The Ducati Scrambler has turned out to be Ducati’s golden cow and when you have something like it at it your disposal, you milk it for everything it’s worth. That’s precisely what Ducati has done after launching a new line of Scrambler-exclusive apparel and accessories.

It’s a pretty diverse collection that includes t-shirts, bags, and knapsacks. Male buyers will have the option to choose from nine different designs with various color schemes while women have three different versions to choose from, including one made from malfilé cotton, considered as one of the softest types of cotton in the market today.

If t-shirts aren’t your thing, the Ducati Scrambler summer collection is also offering a wide range of bags that include messengers, saddles, and tank bags. These items where dressed up in either brown or dark green shades, highlighting the outdoor qualities that are consistent with the Scrambler’s riding ethos. Even if you don’t use them when you’re riding, the neutral colors make these bags versatile enough to be used in casual or even business settings. That’s hitting multiple birds with one stone, or in this case, one bag.

The collection also has other knick knacks that might be of interest to a casual buyer. How does a new Utah picnic rug made of 100% cotton sound? It’s admittedly not for everybody, but for those who enjoy a nice lunch with Mother Nature, this picnic rug could prove to be mighty useful, don’t you think?

With summer fast approaching, now’s the best time to score some items from the Ducati Scrambler summer collection. They’re new, fresh, and most importantly, unique enough that you can be easily identified as a Scrambler fan - or owner - just by hustling in the streets wearing them.

Continue reading to read more about Ducati’s Scrambler apparel and accessories summer collection.

Why it matters

I have to hand it to Ducati. It found a highly successful motorcycle and it’s taking advantage of its name to find other sources of income out of it. It’s capitalism at its finest, ladies and gentlemen!

That’s not sarcasm, either. I really mean it. Ducati’s doing what other companies would’ve done in its place so you can’t fault for the Italian bike brand for taking this route. Besides, everybody does it these days so there’s no reason why Ducati can’t do it too.

In any case, the products are promising, especially the t-shirts. I’ve never been one for picnics so that picnic rug is out of the question. The bags are appealing, but at $75, I don’t think I’m comfortable spending that much on one. That leaves the t-shirts, which are admittedly pricey too at $44. I’m not saying I’d ransack the website and buy all of the shirts being offered because $44 is a lot to buy for a cotton shirt.

But there are some designs that are appealing so maybe one or two isn’t out of the question.

As for all of you, don’t let my frugal nature stop any of you from buying a shirt or two or 10. Get a bag too while you’re at it! It’s a free market so you can buy whatever you want, provided you won’t dread the day your credit card bill arrives.

Press Release

There’s a world to explore as well as the Ducati Scrambler way of life in the new Ducati brand’s collection of T-shirts, travel bags and knapsacks. The collection of outdoor and casual T-shirts is ideal for the summer season.

There are nine different Ducati Scrambler T-shirts in the collection for men; colour schemes range from high contrasts to solid colours, from melange grey to yellow and optical white. There are three different T-shirts for women in ivory, optical white and black. Two of the women’s T-shirt models are made in viscose while the third is in malfilé cotton. Each T-shirt in the women’s collection has designs both on the front and the back, printed with water-based dyes or plastisol, sometimes even with glitter.

Summer road trips by bike lack a certain something if the right bag – a faithful companion on all the best road trips – is missing. The Ducati Scrambler travel accessories collection includes a wide range of bags such as the Messenger as well as saddle bags and tank bags.

The waterproof bags come in either brown or dark green in colour to underline their outdoor character, but the Ducati Scrambler travel bags are above all practical. The set of Urban Enduro watertight saddle bags made with a plastic tarpaulin material, is resistant, versatile and ideal for daily motorcycle use. The set of Classic saddle bags in eco leather and fabric is more vintage in style while the Full Throttle side panniers are made of thermoformed plastic, minimalist in style but not in capacity. Then there’s the tarpaulin Urban Enduro bag which can be fitted to the passenger seat. Last but not least is the magnetic Urban Enduro tank bag which is easy to install thanks to magnets on its underside and it’s safe to use even in the rain as it is a waterproof accessory with a ten litre capacity – the same as a briefcase.

No trip is complete without the new Utah picnic rug made of 100% cotton with a tartan design. Conceived for those who want to live close to nature, the Utah rug is yellow and black, purposefully designed to be reminiscent of the Ducati Scrambler. Furthermore it’s extremely light, compact and easy to carry. When taking to the road with Ducati Scrambler apparel and travel accessories, the trip immediately gains a certain sense of adventure and fun as well as full comfort.

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