BRP Celebrates Selling 100,000th Can-Am Spyder At Spyderfest
The Can-Am Spyder may not have the greatest reliability track record in the world, but that hasn’t stopped buyers from taking the plunge and buying the three-wheeler anyway. And so, seven years after the first Spyder was handed over to Jay Leno in 2008, the plucky three-wheeler has finally reached 100,000 units sold status.
The announcement was made at the SpyderFest banquet, considered as the largest Spyder gathering in the world. The event is currently taking place in Springfield, Missouri where over 1,200 Spyder owners and enthusiasts are attending. One of them, Brahm Wilson, recently purchased a Spyder and by sheer luck and happenstance, the model he’s taking home just so happened to be the 100,000th Can-Am Spyder.
Appropriately, Wilson was presented with the keys of his brand-new Spyder at the SpyderFest banquet, instantly earning him a pinch of celebrity status among the Spyder owners who witnessed the historic turnover. It’s a pretty neat way to take delivery of a three-wheeler nobody expected would be the 100,000th Spyder. If anything, Wilson might be smart enough to keep his brand-new Spyder as spotless as possible, knowing full well that this isn’t just any other Spyder model.
Then again, the three-wheeler is meant to be ridden out on the road and despite the temptation of not riding it due to its historical significance in the Can-Am universe, something tells me that Wilson will enjoy every last ounce of run he can have with his newest motorcycle purchase.
As well he should because he certainly earned it.
Why it matters
I’ll be the first to come clean and say that I didn’t think the Can-Am Spyder would reach this sales milestone. It’s not because I didn’t think the Spyder had the popularity to become a sales hit; it had more to do with the long-held belief that the Spyder isn’t the most reliable three-wheeler in the market.
But give credit to BRP for proving me and a lot of other people wrong. Whether its through meticulous attention paid to constant improvement or just a case of sheer force of will, the Spyder still somehow made it to 100,000 units sold. The company also deserves serious props for persevering through some of the struggles the Spyder has had in the past few years. If it wasn’t for that kind of stubbornness, who knows what kind of future the Spyde might have had under those circumstances.
The sales success of the Spyder also gave the opportunity to expand its model lineu[. One such model, the Spyder F3, is already becoming a pretty popular choice from eagle-eyed customers looking to experience first-hand what it must feel like to ride a three-wheeler.