Borile Motocicletti has announced its plan to launch the B300CR on June 18, 2015 in Milan, Italy. The eagerly anticipated debut of the B300CR comes 15 years after its predecessor, the half-litre B500CR first made waves at the dawn of the new century.

The company has yet to publish any photos of the bike, presumably waiting until its debut next week to showcase the goods. That shouldn’t deter the anticipation from people who’ve waited too long to see a successor to the much-lauded B500CR, considered by most as one of the most elegant Italian motorcycles built this century. Yup. That’s saying something.

From what I’ve seen from a handful of social media sites, the B300CR is expected to retain the polished, all-metal finish that came to define the B500CR. That’s great news if the former wants to keep the same level of esteem that the latter has enjoyed since it first broke into the scene 15 years ago.

You can also expect generous amounts of aluminum on the B300CR, particularly on the rear subframe, the fenders, and the fuel tank. That aesthetic image plays well with the all-metal appearance of the bike and should make for a lightweight bike that can take full advantage of the Loncin 297cc air-cooled motor it will supposedly come in.

The bike’s price has also been thrown around in the rumor pipeline. There’s still no confirmation of the bike’s price, but it appears that the number could be around €6,000, which would be about $6,750 based on current exchange rates.

*Note: Photo is of the Borile B500CR.

Continue reading to read more about the arrival of the Borile Motocicletti B300CR.

Why it matters

I remember hearing about the B500CR when it first burst into the scene 15 years ago. I’ll be the first to admit that I didn’t think much of it since at that time, anything that bared an all-metal look didn’t appeal too much to my senses.

It wasn’t the first time that I admitted to being wrong about something and it probably won’t be the last. 15 years later, the B500CR still holds up for a lot of people so it’s probably the perfect time for the company to unveil its successor.

Ok, it’s not really so much of a successor as it is a smaller version of the B500CR. But the hype is still real, even if there may be a chance that it could disappoint some people who have been spoiled by the B500CR.

But I’m going into this long-awaited debut with the kind of optimism I didn’t have 15 years ago. I don’t know how the B300CR will translate to the public, but what I do know is that I learned my lesson about short-changing Borile before. That’s a mistake I’m not going to do again.

Even better, if any of you attend the bike’s launch event in Milan on June 18, 2015, you stand to receive a 30-percent discount on original Borile apparel.

I’m excited to see what Borile has in store for us with the B300CR. Hopefully, the bike lives up to the massive, albeit much-deserved hype and adulation of its big-brother B500CR.