Harley-Davidson caught between games of tit-for-tat between governments
2018 hasn’t started well for our Bar and Shield brand which, at the end of 2017, saw a 6.7% downfall worldwide. In the US alone the numbers were down by 8.5% compared to the previous year. Then the news came of the firm shutting its Kansas City plant, due to the uprise of used Harleys being sold outside.
It received slander from Green activists opposing the waiving of pollution fines by the President Donald Trump administration. Now, it seems to have caught up in a brew of political strategies between the Trump government and the world over. And if you have been paying attention to the current affairs lately, Trump has declared Trade Wars with India and the European Union.
Harley Davidson receives slander from Green activists opposing the waiving of pollution fines
Recently, we were contemplating about Harley’s upcoming new models, ’Bronx’, ’48X’ and ’Pan America’, as part of their new strategy to add 100 new models in the coming decade. But it looks like the Milwaukee Bar & Shield brand is not able to register any success stories today due to its current downward trend in the market.
The first hit to Harley came when it decided to close its factory in Kansas City, Missouri, in 2019 and consolidate its production in York, Pennsylvania taking considerations of customer demands.
Now, there is an uproar against the firm with multiple green peace activists, along with ten states and the District of Columbia, are slandering the President Donald Trump administration for waiving $ 3 million in pollution fines against Harley-Davidson.
Justice Department to Drop $3M Fine Against Harley-Davidson
I don’t agree with much of what Attorney General Jeff Sessions stands for — no, I’m not going to be more specific, but you’re certainly welcome to read anything into that you like — but I have to give credit where it is due ’cause I think ol’ Jeff got this one right. You see, last year Harley-Davidson got penalized because approximately 12,600 of its customers got caught being a bit naughty by using closed-circuit racing technology to boost performance. These “defeat devices” caused the actual emission output to diverge significantly from the designed parameters. Rather than punishing the individual offenders, The-Powers-That-Be, in their infinite wisdom, decided to punish Harley instead. The EPA browbeat Harley into an agreement that required the Motor Company to pay a tidy $3M “donation” to the American Lung Association to pay for — wait for it — retrofitting woodburning stoves to offset the extra unregulated emissions these legions of supertuners unleashed upon the environment. So what has happened to change that?
Continue reading for more on the lawsuit and settlement.