People shifting in metal cans never saw the best solution for them to get home fast so Vespa decided to crayon them a possibility. But, still, they waited to be strongly affected on the financial side until opening their eyes (gas price subject and the famous translation to motorcycles that we’re witnessing in this period).

Still, I don’t understand how that is because, as we all know, time is money and those in the ad look like loosing a lot of time. The solution was there all the time, but the eyes were either closed or affixed on the watch.