Victory Motorcycles is preparing a new model that it’s touting as a game-changer in the cruiser market. I’ve seen this kind of song and dance number before, but this bike looks like it’s the real deal. Real enough, at least, to deserve it’s own unveiling at the Daytona Bike Week on March 2015.

The model has been christened with the name Magnum X-1, an all-new trim of the Magnum bagger that was only introduced last July 2014. You would think that Victory would want to let its newest cruiser simmer for a little bit before jumping in with a new trim to the family, but it looks like the company is putting all its chips on the table with an X-1 model that will be loaded with accessories.

The unveiling is still a few weeks away, but from what I’ve heard, Victory is going all-out on the Magnum X-1 with a bevy of new goodies included into the bike, including a custom paint finish and a revamped audio system that will likely turn it into its own version of a mobile music turnstile on two wheels.

I’m not going to divulge the details until after the jump, but rest assured, Victory appears to be puling out all the stops to bring us the Magnum X-1. Judging by photos that have been released, the British motorcycle company just might be on to something here.

Click "Continue Reading" to learn more about Victory Motorcycle’s new Magnum X-1 bike.

Why it matters

Any time a company is scheduling an event around the launch of a new bike, you know that this bike is gong to make some headlines. That apparently was what Victory was hoping for and for the most part, the company accomplished that goal.

The initial reaction involving the Magnum X-1 seems to be one of the approval. I’ve seen some photos of the bike and my first takeaway of the bike is its rather intricate color finish. Victory did that intentionally, which goes to show the flamboyant direction it wants to take upon unveiling the Magnum X-1 in Daytona next month.

The bold design go the bike was created to target the younger crowd of motorcycle buyers. It’s a sound plan from Victory as it pushes the Magnum lineup as something of a modern alternative to Harley-Davidsons. You can’t go wrong taking that approach, and Victory seems to have taken that to heart.

Other than the edgy and elaborate color finish, the Magnum X- 1also appears to be defined by the improved saddlebags and the addition of 10-inch speakers that can pump as much as 200w of music audio capabilities. I don’t want to get my hopes up on this end so I’ll temper my expectations about the bike’s rumored elaborate music capabilities.

But if it’s proven to be accurate, I would readily tip my hat off to Victory for not only understanding the Magnum’s market, but also doing something to make it hard for young and up-and-coming riders to simply ignore the Magnum, and more specifically, the X-1.

We’ll know more about the Victory Magnum X-1 when it makes its world debut at Daytona Bike Week on March 2015. In the meantime, sit tight because the wait shouldn’t be too long now.

Source: Cruizem

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