International Female Ride Day, May 7th, 2022 With Can-Am

You could argue that if you ride, you ride. It doesn’t matter if you are male or female, black or white, what religion you follow or what bike you ride: if you ride, you are a member of a global community of friends.

Having said that, sometimes it is important to highlight a specific group of riders and, on 7th May, 2022, we will be celebrating the women in our lives who ride. Motorcycling is seen as a largely male pursuit, but it’s time to set the record straight.

International Female Ride Day is a globally synchronised ride day for women motorcycle riders and women powersport enthusiasts. Referred to as a “movement” by its participants, its call to action, “Just Ride!” asks women to be on their motorcycles or powersports vehicles on the first Saturday of May each year. Created in 2007 by Vicki Gray, a lifetime motorcycling advocate, road, and race instructor – with the purpose to profile and highlight the many diverse women enjoying the activity of motorcycling. Its mission, among several, is building awareness and parity for women globally across all forms of motorsport and powersports. IFRD simultaneously encourages other women to take up the activity.

2022 marks the third consecutive year that Can-Am will be an official supporter and partner of IFRD, and it will be the brand’s biggest push yet. The IFRD partnership is synonymous with Can-Am’s acclaimed Women of On-Road program, which addresses barriers-to-entry for female riders through rider education and mentorship. That program has been incredibly successful, resulting in nearly 38 percent of Can-Am owners being female, significantly outpacing the industry average of 22 percent.

“The open road should be open for all. Period.” said Martin Ethier, Director, Global Marketing at Can-Am On-Road. “International Female Ride Day is a celebration of that, and we’re proud to be a corporate partner. This year, we are truly globalizing our involvement and we can’t wait to watch so many incredible female riders come together to celebrate their shared passion of riding.”

There are rides taking place a around the world, including the following:

Canada

In Ontario, Olympic Games gold medalist and member of the Canadian National Women’s Hockey Team, Natalie Spooner, will join TV host, Sherry Holmes, for a group ride that’s open to Can-Am owners.

USA

In Los Angeles, Can-Am ambassador, actress and model, Karrueche Tran, will host a ride with Can-Am Spyder and Ryker owners.

In 28 other cities around the U.S., the US Spyder Ryders owners’ group is holding rides to mark the occasion.

EMEA

In the UK, Can-Am ambassador, Sophie Morgan, will be riding her Can-Am Ryker with others to take part in the day’s efforts.

In Lausanne, Switzerland, the Can-Am team based out of the BRP office there will be taking to the streets to celebrate.

In Germany, the Ladies Riding Class community, which counts about thirty members, will also hit the road for the occasion.

APAC

In Sydney, Australia, Can-Am Ambassador Helen Chik, editor of the popular lifestyle magazine, Grazia, will be riding her Ryker alongside others to celebrate the day.

LATAM

In Puerto Rico, singer-songwriter, Calma Carmona, will also participate in a “GRRRL Ride” event behind the handlebars of her Can-Am Ryker.

There are rides taking place in over 120 countries around the world so there is bound to be one near you. Head to the official website here for more information.