Even as Sturgis, South Dakota prepares for the Black Hills rally, preparations are under way at another Sturgis – in Mississippi! Officially known as “The Rally,” this event has also answered to the names “Sturgis South” and “Little Sturgis” through its 10-year history. Like most bike rallies, this one will host scores (over 100, at least) of vendors and merchants, with the local restaurants and businesses promoting biker-friendly atmospheres and deals. Bike games, shows, dinner rides and a poker run keep things happening during the day, with Full Circle, Southern Halo and The Jason Miller Band jamming into the nights. Be sure to visit the official site for the complete schedule of events.

Early camping opens on August 9 at the City Park. The Rally jumps off at 8 am on Friday, August 15th and runs through Sunday the 17th. Friday and Saturday are the big entertainment days, with Sunday reserved for the Blessing of the Bikes. I plan on heading out with a few friends Saturday morning, and getting there around noonish. We will spend the night and head back Sunday morning, hopefully with pictures, swag and some stories to tell. Be sure to check back for “coverage from the ground” on Monday the 18th.

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Why It Matters

Like many events around the country, Little Sturgis is a charitable event, the proceeds from which go to local charities and to pay for local improvements. This is a community-based and family-friendly event, with no guns, dogs or attitudes (oh dear, however will I get past the gate?) allowed. Therefore, at the end of the day you have good, safe fun for a worthy cause, which is a win-win situation for everyone.