, Afshar knows full well the value of having a monster engine under the hood of his team’s racecars. That’s precisely why this BRZ comes with a staggering 1,400 horsepower, all packed in the car’s 2.5-liter, four-cylinder boxer engine. The usual amenities of a racecar have also been added, including the full-on roll cage, the enormous rear wing, the wheelie-bar, and the wide slick wheels.

But the real highlight of this BRZ is that engine that has been tuned to deliver some otherworldly output. All in all, that much power should bode well for the Afshar, as he attempts to race the BRZ down the strip of the Las Vegas Motor Speedway later this week in 7 seconds.

It’ll be interesting to see if Afshar is successful in his attempt, which will be a record, should he achieve it. Whatever happens, it’s going to make for an extremely entertaining show.

Click past the jump to read about the Subaru BRZ

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Video: Subaru Launches "Launch Control" Web Series

Video: Subaru Launches "Launch Control" Web Series

If there’s one thing we’ve come to know about a web series, it’s that you can’t miss any of it, especially if it’s about the auto industry. Just a few months ago, Koenigsegg had one and it was phenomenal. A few years ago, Chevrolet Racing had another that was equally entertaining.

This time, it’s Japanese automaker, Subaru, or to be more specific, Subaru’s Rally Team USA that is producing a web series. The web series is called "Launch Control" and evidently, it goes behind the scenes on how the team does in both the Rally America and the Global RallyCross seasons this year.

To get thing going, episode 1 of Launch Control introduces us to a man who definitely needs no introductions if you’re a fan rally facing: defending Rally America champion, David Higgins.

The episode takes us on an in-depth look at how Higgins prepares for an arduous rallying season from his home in Wales. In addition to seeing the defending champ’s preparations, we’ll also learn a little more about Higgins’ team as it prepares his car at the Vermont Sports Car in time for the opening of rally season.

The second episode is scheduled to be released on the first of May 1 so until then, check out the first episode of Subaru’s new "Launch Control" web series.

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Puppy Bowl Ad: Subaru Rolls Out Teasers for “Dog Tested. Dog Approved." Ads

Puppy Bowl Ad: Subaru Rolls Out Teasers for “Dog Tested. Dog Approved." Ads

With the Super Bowl less than a week away, numerous automakers have released teasers for their new ads. One of them, however, is taking a different approach. Subaru has rolled out a bevy of teasers to promote their "Dog Tested. Dog Approved" series of commercials.

The only caveat is that these ads won’t be shown during the Super Bowl; instead, they’ve chosen to show the ads during Puppy Bowl IX, an annual television program on Animal Planet that features puppies playing American football. Yep, it’s completely adorable.

As for the teasers themselves, Subaru rolled out a variety of them, each titled differently, including "Lint Roller," "Tailgating," "Let’s Talk Finances" and "On the Lot".

This isn’t the first time Subaru has opted to take this route, foregoing the Super Bowl in favor of the Puppy Bowl. It’s a pretty interesting approach and one that appears to have endeared Subaru to the dog-loving population of America.

Check out the rest of the teasers after the jump

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Subaru Rally Team USA's 2013 WRX STI Rally Car is Ready to Roll

Subaru Rally Team USA’s 2013 WRX STI Rally Car is Ready to Roll

Subaru Rally Team USA has been more than a fixture in the Rally America champion series; they’ve flat out dominated it in recent years. So it’s not surprising that the team is returning for the 2013 season with enormous expectations of repeating their 2012 title-winning season.

This season, the duo of David Higgins and Craig Drew are set to unleash on Rally America anew and they’ve prepared the perfect steed, the 2013 Subaru WRX STI Rally Car, to help them do the job.

It certainly goes without saying that the championship will run through this team and if there are any challengers out there, they better expect nothing short of a competitive throw down against a team that has made a habit of scooping up Rally America titles in recent years.

And with the 2013 WRX STI Rally Car in the fold, the path to the championship will be much more difficult for the rest of the teams. We’ve been fans of Rally America since its inception in 2005 - yeah, back in the days when Travis Pastrana was behind Subaru’s four-straight championships from 2006 through 2009 - and trust us, it’s hard to bet against a team that has walked away with the title in seven of the eight years the series has been alive.

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Subaru BRZ to star in Fast & Furious 6

Subaru BRZ to star in Fast & Furious 6

The sixth installment of the Fast & Furious franchise, aptly titled "Fast 6," will see the return of franchise mainstays Paul Walker and Vin Diesel. It’ll also have Dwayne "The Rock" Johnson in it. Clearly, there’s no lack of Hollywood star power in the movie.

But if there’s one thing the Fast & Furious franchise has shown us, the artists aren’t the only stars in the movie; the cars play a pretty important role too. We saw that in the last movie when a pair of Dodge Chargers took over the latter parts of the movie.

For Fast 6, producers have turned to Subaru to have its new sports car, the BRZ, play a starring role in the film. In response, the Japanese automaker sent over five BRZs to the set, all of which will probably be beaten to oblivion during the course of filming.

Starring in such a high-profile blockbuster like Fast 6 could end up being a huge marketing coup for the BRZ, especially if it appears decked in full-tricked out glory, akin to what you expect to see in a movie that’s heavily influenced in the aftermarket auto scene.

Fast Six is set to hit theaters on May 24, 2013. Here’s to hoping the BRZ gets enough camera shine in the film!

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Subaru BRZ and Scion FR-S are the Fastest Selling Cars in the U.S.

Subaru BRZ and Scion FR-S are the Fastest Selling Cars in the U.S.

Inventory turns are the bane of a car dealership sales manager’s existence, as the general manager will ride the sales manager like a rented mule if a unit stays on the lot past 30 days. In reality, the average car sits on a dealership’s lot for a little over 50 days – that’s a lot of gripe sessions from the GM. According to a report from Edmunds, via our pals at Auto Blog, the sales managers at Subaru and Scion dealerships can breathe easy every time a shipment of new BRZ or FR-S models comes rolling in on the back of a transporter.

Why would these managers be so happy to see a truckload full of these new sports cars? Well, because the Subaru BRZ and Scion FR-S are No. 1 and 2 on the fastest selling vehicle list, respectively. There is barely enough time for the driver to unload the cars and for the service team to perform a safety check and get it detailed before a deal is being worked and the car is being driven off of the lot. Yup, the BRZ lasts a whopping four days in the dealership before turning into a sale and the FR-S lasts only five days.

This is all well and good, but another issue is starting to rear its head, and that is the fact that there just are not enough BRZ and FR-S models to go around. Toyota will only make about 10,000 FR-S models and Subaru is planning only 6,000 units, which at the current pace will be completely sold out well before the end of the model year.

We are willing to bet that neither Subaru nor Toyota will leave any money on the table, so we anticipate seeing production numbers ramped up in the coming months, if sales keep going the way they are. If Mazda is willing to increase the number of special edition RX-8s it is producing to keep up with demand, Subaru and Toyota likely will too.

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Top Ten Small Cars for under $20K

Top Ten Small Cars for under $20K

For those of us who don’t want to drive around town in a vehicle the size of a train, there have always been small cars to keep us happy. They have gone through many changes since they first became popular during the gas crisis. No longer is it acceptable to just be small and fuel efficient, as the automotive buying public demands much more out of these tiny vehicles.

Today’s modern small car has to be quick and fun to drive, while also having plenty of room inside the cabin. If the car doesn’t manage over 30 miles per gallon then it’s a big disappointment. Not to mention looks. A small car needs to look good as well as not be completely boring to look at everyday.

We have compiled a list of the top ten best small cars on the market in the United States and, like always, we have one rule; the price needs to be under $20,000. That should give us plenty to choose from.

Hit the jump to see the list.

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Top Ten Under the Radar Cars For 2010

Top Ten Under the Radar Cars For 2010

There are certain vehicles that just sell well. Take the Honda Accord and Toyota Camry for instance. No matter what happens or how good the competition is, these two will sell well for their companies. We’re not saying that there is anything wrong with these two models, except for the Camry, which is dull as a dishwasher, but a buyer needs to look at what else is on the table. The first choice might not be the best choice.

In many cases, the cars that are often ignored are the better buys. These are the dark horses of the automotive world. These are cars that fly under the radar of the American public.

Below are our ten best cars that aren’t quite known to the general public. Sure, us car people know about them, but your average consumer might be unaware. This list is not a top ten; so don’t think that one is better than ten, because it might not be.

There are a few models on the list that won’t be under the radar for long, but as of now, we still consider them dark horse models.

Hit the jump to see the list.

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Subaru issues another recall for the 2010 Outback and the 2010 Legacy due to wiring problems

Subaru issues another recall for the 2010 Outback and the 2010 Legacy due to wiring problems

The problems accompanying the 2010 Subaru Legacy and Outback aren’t over, according to the National Highway Safety Administration.

A few months after being recalled for a flawed CVT cooler hose that could potentially crack or split, Subaru has issued another recall for their two models, with this latest issue being a wiring problem in the steering column behind the vehicle’s steering wheel that could develop stress cracks and, in turn, lead to an eventual break. This break could end up shutting down a number of the vehicle’s electrical components, including the cruise and radio controls, paddle shifters, and car horn, in the process.

All in all, over 74,000 models of both the 2010 Outback SUV and the Legacy sedan built between February 16, 2009 and April 12, 2010 are being subjected to the recall.

Owners of the said models are now being requested to get in contact with any of their local Subaru dealerships so in the event their vehicles are covered in the recall, the dealerships can take action and replace any of the defective parts at no cost.

It’s not the kind of news Subaru – or any other automaker – is looking to be attached to, but now that it is, it’s good to know that they’re making the effort in fixing the problem before the situation gets any worse.

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Subaru to recall 2010 Legacy sedan and Outback crossover due to faulty CVT cooler hoses

Subaru to recall 2010 Legacy sedan and Outback crossover due to faulty CVT cooler hoses

Japanese automaker Subaru has been tasked by the National Highway Traffic Safety Administration to have two of their new models - the 2010 Legacy sedan and the Outback crossover - recalled over a flawed CVT cooler hose. It turns out that these CVT cooler hoses are susceptible to cracking or splitting, which could then lead to a fluid leak.

When that happens while the vehicles are being driven, it could potentially turn into a dangerous situation when the vehicle stops and could result in a crash. All in all, the recall is said to affect a total number of 29,443 models in the US with Subaru already informing all model owners to drop by their local Subaru dealerships to have the CVT cooler hoses replaced at no cost.

So, any owners who have either the 2010 Legacy sedan or the Outback crossover that fall under this recall, please can contact Subaru at 1-856-488-8500 to inquire about how to get this situation fixed.

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Ken Block Gymkhana Round 2

Ken Block Gymkhana Round 2

Ken Block is back with an all new Subaru and plenty of BFGs in the highly anticipated sequel to the original Gymkhana video starring the DC Shoes owner behind the wheel. This time Ken is sliding around in a rally inspired 2008 Subaru Impreza WRX STI built by Crawford performance. In order to top the Segway circling antics of the first Gymkhana video, Ken had to call in few friends to help out. Like MTV’s Rob Dyrdek and satelite radio’s Jason Ellis; the crew at Mad Media also brought along a big bag of props to take Gymkhana 2: The infomercial to the next level.

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Rally on film, ESPN and Disney present the X-games in 3-D

Rally on film, ESPN and Disney present the X-games in 3-D

ESPN and Disney are teaming up to bring the action sports excitement of the X-games to the big screen to provide a full 3-D experience. Although the film will feature other athletes like Olympic Snowboarding Gold Medalist Shaun White and skateboarding legends like Bob Burnquist and Danny Way, we here at Top Speed are most excited about the inclusion of Subaru pro driver Travis Pastrana.

Pastrana has made history earning 9 Gold Medals at the X-games. He started out his racing career straddling a two stroke and was the first person to execute a back flip on a motocross bike, an act that jumpstarted the entire freestyle motocross scene. But it doesn’t end there, just last year he did the unthinkable, a double back flip. He also competed in Supermoto, an event that combines off road and track racing and of course Rally behind the wheel of his World Rally Blue WRX.

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Ken Block and his Crazy Gymkhana Subaru

Ken Block and his Crazy Gymkhana Subaru

Ken Block is an interesting individual. He has already established himself with Subaru as a rally racer. Now he is reinventing himself, and his car, to promote this unique motor sport. Gymkhana is a type of auto cross where participants must drive around cones in a specific pattern as opposed to driving through sets of gates. This time Ken has replaced the cones with some rather large man made obstacles.

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"Imprez Me" : 2008 Subaru Impreza Impression and Photos

"Imprez Me" : 2008 Subaru Impreza Impression and Photos

Those photos you’ve seen circulating around the Internet are about as fake as Carmen Electras rack for the new “Subie” WRX. (I knew there was something fishy about those photos - no not her rack those are nice.) Here are the real ones for your viewing pleasure. Notice this “Subie” is colored in the famous rally blue color and still features its iconic hood scoop for you rally fanboys.

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TopSpeed Headline News

TopSpeed Headline News

More speeders but fewer casualties. AutoExpress
Volkswagen searching the aftermarket – VW Thunder-Bunny. AutoWeek
Nearly $13bilion – Toyota’s yearly profits. DetNews
2007 Chevrolet Silverado named Best Redesigned Vehicle. PR
Topless Danish chicks is the ultimate weapon in reducing speeders in Denmark. SpeedBandits
Volkswagen CEO Bernd Pischetsrieder out by the end of 2006. AutoWeek
STi expands, can Evo keep up ? (...)

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Subaru signs on as title sponsor of U.S. Women's Triathlon Series

Subaru signs on as title sponsor of U.S. Women’s Triathlon Series

Subaru of America, Inc. is the title sponsor of the U.S. Women’s Triathlon Series that benefits the Ovarian Cancer Research Fund. The four-city national series is a one-of-a-kind, women only event that provides a supportive environment for women of all ages and athletic abilities, coupled with a weekend of fun. The events also serve as an opportunity to educate and raise awareness of ovarian cancer, and the associated research and treatments.
“Subaru is proud to be the title sponsor of the (...)

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