Sturgis was a big center of attraction for bikers and motorcycle lovers, as it hosted the 73rd Annual Motorcycle Rally.

As the place was crowded with motorcycles fans, Mustang Motorcycle Products, LLC thought that it is the perfect place to show up their new Signature Series seat.

The Signature Series seat was fitted on a custom motorcycle built by Dave Perewitz.

Talking about their collaboration with Perewitz, Mustang’s Product Manager Matt Kulman said “There is no mistaking a bike built by Perewitz…just as there is no mistaking this seat. Perewitz knows style, Mustang knows comfort and together we make a pretty good team!”

With this occasion, Mustang has also organized a small contest for its fans and the winner will be drawn from the entry box at the end of the Rally. The prize offered by Mustang is either a studded or a standard Journey Bag. The bag was designed with practicality in mind and features three side compartments. It offers a volume of 3,744 cubic inches and measures 18” tall x 14” deep x 20” wide.


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