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2007 Volvo XC70 Surf Rescue

2007 Volvo XC70 Surf Rescue

Volvo unveiled today at SEMA the XC70 Surf Rescue, a concept car conceived from the Volvo Cars design team and built by Aria. Creativity is a must at SEMA but Volvo has always insisted on one rule: all Volvo safety features must remain functional. Other than that, they were free to let their imaginations run wild.

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2007 Volvo S80 by Heico

2007 Volvo S80 by Heico

Five years, five cars. As a commemoration to Volvo’s fifth straight year at the annual Specialty Equipment Market Association (SEMA) tradeshow, the Swedish manufacturer will show five highly modified versions of its vehicles.

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2007 Volvo Caresto C70

2007 Volvo Caresto C70

Volvo unveiled today at 2007 SEMA the Caresto C70, a model built as a successor to the Caresto Hot Rod that made its debut at last year’s SEMA show.

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Volvo C30 D5 by MR Sweden

Volvo C30 D5 by MR Sweden

Volvo will unveil the C3 D5 customized by MR Sweden at the 2007 SEMA Show. The kit includes aerodynamic modification, power update and Lübecker sports air filter.

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2008 Volvo S80 High Performance Concept

2008 Volvo S80 High Performance Concept

German tuning and motor sport experts Heico Sportiv has developed a spectacular high-performance version of the Volvo S80. With a high-tech aluminium-look exterior and a 350 hp bioethanol engine, the S80 High Performance Concept is destined to be a true attention-grabber at the SEMA show in Las Vegas.

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2007 Volvo C30 by Heico Sportiv

2007 Volvo C30 by Heico Sportiv

A surf-pattern exterior, a stunning orange dream interior and 0-100 km/h in 5.4 seconds. The special-version Volvo C30 by Heico Sportiv is ready to go to Las Vegas and the SEMA show.

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2007 Volvo C30 by IPD

2007 Volvo C30 by IPD

Whether it’s shock, awe or envy, the Volvo C30 "SC" concept by International Product Development (IPD) elicits raw emotion — like a Vegas skydiving wedding. In this case it’s a marriage of a street-smart Swedish-bred sport compact united with a versatile globally recognized Volvo tuner. The result is a match made in heaven: A head-turning, jaw-dropping, show car ready to capture the hearts and minds of all that embrace it.

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1967 Volvo Amazon

1967 Volvo Amazon

Classic American muscle cars are a rarity at the annual Specialty Equipment Market Association (SEMA) tradeshow in Las Vegas. But a classic Swedish hot rod at the show is about as rare as ordering pickled herring "your way" at the local Burger King. But this year will be different. Sitting proudly among the three exciting highly customized Volvo C30s, this 1967 Volvo Amazon should attract plenty of admiring stares from the show’s 100,000-plus attendees.

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Hotrod with a Volvo heart

Hotrod with a Volvo heart

Leif Tufvesson is one of Sweden’s most skilled specialist car constructors, with many of his cars having received serious international acclaim. The hottest of them all right now is the new Caresto V8 Speedster, a mid-engined car with an ethanol powered Volvo V8 unit. With the advent of the V8 Speedster, the term Sport Rod has been born. The car will be given its premiere public outing at the SEMA show in Las Vegas.
Leif Tufvesson, who in 2004 won the prestigious “Hotrod of the year” award (...)

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2007 Volvo C30 by Evolve

2007 Volvo C30 by Evolve

Take the outrageous notion of blending a Formula One car with a hot European street machine and you’ve got the idea behind the Volvo C30 concept by Evolve Cars Inc. This one-off show car started life as a European spec version of Volvo’s youthful new C30 — unveiled to rave reviews at the 2006 Paris Motor Show. Letting its imagination run wild, Evolve created an enthusiast’s dream machine that draws on F1 technology and its renowned track record of maximizing the performance potential of Volvo vehicles.

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2007 Volvo C30 by Heico Sportiv

2007 Volvo C30 by Heico Sportiv

If the thought of crisp mountain air, fresh powder and breathtaking vistas isn’t enough to set your mind racing, the Volvo C30 concept by Heico Sportiv and Burton Snowboards will. Customized, sport tuned and outfitted for active lifestyles, this one-of-a-kind show car embodies the snowboarding spirit of living life to the fullest.

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Ford rolls out its show vehicles at annual SEMA

Ford rolls out its show vehicles at annual SEMA

Celebrating “American Muscle” and automotive enthusiasm, Ford Motor Company will showcase more than 30 vehicles at the 2006 Specialty Equipment Market Association (SEMA) show.
Among the vehicles featured on the Ford stand, will be tricked out versions of the 2007 Ford Edge and 2008 Super Duty, the Ford Fusion, Ford Mustang, Lincoln and Volvo products.
0Ford Motor Company show vehicles include:0
Ford Fusion T5 by MRT – The T5 is a driver’s delight, hosting a custom packaged, tuned and (...)

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Volvo to unveil three hot C30 concept cars at the 2006 SEMA

Volvo to unveil three hot C30 concept cars at the 2006 SEMA

Las Vegas is known for being the city full of surprises and risk, but even Sin City will be shocked to see what new tricks Volvo Cars will be unveiling at the 2006 Specialty Equipment Market Association (SEMA) show. From October 31- November 3 2006, Volvo will showcase three highly modified C30’s built by Evolve, ipd and Heico Sportiv. Each concept car will be given a sleek makeover focusing on a variety of custom fabrications such as race inspired engine enhancements, powerhouse (...)

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