Korean motorcycle brand Hyosunghas announced its plan to unveil three new sports bikes at the EICMA Milan Motorcycle Show on November 19, 2015.

Steve Oliver, the general manager of MotoGB, Hyosung’s official UK distributor, said as much, hinting that the South Korean company would be unveiling new versions of the V-twin GT650Rand the single-cylinder GT250R. A liquid-cooled GD125R is also expected to make its debut at EICMA, along with a 400cc version of the GD250R, which is expected to be tagged as a 2017 model.

The reshuffling of the company’s lineup can be tied into the company’s goal of overhauling its budget lineup over the next couple of years. That would make sense considering that a number of Hyosung’s current models are already dated and primed to be replaced sooner than later.

Turns out, Hyosung’s already set the wheel in motion on that plan. In addition to the aforementioned new models that will replace the older ones, the company is also preparing to debut the new GV300, a new cruiser that will take the reins from the erstwhile GV250 in the lineup.

Oliver expects that Hyosung will be fielding an entirely new bike range in two years with the first wave of models already scheduled to make their public debuts at the EICMA on November 2015.

It’s a brave new world in the motorcycle industry these days as more and more companies roll out new models themselves. Hyosung’s joining in on the fun; as well it should because if it doesn’t, it’s going to get left behind.

Continue reading to read more about Hyosung’s plan to replace its existing model range.

Why it matters

It’s a good sign that Hyosung’s keeping up with the times and is cognizant of the fact that it needs to update its bike range if it hopes to remain relevant in what has become a more competitive industry.

Since Oliver represents the brand’s UK dealership, there was no mention of how these new models will affect the company’s lineup here in the US. But that doesn’t mean I can’t put on my Hardy Boys varsity jacket and do a little investigation of my own.

A quick look at Hyosung’s North America website reveals that the company has a total of nine different models classified under its 2015 lineup. Of that nine, the GV250, the GT650R, and the GT250R were named by Oliver as models that would either receive a new variant or will be replaced entirely. That immediately puts into question what the future is for the existing models, especially the GV250 cruiser, which already has a big brother in the form of the GV650. From the looks of things Hyosung is going to replace the GV250 with the GV300 entirely, setting aside the former with a bike that looks more complementary to the GV600.

The GT250R and the GT650R are a little trickier because no mention was made on whether these models will be replaced entirely like I suspect the GV250 will be, or if Hyosung’s simply adding new variants to give customers more options to choose from.

I do expect some of these new models, maybe even all of them, to hit the US at one point or another. Why else would Hyosung go through all these lengths to keep itself relevant when it doesn’t push this “relevancy” into the world’s largest motorcycle market.

What do you think?
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