Want the Best Looking Bike At EICMA? This Just Could Be It

Magni Italia is an MV Agusta-engined Beauty

Echoing the wailing three-cylinder MV Agusta race bikes of the early 1970s, the Magni Italia is also a tribute to Arturo Magni, MV’s legendary race team manager during the team’s successful period in GP racing in the ’60s and ’70s.

The Magni Italia is A Stunning Tribute To A Great Man

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Magni Italia
MV Agusta engine in a bespoke chassis and looking like a million dollars

To say that Arturo Magni was a giant in motorcycle sport in the 1960s and ’70s would be an understatement. As sporting director for MV Agusta, he was responsible for an incredible 75 world championships from the late-1950s to the mid-1970s - 37 manufacturers’ and 38 riders’. He was also responsible for the careers of the likes of John Surtees, Mike Hailwood and, of course, Giacomo Agostini.

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Retro Meets Modern
Modern triple-cylinder 800cc engine, conventional forks and twin shock rear

After MV Agusta, he and his sons, Carlo and Giovanni, set up their own engineering company, first producing big bore kits and chain drive conversions for MV Agusta 750 S road bikes and, later, building full motorcycles using engines from the likes of BMW, Suzuki, Honda and Moto Guzzi.

Arturo Magni died in 2015, aged 90, but his sons have kept the business going and, at EICMA, stunned the crowds with the sublime Magni Italia bike.

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Tribute To A Great Man
Built as a tribute to Arturo Magni, MV Agusta race team manager in the ’60s and ’70s

Using the three-cylinder 800cc engine from MV Agusta, they have housed it in a frame of their own design, the whole bike resembling a late 1960s 350/500cc triple-cylinder GP bike, which is widely acknowledged to be one of the most beautiful racing bikes of all time.

Called the Magni 01/01, it features a half-fairing, and a three-into-three exhaust system that looks exactly like the original, with two megaphone ’pipes one side and one on the other. The whole bike looks incredibly light and slim.

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Those Pipes...!
Just imagine the howl from those three megaphone exhausts!

Riding on conventional forks and a twin-shock rear, this is possibly the most beautiful bike we’ve ever seen and we can only imagine what it would be like carving up into the Italian Alps on a sunny Sunday morning, with that screaming triple-cylinder exhaust note bouncing off the tunnel walls. Heaven has never been so close to earth.

Harry Fisher
Harry Fisher
Motorcycling Contributor
Born and raised in England, he has lived in South Africa with his family since 2002. Harry has owned examples of Triumph, Norton, BSA, MV Agusta, Honda, BMW, Ducati, Harley Davidson, Kawasaki and Moto Morini motorcycles. He regrets selling all of them.  Read full bio
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